Kellogg Insight https://insight.kellogg.northwestern.edu The official online magazine of the Kellogg School of Management continues the school’s tradition of sharing cutting-edge concepts with the world. en-us Thu, 27 Jul 2017 07:05:40 +0000 Thu, 27 Jul 2017 07:05:40 +0000 How Much Does It Cost to Manufacture Overseas Versus at Home? https://insight.kellogg.northwestern.edu/article/how-much-does-it-cost-to-manufacture-overseas-versus-at-home Mon, 10 Jul 2017 20:23:00 +0000 https://insight.kellogg.northwestern.edu/article/how-much-does-it-cost-to-manufacture-overseas-versus-at-home Operations Podcast: Why Are Rankings and Listicles So Popular? https://insight.kellogg.northwestern.edu/article/podcast-why-are-rankings-and-listicles-so-popular Mon, 10 Jul 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/podcast-why-are-rankings-and-listicles-so-popular Marketing Video: How Leaders Build Trust https://insight.kellogg.northwestern.edu/article/video-how-leaders-build-trust Fri, 07 Jul 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/video-how-leaders-build-trust Trust What Makes Oil Prices So Volatile? https://insight.kellogg.northwestern.edu/article/what-makes-oil-prices-so-volatile Fri, 07 Jul 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/what-makes-oil-prices-so-volatile Finance STEM Degrees Are Good for Careers. But Do They Lead to More Innovation? https://insight.kellogg.northwestern.edu/article/do-stem-degrees-increase-innovation Thu, 06 Jul 2017 21:36:00 +0000 https://insight.kellogg.northwestern.edu/article/do-stem-degrees-increase-innovation Innovation Why Do Companies Turn Down Profitable Investments? https://insight.kellogg.northwestern.edu/article/why-do-companies-turn-down-profitable-investments Thu, 06 Jul 2017 20:57:00 +0000 https://insight.kellogg.northwestern.edu/article/why-do-companies-turn-down-profitable-investments Finance Take 5: How to Motivate Employees https://insight.kellogg.northwestern.edu/article/how-to-motivate-employees Wed, 05 Jul 2017 18:29:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-motivate-employees Leadership Four Strategies for Cultivating Strong Leaders Internally https://insight.kellogg.northwestern.edu/article/four-strategies-for-cultivating-strong-leaders-internally Wed, 05 Jul 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/four-strategies-for-cultivating-strong-leaders-internally Leadership Does Smiling Make Us Happier? https://insight.kellogg.northwestern.edu/article/does-smiling-make-us-happier Wed, 05 Jul 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/does-smiling-make-us-happier Culture Is an Unpredictable Leader Good for National Security? https://insight.kellogg.northwestern.edu/article/is-an-unpredictable-leader-good-for-national-security Mon, 19 Jun 2017 16:39:00 +0000 https://insight.kellogg.northwestern.edu/article/is-an-unpredictable-leader-good-for-national-security Policy Take 5: How Humans Benefit as Machines Get Smarter https://insight.kellogg.northwestern.edu/article/take-5-how-humans-benefit-as-machines-get-smarter Thu, 08 Jun 2017 21:28:00 +0000 https://insight.kellogg.northwestern.edu/article/take-5-how-humans-benefit-as-machines-get-smarter Innovation A New Way for Companies to Measure Consumer Engagement https://insight.kellogg.northwestern.edu/article/a-new-way-for-companies-to-measure-consumer-engagement Thu, 08 Jun 2017 16:12:00 +0000 https://insight.kellogg.northwestern.edu/article/a-new-way-for-companies-to-measure-consumer-engagement Marketing How to Maintain Strong Friendships as You Move Through Your Career https://insight.kellogg.northwestern.edu/article/how-to-maintain-strong-friendships-as-you-move-through-your-career Tue, 06 Jun 2017 19:10:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-maintain-strong-friendships-as-you-move-through-your-career Careers Podcast: How to Avoid Five Common Career Pitfalls https://insight.kellogg.northwestern.edu/article/podcast-keep-your-career-from-derailing Tue, 06 Jun 2017 18:00:00 +0000 https://insight.kellogg.northwestern.edu/article/podcast-keep-your-career-from-derailing Careers What Makes an Online Flash Sale Successful? https://insight.kellogg.northwestern.edu/article/what-makes-an-online-flash-sale-successful Tue, 06 Jun 2017 17:35:00 +0000 https://insight.kellogg.northwestern.edu/article/what-makes-an-online-flash-sale-successful Operations To Improve Fundraising, Give Donors a Local Connection https://insight.kellogg.northwestern.edu/article/how-to-improve-fundraising Tue, 06 Jun 2017 14:53:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-improve-fundraising Marketing The Puzzling Case of Why Syndicated Loans Are Cheaper in June than January https://insight.kellogg.northwestern.edu/article/why-syndicated-loans-are-cheaper-in-june-than-january Tue, 06 Jun 2017 14:37:00 +0000 https://insight.kellogg.northwestern.edu/article/why-syndicated-loans-are-cheaper-in-june-than-january Finance Does Immigration Help or Hurt Local Economies? https://insight.kellogg.northwestern.edu/article/economic-impact-of-immigration-in-the-us Tue, 06 Jun 2017 14:33:00 +0000 https://insight.kellogg.northwestern.edu/article/economic-impact-of-immigration-in-the-us Economics Take Five: How to Succeed as an Entrepreneur https://insight.kellogg.northwestern.edu/article/take-five-how-to-succeed-as-an-entrepreneur Mon, 08 May 2017 20:45:00 +0000 https://insight.kellogg.northwestern.edu/article/take-five-how-to-succeed-as-an-entrepreneur Entrepreneurship Sitting Near a High-Performer Can Make You Better at Your Job https://insight.kellogg.northwestern.edu/article/sitting-near-a-high-performer-can-make-you-better-at-your-job Mon, 08 May 2017 13:42:00 +0000 https://insight.kellogg.northwestern.edu/article/sitting-near-a-high-performer-can-make-you-better-at-your-job Organizations “If You’re Inconsistent, You’re Toast.” https://insight.kellogg.northwestern.edu/article/if-youre-inconsistent-youre-toast Mon, 08 May 2017 13:00:00 +0000 https://insight.kellogg.northwestern.edu/article/if-youre-inconsistent-youre-toast Social Impact Want to Network Like a Pro? Get Your Story Straight https://insight.kellogg.northwestern.edu/article/want-to-be-a-better-networker-get-your-story-straight Mon, 08 May 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/want-to-be-a-better-networker-get-your-story-straight Careers How the U.S. Army Recruits and Retains Millennials https://insight.kellogg.northwestern.edu/article/how-the-us-army-recruits-and-retains-millennials Fri, 05 May 2017 16:09:00 +0000 https://insight.kellogg.northwestern.edu/article/how-the-us-army-recruits-and-retains-millennials Leadership Alaskans Get an Annual Check from the State. How Do They Spend It? https://insight.kellogg.northwestern.edu/article/every-year-alaskans-get-a-check-from-the-government-how-do-they-spend-it Thu, 04 May 2017 12:00:00 +0000 https://insight.kellogg.northwestern.edu/article/every-year-alaskans-get-a-check-from-the-government-how-do-they-spend-it Finance Using Cell Phone Data to Predict the Next Epidemic https://insight.kellogg.northwestern.edu/article/using-cell-phone-data-to-predict-the-next-epidemic Fri, 14 Apr 2017 14:04:00 +0000 https://insight.kellogg.northwestern.edu/article/using-cell-phone-data-to-predict-the-next-epidemic Data Analytics How Tight-knit and Individualistic Communities Adopt New Technologies Differently https://insight.kellogg.northwestern.edu/article/how-tight-knit-and-individualistic-communities-adopt-new-technologies-differently Thu, 13 Apr 2017 20:16:00 +0000 https://insight.kellogg.northwestern.edu/article/how-tight-knit-and-individualistic-communities-adopt-new-technologies-differently Culture How to Make Ads That Even Savvy Customers Trust https://insight.kellogg.northwestern.edu/article/how-to-make-ads-that-even-savvy-customers-trust Thu, 13 Apr 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-make-ads-that-even-savvy-customers-trust Marketing We Are Influenced by Racial Information Even When We Are Not Aware of Its Presence https://insight.kellogg.northwestern.edu/article/we-are-influenced-by-racial-information-even-when-we-are-not-aware-of-its-presence Mon, 10 Apr 2017 21:20:00 +0000 https://insight.kellogg.northwestern.edu/article/we-are-influenced-by-racial-information-even-when-we-are-not-aware-of-its-presence Policy Video: High Performers “Seek to Understand Before Being Understood” https://insight.kellogg.northwestern.edu/article/video-high-performers-seek-to-understand-before-being-understood Mon, 10 Apr 2017 18:29:00 +0000 https://insight.kellogg.northwestern.edu/article/video-high-performers-seek-to-understand-before-being-understood Trust Why Warmth Is the Underappreciated Skill Leaders Need https://insight.kellogg.northwestern.edu/article/why-warmth-is-the-underappreciated-skill-leaders-need Mon, 10 Apr 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/why-warmth-is-the-underappreciated-skill-leaders-need Leadership