Kellogg Insight https://insight.kellogg.northwestern.edu The official online magazine of the Kellogg School of Management continues the school’s tradition of sharing cutting-edge concepts with the world. en-us Thu, 27 Apr 2017 07:00:07 +0000 Thu, 27 Apr 2017 07:00:07 +0000 Using Cell Phone Data to Predict the Next Epidemic https://insight.kellogg.northwestern.edu/article/using-cell-phone-data-to-predict-the-next-epidemic Fri, 14 Apr 2017 14:04:00 +0000 https://insight.kellogg.northwestern.edu/article/using-cell-phone-data-to-predict-the-next-epidemic Data Analytics How Tight-knit and Individualistic Communities Adopt New Technologies Differently https://insight.kellogg.northwestern.edu/article/how-tight-knit-and-individualistic-communities-adopt-new-technologies-differently Thu, 13 Apr 2017 20:16:00 +0000 https://insight.kellogg.northwestern.edu/article/how-tight-knit-and-individualistic-communities-adopt-new-technologies-differently Culture How to Make Ads That Even Savvy Customers Trust https://insight.kellogg.northwestern.edu/article/how-to-make-ads-that-even-savvy-customers-trust Thu, 13 Apr 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-make-ads-that-even-savvy-customers-trust Marketing We Are Influenced by Racial Information Even When We Are Not Aware of Its Presence https://insight.kellogg.northwestern.edu/article/we-are-influenced-by-racial-information-even-when-we-are-not-aware-of-its-presence Mon, 10 Apr 2017 21:20:00 +0000 https://insight.kellogg.northwestern.edu/article/we-are-influenced-by-racial-information-even-when-we-are-not-aware-of-its-presence Policy Video: High Performers “Seek to Understand Before Being Understood” https://insight.kellogg.northwestern.edu/article/video-high-performers-seek-to-understand-before-being-understood Mon, 10 Apr 2017 18:29:00 +0000 https://insight.kellogg.northwestern.edu/article/video-high-performers-seek-to-understand-before-being-understood Trust Why Warmth Is the Underappreciated Skill Leaders Need https://insight.kellogg.northwestern.edu/article/why-warmth-is-the-underappreciated-skill-leaders-need Mon, 10 Apr 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/why-warmth-is-the-underappreciated-skill-leaders-need Leadership Take 5: How to Encourage Innovative Thinking https://insight.kellogg.northwestern.edu/article/take-5-how-to-encourage-innovative-thinking Fri, 07 Apr 2017 17:09:00 +0000 https://insight.kellogg.northwestern.edu/article/take-5-how-to-encourage-innovative-thinking Innovation The Surprising Speed with Which We Become Polarized Online https://insight.kellogg.northwestern.edu/article/the-surprising-speed-with-which-we-become-polarized-online Thu, 06 Apr 2017 18:44:00 +0000 https://insight.kellogg.northwestern.edu/article/the-surprising-speed-with-which-we-become-polarized-online Culture How Uber Took Manhattan https://insight.kellogg.northwestern.edu/article/how-uber-took-manhattan Thu, 06 Apr 2017 15:39:00 +0000 https://insight.kellogg.northwestern.edu/article/how-uber-took-manhattan Policy How the Most Recent Government Shutdown Affected Workers’ Household Spending https://insight.kellogg.northwestern.edu/article/how-the-most-recent-government-shutdown-affected-workers-household-spending Tue, 04 Apr 2017 19:59:00 +0000 https://insight.kellogg.northwestern.edu/article/how-the-most-recent-government-shutdown-affected-workers-household-spending Finance What Happens to Patient Care When There Are Not Enough Nurses? https://insight.kellogg.northwestern.edu/article/what-happens-to-patient-care-when-there-are-not-enough-nurses Tue, 04 Apr 2017 19:44:00 +0000 https://insight.kellogg.northwestern.edu/article/what-happens-to-patient-care-when-there-are-not-enough-nurses Organizations A Healthcare Policy Expert on Four Key Differences Between the ACA and the AHCA https://insight.kellogg.northwestern.edu/article/a-healthcare-policy-expert-on-four-key-differences-between-the-aca-and-the-ahca Mon, 13 Mar 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/a-healthcare-policy-expert-on-four-key-differences-between-the-aca-and-the-ahca Policy How to Predict Demand for Your New Product https://insight.kellogg.northwestern.edu/article/how-to-predict-demand-for-your-new-product-2 Fri, 10 Mar 2017 21:40:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-predict-demand-for-your-new-product-2 Operations Getting More Women into the C-Suite Means Keeping Them in the Talent Pipeline https://insight.kellogg.northwestern.edu/article/getting-more-women-into-the-c-suite-means-keeping-them-in-the-talent-pipeline Fri, 10 Mar 2017 21:00:00 +0000 https://insight.kellogg.northwestern.edu/article/getting-more-women-into-the-c-suite-means-keeping-them-in-the-talent-pipeline Leadership How Bell’s Became So Many People’s Local Beer https://insight.kellogg.northwestern.edu/article/how-bells-became-so-many-peoples-local-beer Thu, 09 Mar 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/how-bells-became-so-many-peoples-local-beer Strategy How Risk Aversion Motivates Executives https://insight.kellogg.northwestern.edu/article/how-risk-aversion-motivates-executives Wed, 08 Mar 2017 18:43:00 +0000 https://insight.kellogg.northwestern.edu/article/how-risk-aversion-motivates-executives Finance To Stop ISIS Recruitment in Western Countries, Promote Assimilation https://insight.kellogg.northwestern.edu/article/to-stop-isis-recruitment-in-western-countries-promote-assimilation Wed, 08 Mar 2017 18:00:00 +0000 https://insight.kellogg.northwestern.edu/article/to-stop-isis-recruitment-in-western-countries-promote-assimilation Culture Even YouTube Stars Need the Traditional Media Spotlight https://insight.kellogg.northwestern.edu/article/even-youtube-stars-need-the-traditional-media-spotlight Wed, 08 Mar 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/even-youtube-stars-need-the-traditional-media-spotlight Culture Take Five: How Leaders Can Stamp Out Bad Behavior and Create a Culture of Integrity https://insight.kellogg.northwestern.edu/article/take-five-how-leaders-can-stamp-out-bad-behavior-and-create-a-culture-of-integrity Mon, 06 Mar 2017 20:38:00 +0000 https://insight.kellogg.northwestern.edu/article/take-five-how-leaders-can-stamp-out-bad-behavior-and-create-a-culture-of-integrity Leadership The Secret to Ulta Beauty’s Success: Joy https://insight.kellogg.northwestern.edu/article/the-secret-to-ulta-beautys-success-joy Mon, 06 Mar 2017 19:30:00 +0000 https://insight.kellogg.northwestern.edu/article/the-secret-to-ulta-beautys-success-joy Marketing School Shootings Rise and Fall with the Unemployment Rate https://insight.kellogg.northwestern.edu/article/school-shootings-rise-and-fall-with-the-unemployment-rate Mon, 06 Mar 2017 16:09:00 +0000 https://insight.kellogg.northwestern.edu/article/school-shootings-rise-and-fall-with-the-unemployment-rate Economics The Psychology Behind Fake News https://insight.kellogg.northwestern.edu/article/the-psychology-behind-fake-news Mon, 06 Mar 2017 13:30:00 +0000 https://insight.kellogg.northwestern.edu/article/the-psychology-behind-fake-news Trust Podcast: How to Steer Your Company Through a Twitter Firestorm https://insight.kellogg.northwestern.edu/article/podcast-how-to-steer-your-company-through-a-twitter-firestorm Mon, 13 Feb 2017 20:38:00 +0000 https://insight.kellogg.northwestern.edu/article/podcast-how-to-steer-your-company-through-a-twitter-firestorm Marketing Take Five: How to Nurture Your Work Relationships https://insight.kellogg.northwestern.edu/article/take-five-how-to-nurture-your-work-relationships Tue, 07 Feb 2017 15:05:00 +0000 https://insight.kellogg.northwestern.edu/article/take-five-how-to-nurture-your-work-relationships Culture Companies Want to Hire the Best Employees. Can Changes to the H-1B Visa Program Help? https://insight.kellogg.northwestern.edu/article/how-to-revamp-the-visa-program-for-highly-skilled-workers Mon, 06 Feb 2017 22:59:00 +0000 https://insight.kellogg.northwestern.edu/article/how-to-revamp-the-visa-program-for-highly-skilled-workers Policy Why Are We So Quick to Borrow When the Value of Our Home Rises? https://insight.kellogg.northwestern.edu/article/why-are-we-so-quick-to-borrow-when-the-value-of-our-home-rises Fri, 03 Feb 2017 21:00:00 +0000 https://insight.kellogg.northwestern.edu/article/why-are-we-so-quick-to-borrow-when-the-value-of-our-home-rises Finance Are Your Employees Putting the Company's Interests First? https://insight.kellogg.northwestern.edu/article/are-your-employees-putting-the-companys-interest-first Fri, 03 Feb 2017 18:31:00 +0000 https://insight.kellogg.northwestern.edu/article/are-your-employees-putting-the-companys-interest-first Leadership Should You Hire Someone with a Criminal Record? https://insight.kellogg.northwestern.edu/article/should-you-hire-someone-with-a-criminal-record Fri, 03 Feb 2017 18:02:00 +0000 https://insight.kellogg.northwestern.edu/article/should-you-hire-someone-with-a-criminal-record Organizations Finding the Right Partner Can Make or Break Your Startup https://insight.kellogg.northwestern.edu/article/finding-the-right-partner-can-make-or-break-your-startup Fri, 03 Feb 2017 15:03:00 +0000 https://insight.kellogg.northwestern.edu/article/finding-the-right-partner-can-make-or-break-your-startup Entrepreneurship Four Tips to Persuade Others Your Idea Is a Winner https://insight.kellogg.northwestern.edu/article/four-tips-for-persuading-others-that-your-idea-is-a-winner Fri, 03 Feb 2017 13:43:00 +0000 https://insight.kellogg.northwestern.edu/article/four-tips-for-persuading-others-that-your-idea-is-a-winner Innovation