Kellogg Insight https://insight.kellogg.northwestern.edu The official online magazine of the Kellogg School of Management continues the school’s tradition of sharing cutting-edge concepts with the world. en-us Fri, 19 Jan 2018 08:00:28 +0000 Fri, 19 Jan 2018 08:00:28 +0000 How a Good Analytics Strategy Can Become the Victim of Its Own Success https://insight.kellogg.northwestern.edu/article/how-a-good-analytics-strategy-can-become-the-victim-of-its-own-success Fri, 05 Jan 2018 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/how-a-good-analytics-strategy-can-become-the-victim-of-its-own-success Data Analytics What’s Behind the Current Wave of Vertical Integration? https://insight.kellogg.northwestern.edu/article/whats-behind-the-current-wave-of-vertical-integration Fri, 05 Jan 2018 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/whats-behind-the-current-wave-of-vertical-integration Strategy The Downside of Transparent Decision Making https://insight.kellogg.northwestern.edu/article/the-downside-of-transparent-decision-making Thu, 04 Jan 2018 19:45:00 +0000 https://insight.kellogg.northwestern.edu/article/the-downside-of-transparent-decision-making Organizations Traders Are Surprisingly Slow to Respond to Off-hours Earnings Announcements https://insight.kellogg.northwestern.edu/article/traders-are-surprisingly-slow-to-respond-to-off-hours-earnings-announcements Thu, 04 Jan 2018 17:45:00 +0000 https://insight.kellogg.northwestern.edu/article/traders-are-surprisingly-slow-to-respond-to-off-hours-earnings-announcements Accounting Will People Price Shop for Healthcare? https://insight.kellogg.northwestern.edu/article/will-people-price-shop-for-healthcare Thu, 04 Jan 2018 15:00:00 +0000 https://insight.kellogg.northwestern.edu/article/will-people-price-shop-for-healthcare Healthcare Private Equity Helped Firms Weather the Great Recession https://insight.kellogg.northwestern.edu/article/private-equity-helped-firms-weather-the-great-recession Thu, 04 Jan 2018 14:50:00 +0000 https://insight.kellogg.northwestern.edu/article/private-equity-helped-firms-weather-the-great-recession Finance Take 5: Make Your Big Idea a Success https://insight.kellogg.northwestern.edu/article/take-5-make-your-big-idea-a-success Thu, 04 Jan 2018 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/take-5-make-your-big-idea-a-success Innovation The Complicated Logic Behind Donating to a Food Pantry Rather than Giving a Hungry Person Cash https://insight.kellogg.northwestern.edu/article/the-complicated-logic-behind-donating-to-a-food-pantry-rather-than-giving-a-hungry-person-cash Wed, 03 Jan 2018 15:37:00 +0000 https://insight.kellogg.northwestern.edu/article/the-complicated-logic-behind-donating-to-a-food-pantry-rather-than-giving-a-hungry-person-cash Policy How Blockchain Could Radically Alter Global Finance https://insight.kellogg.northwestern.edu/article/how-blockchain-could-radically-alter-global-finance Wed, 03 Jan 2018 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/how-blockchain-could-radically-alter-global-finance Finance Podcast: How Amazon's Alexa Learns https://insight.kellogg.northwestern.edu/article/podcast-how-amazons-alexa-learns Wed, 03 Jan 2018 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/podcast-how-amazons-alexa-learns Marketing How Are Black–White Biracial People Perceived in Terms of Race? https://insight.kellogg.northwestern.edu/article/how-are-black-white-biracial-people-are-perceived-in-terms-of-race Wed, 06 Dec 2017 14:30:35 +0000 https://insight.kellogg.northwestern.edu/article/how-are-black-white-biracial-people-are-perceived-in-terms-of-race Culture Take 5: Holiday Shopping https://insight.kellogg.northwestern.edu/article/take-5-holiday-shopping Tue, 05 Dec 2017 19:04:58 +0000 https://insight.kellogg.northwestern.edu/article/take-5-holiday-shopping Marketing Why Banning E-cigarette Ads on TV Could Backfire https://insight.kellogg.northwestern.edu/article/why-banning-e-cigarette-ads-on-tv-could-backfire Mon, 04 Dec 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/why-banning-e-cigarette-ads-on-tv-could-backfire Marketing How a “Robot Tax” Could Reduce Income Inequality https://insight.kellogg.northwestern.edu/article/how-a-robot-tax-could-reduce-income-inequality Fri, 01 Dec 2017 15:03:00 +0000 https://insight.kellogg.northwestern.edu/article/how-a-robot-tax-could-reduce-income-inequality Policy How the Wrong Team Can End Up with Too Much Power in an Organization https://insight.kellogg.northwestern.edu/article/employee-incentive-power-dynamics-in-organizations Fri, 01 Dec 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/employee-incentive-power-dynamics-in-organizations Strategy Four Ways to Improve the Efficiency of U.S. Healthcare Markets https://insight.kellogg.northwestern.edu/article/4-ways-to-improve-the-efficiency-of-u-s-healthcare-markets Fri, 01 Dec 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/4-ways-to-improve-the-efficiency-of-u-s-healthcare-markets Healthcare Measuring the Impact of Dodd–Frank on Household Leverage https://insight.kellogg.northwestern.edu/article/impact-of-dodd-frank-act-on-household-leverage Fri, 01 Dec 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/impact-of-dodd-frank-act-on-household-leverage Policy Video: Exploring the Psychology of Trust https://insight.kellogg.northwestern.edu/article/video-exploring-the-psychology-of-trust Fri, 01 Dec 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/video-exploring-the-psychology-of-trust Trust Take 5: How to Adapt to Changes in Your Industry https://insight.kellogg.northwestern.edu/article/take-5-how-to-adapt-to-changes-in-your-industry Fri, 10 Nov 2017 17:02:00 +0000 https://insight.kellogg.northwestern.edu/article/take-5-how-to-adapt-to-changes-in-your-industry Innovation Podcast: Give Better Feedback https://insight.kellogg.northwestern.edu/article/podcast-give-better-feedback Thu, 09 Nov 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/podcast-give-better-feedback Careers Tips for Established Companies to Keep Innovating https://insight.kellogg.northwestern.edu/article/tips-for-established-companies-to-keep-innovating Wed, 08 Nov 2017 06:00:00 +0000 https://insight.kellogg.northwestern.edu/article/tips-for-established-companies-to-keep-innovating Innovation Wearing a Sequined Tuxedo to Work? Maybe You’re Feeling Jealous. https://insight.kellogg.northwestern.edu/article/jealousy-vs-envy-and-consumer-preferences Fri, 03 Nov 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/jealousy-vs-envy-and-consumer-preferences Marketing Making Employees Compete for Rewards Can Motivate Them—or It Can Backfire https://insight.kellogg.northwestern.edu/article/do-relative-incentives-work Thu, 02 Nov 2017 20:53:00 +0000 https://insight.kellogg.northwestern.edu/article/do-relative-incentives-work Organizations The Surprisingly Short Journey from Ivory Tower to Patent Office https://insight.kellogg.northwestern.edu/article/connection-between-science-and-patents Thu, 02 Nov 2017 19:29:00 +0000 https://insight.kellogg.northwestern.edu/article/connection-between-science-and-patents Innovation How Do People Respond to Sales Tax Increases? https://insight.kellogg.northwestern.edu/article/effects-of-sales-tax-increase-on-consumers Thu, 02 Nov 2017 16:46:00 +0000 https://insight.kellogg.northwestern.edu/article/effects-of-sales-tax-increase-on-consumers Economics The Science Behind Word-of-Mouth Recommendations https://insight.kellogg.northwestern.edu/article/why-we-share-opinions-and-word-of-mouth-marketing Thu, 02 Nov 2017 15:02:00 +0000 https://insight.kellogg.northwestern.edu/article/why-we-share-opinions-and-word-of-mouth-marketing Marketing Video: Two Leaders Explain How They Overcame Trust Deficits in Their Organizations https://insight.kellogg.northwestern.edu/article/video-two-leaders-explain-how-they-overcame-trust-deficits-in-their-organizations Thu, 02 Nov 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/video-two-leaders-explain-how-they-overcame-trust-deficits-in-their-organizations Trust “One of the Investment Greats” Explains His Portfolio Strategy https://insight.kellogg.northwestern.edu/article/investment-great-lou-simpson-explains-portfolio-strategy Thu, 02 Nov 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/investment-great-lou-simpson-explains-portfolio-strategy Finance Three Ways Artificial Intelligence Is Improving How Companies Do Business https://insight.kellogg.northwestern.edu/article/three-ways-artificial-intelligence-is-improving-how-companies-do-business Wed, 01 Nov 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/three-ways-artificial-intelligence-is-improving-how-companies-do-business Innovation Analyzing the Trump Tax Plan https://insight.kellogg.northwestern.edu/article/analyzing-the-trump-tax-plan Wed, 11 Oct 2017 05:00:00 +0000 https://insight.kellogg.northwestern.edu/article/analyzing-the-trump-tax-plan Policy