Kellogg Insight
Skip to content
The Insightful Leader Live: Designing Your Post-Corporate Life | Register
A magazine of research and ideas from the
faculty of the Kellogg School of Management

Reprint This Article

Princípios da precificação

Ideias anti-intuitivas sobre precificação em ambientes competitivos

Rakesh Vohra and Lakshman Krishnamurthi
Request reprint code
for "Princípios da precificação"
About Us Faculty & Research Research Hub
2211 Campus Drive, Evanston, IL 60208
insight@kellogg.northwestern.edu
LinkedIn LinkedIn Substack Substack Substack RSS
© Kellogg School of Management, Northwestern
University. All Rights Reserved. Privacy Policy.