Innovation
Could a Small City Become the Next Silicon Valley? It’s Unlikely.
New research suggests that there’s a population tipping point for supporting a booming tech industry.
Economics
White Americans Overestimate Racial Progress. But Certain Attempts to Remedy That Could Backfire.
Researchers hoped that having white participants read about racism would help them grasp the true extent of racial gaps in wealth and income. They were wrong.
Policy
How Did School Desegregation Shape the Political Ideology of White Students Later in Life?
A new study suggests that, more than four decades later, the impact of these policies on political leanings is apparent.
Healthcare
Pharma Companies Argue That Lower Drug Prices Would Mean Fewer Breakthrough Drugs. Is That True?
Probably not, a new study suggests—as long as the price decreases are modest.
Entrepreneurship
Family Businesses Are Experiencing the COVID-19 Crisis in Unique Ways
Lower debt, diversified portfolios, and longer-term horizons may be shielding family firms from the existential threats facing many other businesses.
Marketing
How Anticipation Warps Our Sense of Time
Here’s why that trip to Disneyland—or to the dentist—seems to take ages, but the return trip feels much faster.
Organizations
Why Are Social Media Platforms Still So Bad at Combating Misinformation?
Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.
Cutting-edge thought leadership for executives
Optimize your marketing channels’ impact by joining one of Kellogg’s Executive Education classes in Marketing & Sales.
Economics
White Americans Overestimate Racial Progress. But Certain Attempts to Remedy That Could Backfire.
Researchers hoped that having white participants read about racism would help them grasp the true extent of racial gaps in wealth and income. They were wrong.
Policy
How Did School Desegregation Shape the Political Ideology of White Students Later in Life?
A new study suggests that, more than four decades later, the impact of these policies on political leanings is apparent.
Healthcare
Pharma Companies Argue That Lower Drug Prices Would Mean Fewer Breakthrough Drugs. Is That True?
Probably not, a new study suggests—as long as the price decreases are modest.
Entrepreneurship
Family Businesses Are Experiencing the COVID-19 Crisis in Unique Ways
Lower debt, diversified portfolios, and longer-term horizons may be shielding family firms from the existential threats facing many other businesses.
Marketing
How Anticipation Warps Our Sense of Time
Here’s why that trip to Disneyland—or to the dentist—seems to take ages, but the return trip feels much faster.
Organizations
Why Are Social Media Platforms Still So Bad at Combating Misinformation?
Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.
Careers
How to Sell in a Virtual World
From a “pre-flight checklist” to handwritten thank-you notes, here’s how to sell both your products and your ideas via video.
Finance & Accounting
How Credit Ratings Are Shaping Governments’ Responses to Covid-19
To fund pandemic-related spending, governments around the world will need to take on more debt. If they can.
Careers
3 Tips for Conquering Self-Doubt at Work
High achievers often worry they aren’t qualified to weigh in. Here’s how to get past those self-sabotaging thoughts.
Innovation
The Pandemic Has Slashed Scientists’ Productivity
The extent varies a good deal by field, but the single biggest factor is whether a scientist is caring for young children.
Organizations
Why Are Social Media Platforms Still So Bad at Combating Misinformation?
Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.
Organizations
Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19
Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.
Careers
Stop Hiring for “Cultural Fit”
When you prioritize candidates you “click with,” you run the risk of discriminating against candidates from different backgrounds. Here’s how to change course.
Economics
We’re Several Months into the COVID Economy. What Have We Learned?
From household spending to the strength of the dollar, an economist sees some clear trends—and signs of what’s to come.
Data Analytics
How AI Can Help Weed Out Faulty Scientific Research
Solid science is more important than ever, yet experts often struggle to predict which studies will replicate. Artificial intelligence could do the job better.
Innovation
Recessions Can Stifle Product Innovation for Years
To keep companies innovating through the current recession, they will need greater access to credit.
Social Impact
Why Well-Meaning NGOs Sometimes Do More Harm than Good
Studies of aid groups in Ghana and Uganda show why it’s so important to coordinate with local governments and institutions.
Social Impact
Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.
Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.
Latest Podcast Episodes
Leadership
Podcast: Thinking about Adopting a Contact-Tracing App for Your Company? Here’s What to Keep in Mind.
The technology can help reopen workplaces—but only if your employees trust it. On this special episode of The Insightful Leader, three experts discuss how to earn that trust.
Leadership
Podcast: How a Century-Old Family Business Is Adapting to the Pandemic
On this special episode of The Insightful Leader: a conversation with the chairman and the CEO of Griffith Foods about leading with purpose during the crisis.
Entrepreneurship
Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”
On this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.
Strategy
Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.
On this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.
Leadership
Looking for “5 Quick Tips” to Build an Inclusive Organization? You’re on the Wrong Track.
Two experts discuss why corporate diversity initiatives so often fall short, and what it will take to produce real change.
Organizations
What Astronauts Can Teach Us about Working Remotely
Space: the final frontier—for learning how to keep your team motivated during extended periods of isolation and confinement.
Strategy
How to Negotiate via Email
This excerpt from Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table offers three tips for writing emails that engage and persuade.
Is Now the Time to Transition to Personalized Marketing?
Budgets are strapped. There are a million other things to do. But the risk of ignoring AI-powered modern marketing is dire.
Economics
Why the Next Round of COVID-19 Aid Should Target Industries That Can’t Work from Home
A new study pinpoints which sectors—and which workers in those sectors—suffered the most. Congress should take note.
As the Crisis Drags On, Here’s How Leaders Can Maintain Momentum
The adrenaline has faded. All-nighters are not sustainable. A retired Navy admiral explains what needs to happen now.
Policy
How Is the Pandemic Affecting Antitrust Enforcement?
Deals will be ramping up again soon. Companies shouldn’t expect a free pass from regulators.
Marketing
How Have Top Marketers Responded to the Pandemic? With Rapid Innovation.
Leaders in industries from healthcare to casual dining are fast-tracking changes to the customer experience. Here are four of their stories.
Social Impact
Some Companies Actually Do See Financial Returns on Their Social Investments. Here’s What They Have in Common.
A new study finds that ESG investments—when paired with high employee satisfaction—boost stock performance.
Careers
Exhausted by Working from Home? Anxious about Going Back?
Tips from a clinical health psychologist on managing the work-related stressors that may be affecting your mental health.
Careers
How to Coach Your Sales Team through the Pandemic (and Beyond)
The founder of the Kellogg Sales Institute offers tips for adapting to this high-stakes moment.
Innovation
Want Your Employees to Innovate? Trust Them.
R&D teams take more risks—and do better work—when their CEOs have faith in them.
Editor’s Picks
Strategy
Tired of People Invading Your Six-Foot Bubble? Game Theory Has a Solution.
Well, not exactly. But it does offer a new way of thinking about the problem.
Careers
Your Professional Development Doesn’t Need to Be Put on Hold
You can still seek out ways to stretch yourself or test out a new career path—even during a pandemic.
Careers
Younger Workers Lose Out When Their Coworkers Delay Retirement
But at fast-growing companies, the outlook is more promising.
Marketing
A New System for Getting Your Kids to Eat Healthier Foods
They tend to prefer variety. Here’s how to use that instinct to get more fruits and veggies on their plates.
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to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Policy
The Wrong Way to Ramp Up COVID-19 Testing
Robust testing is key to safely reopening the economy. But a new model shows that if testing is not paired with “smart containment,” it could backfire.
Operations
Having a Far-Flung Supply Chain May Lead to More Product Defects
When firms have to collaborate over long distances, the final product suffers.
Innovation
3 Strategies to Transform Your Business for the Pandemic Economy
You know you need to adapt. But how?
Organizations
Too Much Cross Talk. Too Little Creativity. How to Fix the Worst Parts of a Virtual Meeting.
Six tools from an unlikely place—improv comedy—to use on your next Zoom call.
Add Insight
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Leadership
Easy Hacks to Improve Your Virtual Meetings
From “speed-storming” to building a team charter, these ideas boost creativity and comfort on video calls.
Economics
The Treasury’s Former Chief Economist Takes Stock of the Pandemic’s Economic Impact
Kellogg’s Janice Eberly zeroes in on a few data points that demonstrate the massive challenge policymakers face.
Innovation
The U.S. Is Full of Innovative Thinkers. The Government Needs to Marshal All of Them to Fight Covid-19.
Here’s how we can accelerate efforts to reduce the spread, develop treatments, and find a vaccine.
Policy
What Can the Federal Government Do to Get the Economy Back on Track?
A former White House economist weighs the pros and cons of job-retraining programs, aid for states, and universal basic income.
Finance & Accounting
Taking on Debt Can Help a Company Grow—Until a Crisis Hits
A new study shows how highly leveraged companies have less flexibility to innovate in a downturn.
Economics
Here’s How Americans Are Spending Their Stimulus Checks
Real-time data pinpoints what we’re buying, and who’s spending the fastest.
Organizations
This Isn’t Their First Crisis: Many Family Businesses Are Uniquely Prepared for the Looming Recession
Even so, one of their core strengths could become a liability.
Healthcare
How to Craft Public-Health Messages That Work
The key? Understanding how fear and confidence shape healthy choices.
Finance & Accounting
What Happens When Private-Equity Firms Start Making Deals Again?
There will be more buyout opportunities, but fewer on-site visits will make due diligence more difficult.
Careers
Under Quarantine, It’s Not Marriage-as-Usual
A relationship researcher offers advice for cooped-up couples. Plus, how to preserve your work friendships.
Finance & Accounting
What the Current Crisis Means for Private Equity
Access to capital will likely buoy some PE firms and the companies they back. Others will be less lucky.
Social Impact
Uncertainty. Loss of Control. Why COVID-19 Is a Perfect Storm for Conspiracy Theories.
And how policymakers can help make them less appealing.
Economics
Two Ways the Economy Could Have Recovered Faster after the Great Recession
Doubling down on these monetary policies could help combat future financial crises.
Finance & Accounting
How a Cash Crunch in India Led to the Widespread Adoption of E-Pay Technology
The rapid spread of a fintech app offers lessons for companies and policymakers.
Recommended
Organizations
Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19
Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.
Organizations
Why Are Social Media Platforms Still So Bad at Combating Misinformation?
Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.
Leadership
Podcast: How a Century-Old Family Business Is Adapting to the Pandemic
On this special episode of The Insightful Leader: a conversation with the chairman and the CEO of Griffith Foods about leading with purpose during the crisis.
Organizations
What Astronauts Can Teach Us about Working Remotely
Space: the final frontier—for learning how to keep your team motivated during extended periods of isolation and confinement.
Policy
A Look Inside Chicago’s Economic Recovery Plan
Attracting HQ2s. Expanding mental-health care. A member of the COVID-19 Recovery Task Force explains how the city can emerge both stronger and more equitable.
Social Impact
Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.
Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.
Leadership
Looking for “5 Quick Tips” to Build an Inclusive Organization? You’re on the Wrong Track.
Two experts discuss why corporate diversity initiatives so often fall short, and what it will take to produce real change.
Innovation
The Pandemic Has Slashed Scientists’ Productivity
The extent varies a good deal by field, but the single biggest factor is whether a scientist is caring for young children.
Strategy
How to Negotiate via Email
This excerpt from Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table offers three tips for writing emails that engage and persuade.
Social Impact
Does Social-Media Use Increase Xenophobia?
A recent study investigates, using data from a popular Russian social-media platform and information on regional hate crimes.
Politics & Elections
Why We Know So Little about Disparities within the Federal Court System—and How That’s Finally Changing
Millions of hard-to-obtain public court records shed new light on the fairness of the U.S. judiciary.
Careers
What’s the Secret Ingredient to Great Mentorship?
It’s not just subject-matter expertise, according to a new study.
Leadership
How to Build Resilient Habits into Your Daily Life
Life today is complicated. Here are some simple ways to stay energized and motivated.
Leadership
You’ve Worked Hard to Earn Your Team’s Trust. What Happens If Layoffs Are Necessary?
Layoffs are brutal. But the news is easier to accept from leaders who consistently display honesty, competency, and concern for their employees.
Is Now the Time to Transition to Personalized Marketing?
Budgets are strapped. There are a million other things to do. But the risk of ignoring AI-powered modern marketing is dire.
Entrepreneurship
Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”
On this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.
Organizations
How to Do Design Thinking Better
Experts from Kellogg and IDEO explain the psychology behind this creative approach to problem solving.
Entrepreneurship
Amid the Pandemic, Entrepreneurs Can Still Find Opportunity
The crisis provides fertile ground for startups in spaces like telehealth and touchless payment. Other startups will need to get creative.
Strategy
Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.
On this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.
Finance & Accounting
How to Secure Credit During a Financial Crisis
The key? Don’t tap your best collateral in good times.