
Organizations
Is There a Bot Behind That Tweet?
When we see messages that contradict our political ideology, we are more inclined to attribute them to bots. It’s making society even more polarized.

Marketing
Yes, You Should Hit “Share” when You Make a Charitable Donation
Nobody wants to come across as bragging, but when donors stay mum, charities miss out. New research offers a strategy to embolden givers.

Careers
Do You Overprepare? Here Are 4 Ways to Curb This Perfectionist Tendency.
Women are particularly susceptible to the overpreparation trap, argues Ellen Taaffe in this excerpt from her new book, The Mirrored Door.

Leadership
5 Tips for Growing as a Leader without Burning Yourself Out
A leadership coach and former CEO on how to take a holistic approach to your career.

Finance & Accounting
One Key to a Happy Marriage? A Joint Bank Account.
Merging finances helps newlyweds align their financial goals and avoid scorekeeping.
Kellogg Insight on LinkedIn
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Marketing
Yes, You Should Hit “Share” when You Make a Charitable Donation
Nobody wants to come across as bragging, but when donors stay mum, charities miss out. New research offers a strategy to embolden givers.

Careers
Do You Overprepare? Here Are 4 Ways to Curb This Perfectionist Tendency.
Women are particularly susceptible to the overpreparation trap, argues Ellen Taaffe in this excerpt from her new book, The Mirrored Door.

Leadership
5 Tips for Growing as a Leader without Burning Yourself Out
A leadership coach and former CEO on how to take a holistic approach to your career.

Finance & Accounting
One Key to a Happy Marriage? A Joint Bank Account.
Merging finances helps newlyweds align their financial goals and avoid scorekeeping.
Policy
What’s at Stake in the Debt-Ceiling Standoff?
Defaulting would be an unmitigated disaster, quickly felt by ordinary Americans.
Economics
China’s Youth Unemployment Problem
If the record-breaking joblessness persists, as seems likely, China will have an even harder time supporting its rapidly aging population.
Finance & Accounting
Consider This New Measure of Profitability When Constructing Your Portfolio
Researchers construct an intangibles-adjusted profitability measure that can benefit investors.
Policy
Take 5: Yikes! When Unintended Consequences Strike
Good intentions don’t always mean good results. Here’s why humility, and a lot of monitoring, are so important when making big changes.
Entrepreneurship
Entrepreneurship Through Acquisition Is Still Entrepreneurship
ETA is one of the fastest-growing paths to entrepreneurship. Here’s how to think about it.
Entrepreneurship
3 Traits of Successful Market-Creating Entrepreneurs
Creating a market isn’t for the faint of heart. But a dose of humility can go a long way.
Organizations
Today’s Gig Workers Are Subject to Endless Experimentation
“It raises the question, do we want to be a society where experimentation is just the norm?”
Economics
2 Factors Will Determine How Much AI Transforms Our Economy
They’ll also dictate how workers stand to fare.
Organizations
How Activism-Inspired Roles like “Sustainability Manager” Emerge and Evolve
First, these new positions are held by activists themselves. Over time, this changes.
Latest Podcast Episodes

Leadership
Podcast: How to Discuss Poor Performance with Your Employee
Giving negative feedback is not easy, but such critiques can be meaningful for both parties if you use the right roadmap. Get advice on this episode of The Insightful Leader.

Marketing
Podcast: How to Tell Compelling Stories with Data Visualizations
We’re back with an episode from the archives. On this episode of The Insightful Leader: a blueprint for making strong (and honest) arguments with data.

Leadership
Podcast: How to Discuss Politics When You Disagree
Talking politics in this polarized climate is a dicey proposition. On this episode of The Insightful Leader, an expert in the psychology of persuasion offers tips on how to approach the topic constructively.

Leadership
Podcast: Is There a Right Way to Monitor Worker Productivity?
On this episode of The Insightful Leader, we consider the benefits and drawbacks of keeping a very close eye on employees.

Leadership
What Should Leaders Make of the Latest AI?
As ChatGPT flaunts its creative capabilities, two experts discuss the promise and pitfalls of our coexistence with machines.

Leadership
How to Manage a Disengaged Employee—and Get Them Excited about Work Again
Don’t give up on checked-out team members. Try these strategies instead.

Policy
Banning China from Owning U.S. Farmland Will Achieve Nothing
A new bipartisan bill would prohibit anyone associated with “foreign adversaries” like China from purchasing U.S. farmland. While protecting the U.S. food system and making farmland more affordable to domestic producers by limiting foreign ownership may seem plausible on paper, the reality is more complicated.

Organizations
Are People on Social Media Actually That Outraged?
One reason we think Twitter is such a polarized place: we’re bad at inferring how angry people are from their posts.

Marketing
To Better Understand Your Customers, Think Like a “Consumer Anthropologist”
Engaging consumers in their natural habitat helps you glean insights that would never be visible in a spreadsheet.

Marketing
We Prefer Authentic Products. But What Conveys “Authenticity”?
Invoking a company’s history can help—and research points to a new way of doing this.

Marketing
Why Are Products Marketed to Women Sometimes More Expensive?
A new study upends popular assumptions about the “pink tax.”

Economics
How Marriages Are Exacerbating Income Inequality
Marriage patterns can account for 40 percent of rising inequality, according to a new study.
Editor’s Picks

Operations
Take 5: Research-Backed Tips for Scheduling Your Day
Kellogg faculty offer ideas for working smarter and not harder.

Leadership
3 Things to Keep in Mind When Delivering Negative Feedback
First, understand the purpose of the conversation, which is trickier than it sounds.

Finance & Accounting
What Went Wrong at Silicon Valley Bank?
And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.

Marketing
Marketers, Don’t Be Too Hasty to Act on Data
Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.
Add Insight
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.

Organizations
For Students with Disabilities, Discrimination Starts Before They Even Enter School
Public-school principals are less welcoming to prospective families with disabled children—particularly when they’re Black.

Social Impact
A Novel Strategy for Fighting Discrimination on Online Platforms
Profile pictures build trust on peer-to-peer platforms—but they can also breed discrimination. Small changes to profile photos could make a difference.
Add Insight
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Organizations
Leaders, Don’t Be Afraid to Admit Your Flaws
We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits.
Operations
At Their Best, Self-Learning Algorithms Can Be a “Win-Win-Win”
Lyft is using ”reinforcement learning” to match customers to drivers—leading to higher profits for the company, more work for drivers, and happier customers.
Marketing
Take 5: How Fear Influences Our Decisions
Our anxieties about the future can have surprising implications for our health, our family lives, and our careers.
Careers
Don’t Panic! Tools for Dialing Down Workplace Stress
Beyond taking a personal toll, stress can reduce productivity. Here’s what managers can do.
Marketing
If Your Favorite App Disappeared, How Would You Spend That Time?
Knowing whether users migrate to other apps or simply cut back on screen time is critical for understanding competition in the “attention economy.”
Healthcare
Consumers Lose Out When Health Insurers Offer Lots of Plans
While extra choices are usually considered a good thing, insurers are able to use them strategically to maximize profits.
Finance & Accounting
Understanding the Pandemic’s Lasting Impact on Real Estate
Work-from-home has stuck around. What does this mean for residential and commercial real-estate markets?
Marketing
Got a Niche Product to Sell? Augmented Reality Might Help.
Letting customers “try out” products virtually can give customers the confidence to take the plunge.
Healthcare
Will AI Eventually Replace Doctors?
Maybe not entirely. But the doctor–patient relationship is likely to change dramatically.
Economics
6 Takeaways on Inflation and the Economy Right Now
Are we headed into a recession? Kellogg’s Sergio Rebelo breaks down the latest trends.
Leadership
What Should Leaders Make of the Latest AI?
As ChatGPT flaunts its creative capabilities, two experts discuss the promise and pitfalls of our coexistence with machines.
Leadership
How to Manage a Disengaged Employee—and Get Them Excited about Work Again
Don’t give up on checked-out team members. Try these strategies instead.

Policy
Banning China from Owning U.S. Farmland Will Achieve Nothing
A new bipartisan bill would prohibit anyone associated with “foreign adversaries” like China from purchasing U.S. farmland. While protecting the U.S. food system and making farmland more affordable to domestic producers by limiting foreign ownership may seem plausible on paper, the reality is more complicated.
Leadership
Podcast: How to Discuss Politics When You Disagree
Talking politics in this polarized climate is a dicey proposition. On this episode of The Insightful Leader, an expert in the psychology of persuasion offers tips on how to approach the topic constructively.
Organizations
Are People on Social Media Actually That Outraged?
One reason we think Twitter is such a polarized place: we’re bad at inferring how angry people are from their posts.
Marketing
To Better Understand Your Customers, Think Like a “Consumer Anthropologist”
Engaging consumers in their natural habitat helps you glean insights that would never be visible in a spreadsheet.
Leadership
Podcast: Is There a Right Way to Monitor Worker Productivity?
On this episode of The Insightful Leader, we consider the benefits and drawbacks of keeping a very close eye on employees.
Marketing
We Prefer Authentic Products. But What Conveys “Authenticity”?
Invoking a company’s history can help—and research points to a new way of doing this.
Marketing
Why Are Products Marketed to Women Sometimes More Expensive?
A new study upends popular assumptions about the “pink tax.”
Economics
How Marriages Are Exacerbating Income Inequality
Marriage patterns can account for 40 percent of rising inequality, according to a new study.
Operations
Take 5: Research-Backed Tips for Scheduling Your Day
Kellogg faculty offer ideas for working smarter and not harder.
Leadership
3 Things to Keep in Mind When Delivering Negative Feedback
First, understand the purpose of the conversation, which is trickier than it sounds.
Finance & Accounting
Podcast: "It's Hard to Regulate U.S. Banks!"
Silicon Valley Bank spectacularly collapsed—and a new analysis suggests that its precarious situation is not as much of an outlier as we’d hope. On this episode of The Insightful Leader, we learn what went wrong and what should happen next.
Finance & Accounting
What Went Wrong at Silicon Valley Bank?
And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.
Marketing
Marketers, Don’t Be Too Hasty to Act on Data
Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.

Organizations
Companies Now Have Many Tools to Monitor Employee Productivity. When Should They Use Them?
Monitoring employee productivity can make companies more efficient—and can benefit employees, too. But the practice, which makes use of a variety of methods including activity logging, tracking software, surveillance cameras, and the gathering of GPS data, also raises a host of concerns around trust, privacy, and fairness.
Leadership
Podcast: Workers Are Stressed Out. Here’s How Leaders Can Help.
On this episode of The Insightful Leader: You can’t always control what happens at work. But reframing setbacks, and instituting some serious calendar discipline, can go a long way toward reducing stress.

Organizations
For Students with Disabilities, Discrimination Starts Before They Even Enter School
Public-school principals are less welcoming to prospective families with disabled children—particularly when they’re Black.
Social Impact
A Novel Strategy for Fighting Discrimination on Online Platforms
Profile pictures build trust on peer-to-peer platforms—but they can also breed discrimination. Small changes to profile photos could make a difference.
Organizations
Leaders, Don’t Be Afraid to Admit Your Flaws
We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits.