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A small town with a tech startup
Innovation

Could a Small City Become the Next Silicon Valley? It’s Unlikely.

New research suggests that there’s a population tipping point for supporting a booming tech industry.

A man studies a map that's different from what's ahead.
Economics

White Americans Overestimate Racial Progress. But Certain Attempts to Remedy That Could Backfire.

Researchers hoped that having white participants read about racism would help them grasp the true extent of racial gaps in wealth and income. They were wrong.

New evidence examines how desegregation in Louisville shifted white voters' political views in the long term.
Policy

How Did School Desegregation Shape the Political Ideology of White Students Later in Life?

A new study suggests that, more than four decades later, the impact of these policies on political leanings is apparent.

Drug innovation at a pharmaceutical company
Healthcare

Pharma Companies Argue That Lower Drug Prices Would Mean Fewer Breakthrough Drugs. Is That True?

Probably not, a new study suggests—as long as the price decreases are modest.

Family business weathers crisis
Entrepreneurship

Family Businesses Are Experiencing the COVID-19 Crisis in Unique Ways

Lower debt, diversified portfolios, and longer-term horizons may be shielding family firms from the existential threats facing many other businesses.

Why the trip you've been anticipating or dreading always feels faster than the trip back.
Marketing

How Anticipation Warps Our Sense of Time

Here’s why that trip to Disneyland—or to the dentist—seems to take ages, but the return trip feels much faster.

Organizations

Why Are Social Media Platforms Still So Bad at Combating Misinformation?

Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.

Cutting-edge thought leadership for executives

Optimize your marketing channels’ impact by joining one of Kellogg’s Executive Education classes in Marketing & Sales.

Careers

How to Sell in a Virtual World

From a “pre-flight checklist” to handwritten thank-you notes, here’s how to sell both your products and your ideas via video.

Finance & Accounting

How Credit Ratings Are Shaping Governments’ Responses to Covid-19

To fund pandemic-related spending, governments around the world will need to take on more debt. If they can.

Careers

3 Tips for Conquering Self-Doubt at Work

High achievers often worry they aren’t qualified to weigh in. Here’s how to get past those self-sabotaging thoughts.

Innovation

The Pandemic Has Slashed Scientists’ Productivity

The extent varies a good deal by field, but the single biggest factor is whether a scientist is caring for young children.

Organizations

Why Are Social Media Platforms Still So Bad at Combating Misinformation?

Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.

Organizations

Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19

Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.

Careers

Stop Hiring for “Cultural Fit”

When you prioritize candidates you “click with,” you run the risk of discriminating against candidates from different backgrounds. Here’s how to change course.

Economics

We’re Several Months into the COVID Economy. What Have We Learned?

From household spending to the strength of the dollar, an economist sees some clear trends—and signs of what’s to come.

Data Analytics

How AI Can Help Weed Out Faulty Scientific Research

Solid science is more important than ever, yet experts often struggle to predict which studies will replicate. Artificial intelligence could do the job better.

Innovation

Recessions Can Stifle Product Innovation for Years

To keep companies innovating through the current recession, they will need greater access to credit.

Social Impact

Why Well-Meaning NGOs Sometimes Do More Harm than Good

Studies of aid groups in Ghana and Uganda show why it’s so important to coordinate with local governments and institutions.

Social Impact

Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.

Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.

Latest Podcast Episodes

Contact tracing introduces prickly issues at the intersection of safety, privacy, and technology.
Leadership

Podcast: Thinking about Adopting a Contact-Tracing App for Your Company? Here’s What to Keep in Mind.

The technology can help reopen workplaces—but only if your employees trust it. On this special episode of The Insightful Leader, three experts discuss how to earn that trust.

"We know, more often than not, what the right thing to do is," says Griffith Foods Chairman Brian Griffith.
Leadership

Podcast: How a Century-Old Family Business Is Adapting to the Pandemic

On this special episode of The Insightful Leader: a conversation with the chairman and the CEO of Griffith Foods about leading with purpose during the crisis.

TCV's Woody Marshall on how entrepreneurs can lead through COVID-19, and what the investment landscape will look like going forward.
Entrepreneurship

Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”

On this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.

Wayfair's Steve Oblak explains why the COVID-19 crisis poses a unique growth opportunity for e-commerce.
Strategy

Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.

On this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.

Black Lives Matter protester walks past business
Leadership

Looking for “5 Quick Tips” to Build an Inclusive Organization? You’re on the Wrong Track.

Two experts discuss why corporate diversity initiatives so often fall short, and what it will take to produce real change.

An astronaut on Zoom.
Organizations

What Astronauts Can Teach Us about Working Remotely

Space: the final frontier—for learning how to keep your team motivated during extended periods of isolation and confinement.

Strategy

How to Negotiate via Email

This excerpt from Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table offers three tips for writing emails that engage and persuade.

Leader using AI for personalized marketing.

Is Now the Time to Transition to Personalized Marketing?

Budgets are strapped. There are a million other things to do. But the risk of ignoring AI-powered modern marketing is dire.

Workers in less work-from-home-friendly sectors suffered greater economic consequences of COVID-19.
Economics

Why the Next Round of COVID-19 Aid Should Target Industries That Can’t Work from Home

A new study pinpoints which sectors—and which workers in those sectors—suffered the most. Congress should take note.

A leader handles a long-term crisis.

As the Crisis Drags On, Here’s How Leaders Can Maintain Momentum

The adrenaline has faded. All-nighters are not sustainable. A retired Navy admiral explains what needs to happen now.

Workers stack companies with a forklift.
Policy

How Is the Pandemic Affecting Antitrust Enforcement?

Deals will be ramping up again soon. Companies shouldn’t expect a free pass from regulators.

Chief Marketing Officer is central to the organization.
Marketing

How Have Top Marketers Responded to the Pandemic? With Rapid Innovation.

Leaders in industries from healthcare to casual dining are fast-tracking changes to the customer experience. Here are four of their stories.

Employees happy in an office
Social Impact

Some Companies Actually Do See Financial Returns on Their Social Investments. Here’s What They Have in Common.

A new study finds that ESG investments—when paired with high employee satisfaction—boost stock performance.

A man is anxious to walk into work.
Careers

Exhausted by Working from Home? Anxious about Going Back?

Tips from a clinical health psychologist on managing the work-related stressors that may be affecting your mental health.

sales coach football play
Careers

How to Coach Your Sales Team through the Pandemic (and Beyond)

The founder of the Kellogg Sales Institute offers tips for adapting to this high-stakes moment.

New research finds that when a more trusting CEO takes over, a company becomes more innovative.
Innovation

Want Your Employees to Innovate? Trust Them.

R&D teams take more risks—and do better work—when their CEOs have faith in them.

Editor’s Picks

To maintain your personal space during a pandemic, game theory suggests that you need to be unpredictable.
Strategy

Tired of People Invading Your Six-Foot Bubble? Game Theory Has a Solution.

Well, not exactly. But it does offer a new way of thinking about the problem.

A professional sees himself in the mirror.
Careers

Your Professional Development Doesn’t Need to Be Put on Hold

You can still seek out ways to stretch yourself or test out a new career path—even during a pandemic.

Younger workers trying to move up a blocked career path.
Careers

Younger Workers Lose Out When Their Coworkers Delay Retirement

But at fast-growing companies, the outlook is more promising.

A child chooses between healthy and unhealthy foods.
Marketing

A New System for Getting Your Kids to Eat Healthier Foods

They tend to prefer variety. Here’s how to use that instinct to get more fruits and veggies on their plates.

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to your inbox.

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“Smart containment” offers better health and economic outcomes than quarantines alone.
Policy

The Wrong Way to Ramp Up COVID-19 Testing

Robust testing is key to safely reopening the economy. But a new model shows that if testing is not paired with “smart containment,” it could backfire.

Certain kinds of projects benefit from hands-on, in-person collaboration.
Operations

Having a Far-Flung Supply Chain May Lead to More Product Defects

When firms have to collaborate over long distances, the final product suffers.

meeting participants improv
Organizations

Too Much Cross Talk. Too Little Creativity. How to Fix the Worst Parts of a Virtual Meeting.

Six tools from an unlikely place—improv comedy—to use on your next Zoom call.

Add Insight
to your inbox.

We’ll send you one email a week with content you actually want to read, curated by the Insight team.

Leadership

Easy Hacks to Improve Your Virtual Meetings

From “speed-storming” to building a team charter, these ideas boost creativity and comfort on video calls.

Economics

The Treasury’s Former Chief Economist Takes Stock of the Pandemic’s Economic Impact

Kellogg’s Janice Eberly zeroes in on a few data points that demonstrate the massive challenge policymakers face.

Innovation

The U.S. Is Full of Innovative Thinkers. The Government Needs to Marshal All of Them to Fight Covid-19.

Here’s how we can accelerate efforts to reduce the spread, develop treatments, and find a vaccine.

Policy

What Can the Federal Government Do to Get the Economy Back on Track?

A former White House economist weighs the pros and cons of job-retraining programs, aid for states, and universal basic income.

Finance & Accounting

Taking on Debt Can Help a Company Grow—Until a Crisis Hits

A new study shows how highly leveraged companies have less flexibility to innovate in a downturn.

Economics

Here’s How Americans Are Spending Their Stimulus Checks

Real-time data pinpoints what we’re buying, and who’s spending the fastest.

Healthcare

How to Craft Public-Health Messages That Work

The key? Understanding how fear and confidence shape healthy choices.

Finance & Accounting

What Happens When Private-Equity Firms Start Making Deals Again?

There will be more buyout opportunities, but fewer on-site visits will make due diligence more difficult.

Careers

Under Quarantine, It’s Not Marriage-as-Usual

A relationship researcher offers advice for cooped-up couples. Plus, how to preserve your work friendships.

Finance & Accounting

What the Current Crisis Means for Private Equity

Access to capital will likely buoy some PE firms and the companies they back. Others will be less lucky.

Economists look back at what alternative monetary policies could have led to a quicker recovery from the financial crisis.
Economics

Two Ways the Economy Could Have Recovered Faster after the Great Recession

Doubling down on these monetary policies could help combat future financial crises.

Finance & Accounting

How a Cash Crunch in India Led to the Widespread Adoption of E-Pay Technology

The rapid spread of a fintech app offers lessons for companies and policymakers.

Recommended

Organizations

Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19

Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.

Organizations

Why Are Social Media Platforms Still So Bad at Combating Misinformation?

Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.

Leadership

Podcast: How a Century-Old Family Business Is Adapting to the Pandemic

On this special episode of The Insightful Leader: a conversation with the chairman and the CEO of Griffith Foods about leading with purpose during the crisis.

Organizations

What Astronauts Can Teach Us about Working Remotely

Space: the final frontier—for learning how to keep your team motivated during extended periods of isolation and confinement.

Policy

A Look Inside Chicago’s Economic Recovery Plan

Attracting HQ2s. Expanding mental-health care. A member of the COVID-19 Recovery Task Force explains how the city can emerge both stronger and more equitable.

Black entrepreneurs enter a bank lobby
Social Impact

Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.

Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.

Leadership

Looking for “5 Quick Tips” to Build an Inclusive Organization? You’re on the Wrong Track.

Two experts discuss why corporate diversity initiatives so often fall short, and what it will take to produce real change.

scientists work from home
Innovation

The Pandemic Has Slashed Scientists’ Productivity

The extent varies a good deal by field, but the single biggest factor is whether a scientist is caring for young children.

Strategy

How to Negotiate via Email

This excerpt from Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table offers three tips for writing emails that engage and persuade.

Social Impact

Does Social-Media Use Increase Xenophobia?

A recent study investigates, using data from a popular Russian social-media platform and information on regional hate crimes.

Politics & Elections

Why We Know So Little about Disparities within the Federal Court System—and How That’s Finally Changing

Millions of hard-to-obtain public court records shed new light on the fairness of the U.S. judiciary.

Careers

What’s the Secret Ingredient to Great Mentorship?

It’s not just subject-matter expertise, according to a new study.

Leadership

How to Build Resilient Habits into Your Daily Life

Life today is complicated. Here are some simple ways to stay energized and motivated.

Leadership

You’ve Worked Hard to Earn Your Team’s Trust. What Happens If Layoffs Are Necessary?

Layoffs are brutal. But the news is easier to accept from leaders who consistently display honesty, competency, and concern for their employees.

Is Now the Time to Transition to Personalized Marketing?

Budgets are strapped. There are a million other things to do. But the risk of ignoring AI-powered modern marketing is dire.

Entrepreneurship

Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”

On this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.

Organizations

How to Do Design Thinking Better

Experts from Kellogg and IDEO explain the psychology behind this creative approach to problem solving.

Entrepreneurship

Amid the Pandemic, Entrepreneurs Can Still Find Opportunity

The crisis provides fertile ground for startups in spaces like telehealth and touchless payment. Other startups will need to get creative.

Strategy

Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.

On this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.

Finance & Accounting

How to Secure Credit During a Financial Crisis

The key? Don’t tap your best collateral in good times.