Organizations
Why You Should Skip the Easy Wins and Tackle the Hard Task First
New research shows that you and your organization lose out when you procrastinate on the difficult stuff.
Policy
Dozens of New Terrorist Organizations Emerge Each Year. Which Ones Will Become Most Dangerous?
A new tool gets at the answer using the same techniques that investors use to evaluate startups.
Organizations
In an Era of Easy Outrage, When Should Brands Take a Stand?
A Kellogg professor explains how companies can navigate boycotts while staying connected with customers.
Economics
How Dodd-Frank Made Commercial Mortgage Loans Safer
The financial reform bill increased the cost of certain loans, but lowered the risk of default.
Cutting-edge thought leadership for executives
Optimize your marketing channels’ impact by joining one of Kellogg’s Executive Education classes in Marketing & Sales.
Policy
Dozens of New Terrorist Organizations Emerge Each Year. Which Ones Will Become Most Dangerous?
A new tool gets at the answer using the same techniques that investors use to evaluate startups.
Organizations
In an Era of Easy Outrage, When Should Brands Take a Stand?
A Kellogg professor explains how companies can navigate boycotts while staying connected with customers.
Economics
How Dodd-Frank Made Commercial Mortgage Loans Safer
The financial reform bill increased the cost of certain loans, but lowered the risk of default.
Economics
How Raising the Sales Tax Could Help Fight a Recession
New research points to a counterintuitive new tool to spur spending.
Marketing
Entrepreneurs, Don’t Let Branding Become an Afterthought
Start defining your brand strategy on day one. Your future self will thank you.
Leadership
How Business Leaders Can Prepare for a Cyberattack
The former head of U.S. Cyber Command explains why any company can be a target.
Economics
India’s Economy Is Slowing Down. What Happens Next?
The country’s chief economic advisor discusses how labor, trade, and energy factor into the country’s economic outlook.
Marketing
Stories Can Be Powerful Persuasive Tools. But It’s Important to Understand When They Can Backfire.
New research reveals why sometimes sticking to the facts is your best bet.
Healthcare
Would “Medicare for All” Really Reduce Healthcare Costs in the U.S.?
Single payer drives significant savings in countries like Canada. But new research suggests it might play out differently in the U.S.
Careers
Take 5: How to Be Prepared for Important Career Moments
Expert advice on getting ready to network, negotiate, or make your case to the CEO.
Latest Podcast Episodes
Leadership
Podcast: Can a Little Embarrassment Make Your Team More Creative?
On this episode of The Insightful Leader: new research suggests an unusual icebreaker to try at your next brainstorming session.
Podcast: What Leaders Can Do to Build Trust Quickly
Lessons from Kellogg’s interim dean on establishing credibility, encouraging criticism, and empowering your team.
Innovation
Podcast: Unleash Your Inner Designer
You—yes, you!—can use design thinking to find creative solutions to your customers’ problems.
Economics
Companies Are Shifting Investment Away from Physical Capital, with Far-Reaching Consequences
Buildings and machinery are out. Software, IP, and research are in. Here’s why it matters.
Marketing
It’s Time to Radically Rethink the Customer Experience. Here’s How to Get Started.
To provide millions of personalized interactions, organizations will need to lean heavily on automation and AI.
Organizations
How to Create a Human-Friendly Workplace in an Age of Automation
Three ways humans and machines can work together—to the benefit of organizations and their employees.
Careers
Early Career Failures Can Make You Stronger in the Long Run
A study of young scientists who were denied grants provides a striking example of why you should never give up.
Careers
Take 5: The Case for Being More Authentic at Work
When done thoughtfully, authenticity can make for more confident, ethical leaders. Here’s how to ensure you’re being your true self.
Editor’s Picks
Marketing
First Impressions Matter for Groups, Too
Labeling something or someone as “first” can have a dramatic effect on our perceptions of those who follow.
Finance & Accounting
Is Maximizing Shareholder Value a Thing of the Past?
Top CEOs recently “redefined” the purpose of a corporation. Kellogg faculty weigh in.
Marketing
Is Your Digital-Advertising Strategy Paying Off?
Brands are demanding evidence that campaigns are working. Here’s what they should be asking.
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We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Careers
Nobel Prize Winners—They’re Just Like Us!
The career paths of these elite scientists are surprisingly similar to those of their less accomplished peers.
Economics
Daughters’ Math Scores Suffer When They Grow Up in a Family That’s Biased Towards Sons
Parents, your children are taking their cues about gender roles from you.
Marketing
Too Many Options? Here’s a Data Visualization Technique That Can Lead to Better Decisions.
It’s a surprisingly simple way to thwart our irrational impulses.
Add Insight
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Careers
How to Get the Ear of Your CEO—And What to Say When You Have It
Every interaction with the top boss is an audition for senior leadership.
Social Impact
How to Create a Diverse Board of Directors and Empower It to Thrive
Two experts share tips on expanding your candidate pool and ensuring that new members are heard.
Policy
Why Antitrust Regulators Don’t Scare Big Tech
A business law expert explains why the market is more likely than the government to rein in Apple, Amazon, Facebook, and Google.
Policy
The Business Case for Comprehensive Immigration Reform
Two economists propose a bipartisan immigration overhaul, with an eye towards the future of the labor force.
Politics & Elections
When People Think Their Neighbors Support Trump, They’re More Likely to Express Anti-immigrant Views
Social norms are powerful—but fluid. A study of the 2016 election shows how they can change.
Careers
Ready to Reenter the Workforce? Read This First.
Four suggestions for transitioning back to work after a long break.
Finance & Accounting
The Groucho Marx Theory of Efficient Markets
A finance professor argues that markets remain efficient only if enough people believe they are not.
Leadership
Need to Make a Critical Decision? Here’s How to Ensure You Have the Right Intel.
A former Army colonel shares four steps leaders can take to get the information they need when they need it.
Marketing
How Anger Can Help Us Make Better Decisions
Yes, you read that right: Sometimes being mad helps you focus on what you want.
Organizations
Numeric Performance Reviews Can Be Biased Against Women
The ten-point scale favors men in some situations. But a simple change to the rating system can level the playing field.
Take 5: What You May Not Know about Advertising
Research reveals how ads can affect shopping behavior, elections, and even our health.
Innovation
The Appeal of Handmade in an Era of Automation
This excerpt from the book “The Power of Human” explains why we continue to equate human effort with value.
Leadership
How to Establish Yourself as an Interim Leader
Kathleen Hagerty reflects back on her year as interim dean of the Kellogg School.
Recommended
Finance & Accounting
Is Maximizing Shareholder Value a Thing of the Past?
Top CEOs recently “redefined” the purpose of a corporation. Kellogg faculty weigh in.
Marketing
First Impressions Matter for Groups, Too
Labeling something or someone as “first” can have a dramatic effect on our perceptions of those who follow.
Careers
Take 5: What Business Leaders Can Learn from the Military
Army colonels share advice on recruiting millennials, managing up, and keeping the broader mission in mind.
Marketing
Is Your Digital-Advertising Strategy Paying Off?
Brands are demanding evidence that campaigns are working. Here’s what they should be asking.
Economics
Daughters’ Math Scores Suffer When They Grow Up in a Family That’s Biased Towards Sons
Parents, your children are taking their cues about gender roles from you.
Careers
Nobel Prize Winners—They’re Just Like Us!
The career paths of these elite scientists are surprisingly similar to those of their less accomplished peers.
Marketing
Too Many Options? Here’s a Data Visualization Technique That Can Lead to Better Decisions.
It’s a surprisingly simple way to thwart our irrational impulses.
Economics
Some High-Frequency Trading Strategies Can Damage the Stock Market’s Health
But a small tweak to how trading orders are processed could help.
Careers
How to Get the Ear of Your CEO—And What to Say When You Have It
Every interaction with the top boss is an audition for senior leadership.
Social Impact
How to Create a Diverse Board of Directors and Empower It to Thrive
Two experts share tips on expanding your candidate pool and ensuring that new members are heard.
Policy
Why Antitrust Regulators Don’t Scare Big Tech
A business law expert explains why the market is more likely than the government to rein in Apple, Amazon, Facebook, and Google.
Policy
The Business Case for Comprehensive Immigration Reform
Two economists propose a bipartisan immigration overhaul, with an eye towards the future of the labor force.
Politics & Elections
When People Think Their Neighbors Support Trump, They’re More Likely to Express Anti-immigrant Views
Social norms are powerful—but fluid. A study of the 2016 election shows how they can change.
Careers
Ready to Reenter the Workforce? Read This First.
Four suggestions for transitioning back to work after a long break.
Take 5: What You May Not Know about Advertising
Research reveals how ads can affect shopping behavior, elections, and even our health.
Leadership
Need to Make a Critical Decision? Here’s How to Ensure You Have the Right Intel.
A former Army colonel shares four steps leaders can take to get the information they need when they need it.
Finance & Accounting
The Groucho Marx Theory of Efficient Markets
A finance professor argues that markets remain efficient only if enough people believe they are not.
Marketing
How Anger Can Help Us Make Better Decisions
Yes, you read that right: Sometimes being mad helps you focus on what you want.
Economics
China Weathered the Global Recession with an Aggressive Stimulus Package. But Did It Prop Up the Wrong Firms?
A cautionary tale about the unintended consequences of credit expansion.
Organizations
What Makes a Corporate Board Member Most Influential?
New research explores what it takes for directors to drive big-picture strategic change at a company.