Marketing
Should You Ignore What Your Customers Want? The Great Winemakers Do.
Rather than follow consumer taste, they push it in a new direction.
Strategy
Who Gets Blamed When a Group Project Goes Wrong?
Here’s why consequences stick to some team members more than others, according to a new study of retracted academic papers.
Careers
How to Feel Authentic While Building Your Personal Brand
Get beyond clichés like “adaptable” or “self-starter,” and learn to tell meaningful stories about yourself.
Innovation
Looking to Innovate? Ditch the Startup Mentality and Adopt a Venture Capitalist Mindset
Rather than cultivating one great idea, bet on as many as you can.
Cutting-edge thought leadership for executives
Optimize your marketing channels’ impact by joining one of Kellogg’s Executive Education classes in Marketing & Sales.
Strategy
Who Gets Blamed When a Group Project Goes Wrong?
Here’s why consequences stick to some team members more than others, according to a new study of retracted academic papers.
Careers
How to Feel Authentic While Building Your Personal Brand
Get beyond clichés like “adaptable” or “self-starter,” and learn to tell meaningful stories about yourself.
Innovation
Looking to Innovate? Ditch the Startup Mentality and Adopt a Venture Capitalist Mindset
Rather than cultivating one great idea, bet on as many as you can.
Organizations
Want to Revolutionize Your Field? You May Need to Rethink the Size of Your Research Team.
Large and small teams produce different types of breakthroughs, according to an analysis of 50 million patents, software products, and academic papers.
Operations
What’s the Best Way to Learn a New Skill—By Doing or By Viewing?
An analysis of eBay coders shows that studying a colleague’s work can pay off. Just be careful whose shoulder you’re looking over.
Leadership
Take 5: How to Build Trust in the Workplace
Trust is a powerful motivator. Here’s how to foster it among employees in your organization.
Marketing
Why We Can’t All Get Away with Wearing Designer Clothes
In certain professions, luxury goods can send the wrong signal.
Operations
Podcast: How Do Those Valentine’s Day Roses End Up in Your Bouquet? It’s Complicated.
Millions of blooms. Two continents. One day. And a very busy airport.
Politics & Elections
Politicians Vote Differently When Journalists Aren’t Watching
During natural disasters, the media spotlight shifts—and special interests benefit.
Policy
Which Voters Want to Expand Medicaid? Maybe Not the Ones You Think
Education level, and even college major, are better predictors than party affiliation.
Organizations
How to Navigate a Vertical Merger after the AT&T and Time Warner Ruling
Here’s what companies can do to minimize antitrust concerns in an uncertain regulatory environment.
Organizations
Are You Willing to Stretch the Truth While Negotiating?
It may depend on your gender and whom you are representing.
Organizations
How to Make Inclusivity More Than Just an Office Buzzword
Tips for turning good intentions into actions.
Politics & Elections
Politicians Vote Differently When Journalists Aren’t Watching
During natural disasters, the media spotlight shifts—and special interests benefit.
Operations
There’s a Better Way to Manage Your Inventory
Using data from a drug-store chain, a new model finds opportunities to prevent shortages and boost profits.
Marketing
Why We Can’t All Get Away with Wearing Designer Clothes
In certain professions, luxury goods can send the wrong signal.
Organizations
Are Women More Ethical at the Negotiating Table? It’s Complicated.
Plus, how women are judged differently when they break the rules.
Innovation
Sure, Industry Outsiders Can Bring Fresh Ideas. But Are They Better Entrepreneurs?
New insights from a definitive study on what successful startup founders have in common.
Economics
What Google Is Teaching Economists About Unemployment Insurance
Search data can tell policymakers whether extending unemployment benefits delays job-seeking.
Marketing
Take 5: How to Build Customer Relationships That Last
Getting—and keeping—customer’s attention can be tough. Kellogg faculty offer tips.
Organizations
Customers Can Be Jerks. Here’s Why Some Employees Retaliate.
But take heart, companies can curb that instinct for revenge.
Strategy
Why Do Trainees Get Stuck with So Much Grunt Work?
There must be faster ways to get them up to speed. Yet grueling apprenticeships persist in medicine, law, and the trades.
Innovation
Why Family Businesses Sometimes Make Decisions That Seem Bad for the Family
Even non-family firms can benefit when they think beyond their immediate self-interest.
Entrepreneurship
4 Qualities Venture Capitalists Look for in an Entrepreneur
A serial investor explains why you need more than just a cool idea.
Careers
Don’t Let Complacency Derail Your Career
How to hone your learning agility and take good risks.
Social Impact
Does It Pay Off to Invest in Companies That Engage in Sustainable Practices?
New research helps to quantify the value of “ESG” initiatives.
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Latest Podcast Episodes
Operations
Podcast: How Do Those Valentine’s Day Roses End Up in Your Bouquet? It’s Complicated.
Millions of blooms. Two continents. One day. And a very busy airport.
Podcast: Knock Your Next Business Presentation Out of the Park
From eliminating surprises to setting up the room, the best presenters do a lot more than practice.
Policy
Podcast: How the Boston Marathon Bombing Created a Rorschach Test for Perceptions of Race
And how a Kellogg professor found himself unexpectedly involved in the trial of Dzhokhar Tsarnaev.
Policy
Podcast: Two Surprising Ways to Predict How Supreme Court Justices Will Vote
Here’s what a half century of data can tell us.
Editor’s Picks
Entrepreneurship
How Old Are Successful Tech Entrepreneurs?
A definitive new study dispels the myth of the Silicon Valley wunderkind.
Careers
How Will Automation Affect Different U.S. Cities?
Jobs in small cities will likely be hit hardest. Check how your community and profession will fare.
Careers
You’ve Climbed the Corporate Ladder. What’s Next?
How to create a meaningful “second act” for your career.
Entrepreneurship
Three Questions All Aspiring Entrepreneurs Should Ask Themselves
Running your own business isn’t for everyone. Here is how to tell if it is right for you.
Recommended
Politics & Elections
Politicians Vote Differently When Journalists Aren’t Watching
During natural disasters, the media spotlight shifts—and special interests benefit.
Marketing
Why We Can’t All Get Away with Wearing Designer Clothes
In certain professions, luxury goods can send the wrong signal.
Careers
Take 5: How to Take Charge of Your Professional Development
Kellogg faculty offer advice for every stage of your career.
Policy
Podcast: Two Surprising Ways to Predict How Supreme Court Justices Will Vote
Here’s what a half century of data can tell us.
Marketing
Take 5: How to Build Customer Relationships That Last
Getting—and keeping—customer’s attention can be tough. Kellogg faculty offer tips.
Organizations
Are Women More Ethical at the Negotiating Table? It’s Complicated.
Plus, how women are judged differently when they break the rules.
Innovation
Sure, Industry Outsiders Can Bring Fresh Ideas. But Are They Better Entrepreneurs?
New insights from a definitive study on what successful startup founders have in common.
Economics
What Google Is Teaching Economists About Unemployment Insurance
Search data can tell policymakers whether extending unemployment benefits delays job-seeking.
Organizations
Customers Can Be Jerks. Here’s Why Some Employees Retaliate.
But take heart, companies can curb that instinct for revenge.
Strategy
Why Do Trainees Get Stuck with So Much Grunt Work?
There must be faster ways to get them up to speed. Yet grueling apprenticeships persist in medicine, law, and the trades.
Innovation
Why Family Businesses Sometimes Make Decisions That Seem Bad for the Family
Even non-family firms can benefit when they think beyond their immediate self-interest.
Organizations
Organizational Change Is Often a Tough Sell, but Encouraging Peer Interactions Can Help
A study of teachers offers lessons on how to get employees on board with reforms.
Entrepreneurship
4 Qualities Venture Capitalists Look for in an Entrepreneur
A serial investor explains why you need more than just a cool idea.
Leadership
Video: How to Restore Trust When It’s Been Broken
Plus, a way to encourage ethical behavior to avoid breaches in the first place.
Entrepreneurship
Podcast: Why It’s Crucial for Startups to Define Their Identity Early
Plus, dispelling a pervasive myth about successful entrepreneurs.
Leadership
Take 5: Fine-Tuning Your Powers of Persuasion
From understanding power dynamics to telling a memorable story, here’s how to sell your ideas.
Careers
Don’t Let Complacency Derail Your Career
How to hone your learning agility and take good risks.
Economics
How Closely Do Our Beliefs About Social Mobility Match Reality?
The answer differs between Americans and Europeans, and between liberals and conservatives.
Operations
Attention Passengers: Your Next Flight Will Likely Arrive Early. Here’s Why.
The reason has less to do with planes and airport logistics than a strategic move by airlines.
Social Impact
Does It Pay Off to Invest in Companies That Engage in Sustainable Practices?
New research helps to quantify the value of “ESG” initiatives.