Politics & Elections
4 Science-Backed Strategies to Curb Partisan Animosity
Vilification of the other side is at a fever pitch. But research suggests ways to bridge the gap.
Economics
What Happens to Worker Productivity after a Minimum Wage Increase?
A pay raise boosts productivity for some—but the impact on the bottom line is more complicated.
Marketing
How Offering a Product for Free Can Backfire
It seems counterintuitive, but there are times customers would rather pay a small amount than get something for free.
Economics
How COVID Changed the Way Americans Think about Economic Inequality
For some, the pandemic laid bare the social factors that can keep people down. But not everyone adopted a new perspective.
Leadership
Your Team Doesn’t Need You to Be the Hero
Too many leaders instinctively try to fix a crisis themselves. A U.S. Army colonel explains how to curb this tendency in yourself and allow your teams to flourish.
Extraordinary Brands and How to Build Them.
Introducing Insight Unpacked Season 1, a new podcast series from Kellogg Insight. Learn about building a new brand (or reviving an old one), from naming and logo design to brand storytelling and measuring brand health.
Economics
What Happens to Worker Productivity after a Minimum Wage Increase?
A pay raise boosts productivity for some—but the impact on the bottom line is more complicated.
Marketing
How Offering a Product for Free Can Backfire
It seems counterintuitive, but there are times customers would rather pay a small amount than get something for free.
Economics
How COVID Changed the Way Americans Think about Economic Inequality
For some, the pandemic laid bare the social factors that can keep people down. But not everyone adopted a new perspective.
Leadership
Your Team Doesn’t Need You to Be the Hero
Too many leaders instinctively try to fix a crisis themselves. A U.S. Army colonel explains how to curb this tendency in yourself and allow your teams to flourish.
Economics
Post-War Reconstruction Is a Good Investment
Ukraine’s European neighbors will need to make a major financial commitment to help rebuild its economy after the war. Fortunately, as the legacy of the post–World War II Marshall Plan shows, investing in Ukraine’s future will also serve Europe’s own long-term interests.
Finance & Accounting
What Went Wrong with FTX—and What’s Next for Crypto?
One key issue will be introducing regulation without strangling innovation, a fintech expert explains.
Marketing
Take 5: The Surprising Ways Emotions Shape Consumer Behavior
Companies, take note—emotions like anger, fear, and anticipation can impact what ends up in consumers’ shopping carts.
Strategy
Transparency Requirements May Not Curb Sneaky Behavior
A new study finds that it is possible to maintain plausible deniability, even if your conversations are later made public.
Operations
Product Q&A Forums Hold a Lot of Promise. Here’s How to Make Them Work.
The key to these online communities, where users can ask and answer questions, is how many questions get useful answers.
Finance & Accounting
Tesla Deserves an A for Its Financial Management
Elon Musk should be commended for being in the position to even think about stock buybacks right now.
Finance & Accounting
Investors Are Eager for Accurate ESG Information. Can Financial Analysts Provide It?
Analysts aren’t traditionally steeped in ESG, but they do have deep knowledge of the companies they cover.
Economics
How Experts Make Complex Decisions
By studying 200 million chess moves, researchers shed light on what gives players an advantage—and what trips them up.
Latest Podcast Episodes
Finance & Accounting
Podcast: What the FTX Meltdown Means for the Future of Crypto
The implosion of the crypto exchange has sent the industry reeling. We dig into what happened and whether cryptocurrency, as a concept, can weather the storm.
Marketing
Podcast: Is Your Brand Working?
In the fifth and final episode of our series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we look at how to measure your brand’s health–and what you should do if you don’t like what you learn.
Marketing
Podcast: How Will You Tell Your Brand’s Story?
In episode 4 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” learn the importance of transmedia brand storytelling—and how to do it right.
Marketing
Podcast: What Should Your Brand Look (and Sound and Smell) Like?
In episode 3 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we discuss the associations you want customers to make with your brand, and how to use design to make it happen.
Politics & Elections
Why Are So Many Politicians Embracing Conspiracy Theories?
Conspiratorial thinking has always been attractive in times of uncertainty—but it’s become more mainstream. An expert explains why, and whether anything can be done.
Leadership
Leadership Lessons from Liz Truss’s Downfall
While her economic policy clearly doomed her, she also failed as a leader.
Marketing
Starbucks’s Odyssey into NFTs Desperately Needs Guidance
Starbucks is entering the metaverse. Is this the best way to do it?
Policy
What the New Climate Bill Means for the U.S.—and the World
The Inflation Reduction Act won’t reverse inflation or halt climate change, but it’s still a big deal.
Organizations
To Get Employees Back to the Office, Address These 4 Frictions
An innovation expert explains how to meet resistance head-on.
Organizations
How Comments Like “Man Up” Can Lead to Misbehavior at Work
While the problem extends beyond the workplace, organizations would be wise to consider the consequences of using emasculating language.
Politics & Elections
How We Justify Our Unpopular Opinions
The tactic makes controversial views more palatable to others—and has implications for the rampant spread of fake news.
Politics & Elections
When Do People Protest and When Do They Just Grumble? History Offers Clues.
A tradition of anti-government uprisings can impact communities centuries later.
Policy
Why Did So Many Ukrainians Die in the Soviet Great Famine?
They perished at a much higher rate than ethnic Russians during what’s known as Holodomor. A new study suggests this was a deliberate policy decision.
Policy
Who Should Win the Tug-of-War over User Data?
It’s not always clear whether businesses or consumers should have more control. Research offers a new way of thinking through the problem.
Organizations
Why More Family Enterprises Are “Venturing Out”
A look at the pivot toward venture investing—and what it takes to pull it off.
Politics & Elections
China’s Future Will Reflect Russia’s
China learned from Russia’s post-1991 experience and pursued its economic liberalization with more care. But it ultimately could not avoid the political implications of pro-market policies and is now following Russia down the road to autocracy—continuing a century-long pattern of mirroring its neighbor’s historical trajectory.
Editor’s Picks
Organizations
Gender-Balanced Teams Do Better Work
When it comes to teams of scientists, “men and women are both part of the recipe for success,” according to new research.
Politics & Elections
One Nation, Too Divided?
Political sectarianism is rampant in the U.S. Three experts discuss whether we can remain united.
Policy
The Thorny Challenge of Measuring Success in “Systems-of-Care” Networks
These networks, which help direct people to the medical and social services they need, must tread carefully in choosing which metrics to use in decision-making.
Finance & Accounting
What Happens to Innovation During an Economic Crisis?
The Great Depression hastened the end of the independent inventor—but not all was lost.
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Finance & Accounting
Unilever Should Divest Ben & Jerry’s
An economist offers his perspective on why the food giant has some big decisions to make in the wake of a court ruling against its ice cream subsidiary.
Healthcare
How Humanizing Disease Could Be a New Public Health Tool
Anthropomorphizing a disease changes how we feel about it—and the steps we take to avoid it.
Politics & Elections
Could Your Political Views Stymie Your Career?
From being hired to getting a promotion, new research shows you may be penalized for disagreeing politically with the boss.
Economics
The Food Crisis Is Bigger Than Ukraine
While Russia’s war has undoubtedly caused real problems in global food markets, they are different and more complex than what most news coverage suggests.
Innovation
Take 5: How to Improve the Odds of Breakthrough Innovation
Thorny problems demand novel solutions. Here’s what it takes to move beyond incremental tweaks.
Finance & Accounting
5 Trends to Watch as the Economy Emerges from the Pandemic
From inflation and remote work to climate change, here’s where the global economy appears to be headed.
Add Insight
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Marketing
Whiz! Bang! Boom! Energetic Ads Hold Viewers’ Attention
Louder, busier commercials are the new norm. And they seem to be working.
Organizations
The Surprising Way Crowd Size Affects Our Tendency to Cheat
Organizations would be wise to understand the psychology behind this phenomenon.
Social Impact
For Those Living in Poverty, Therapy Can Have Benefits Beyond Mental Health
A large study suggests that cognitive behavioral therapy can also improve physical health and economic outcomes.
Policy
How Former Enemies Can Develop Trust
A simple intervention can help diffuse animosity toward onetime armed foes, a study shows.
Careers
Take 5: Learn to Love Networking (or at Least Tolerate It)
A look at the social and psychological factors that can make networking uncomfortable and how to overcome them.
Finance & Accounting
How Is the Twitter–Musk Showdown Likely to Play Out? An Expert Weighs In.
“In my view, there is a lot of hypocrisy here from Musk.”
Finance & Accounting
Jeff Ubben Explains His “Anti-ESG ESG” Investment Strategy
In a recent conversation with Kellogg’s Robert Korajczyk, the hedge-fund leader breaks down his unique approach to mission-driven investing.
Politics & Elections
When Political Discussions Get Heated, Is It Best to Just Stay Out of It?
Keeping your head down when hot-button topics arise could come at a cost to your reputation.
Innovation
Does the Public Benefit from the Scientific Research It Funds?
A new study quantifies how U.S. taxpayer-funded research is used in patents, media, and policy decisions.
Strategy
Where Does Capitalism Go Next?
A conversation on “creative destruction,” growth, and designing a more equitable capitalist future.
Social Impact
How to Build a More Diverse Environmental Movement
People of color will disproportionately suffer from climate change, yet there is a striking lack of diversity in mainstream environmental organizations. Broadening what counts as an environmental issue could build a larger, more inclusive coalition.
Organizations
To Get Employees Back to the Office, Address These 4 Frictions
An innovation expert explains how to meet resistance head-on.
Organizations
How Comments Like “Man Up” Can Lead to Misbehavior at Work
While the problem extends beyond the workplace, organizations would be wise to consider the consequences of using emasculating language.
Politics & Elections
How We Justify Our Unpopular Opinions
The tactic makes controversial views more palatable to others—and has implications for the rampant spread of fake news.
Politics & Elections
When Do People Protest and When Do They Just Grumble? History Offers Clues.
A tradition of anti-government uprisings can impact communities centuries later.
Policy
Why Did So Many Ukrainians Die in the Soviet Great Famine?
They perished at a much higher rate than ethnic Russians during what’s known as Holodomor. A new study suggests this was a deliberate policy decision.
Policy
Who Should Win the Tug-of-War over User Data?
It’s not always clear whether businesses or consumers should have more control. Research offers a new way of thinking through the problem.
Organizations
Why More Family Enterprises Are “Venturing Out”
A look at the pivot toward venture investing—and what it takes to pull it off.
Politics & Elections
China’s Future Will Reflect Russia’s
China learned from Russia’s post-1991 experience and pursued its economic liberalization with more care. But it ultimately could not avoid the political implications of pro-market policies and is now following Russia down the road to autocracy—continuing a century-long pattern of mirroring its neighbor’s historical trajectory.
Organizations
Gender-Balanced Teams Do Better Work
When it comes to teams of scientists, “men and women are both part of the recipe for success,” according to new research.
Marketing
Podcast: Is Your Brand Working?
In the fifth and final episode of our series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we look at how to measure your brand’s health–and what you should do if you don’t like what you learn.
Politics & Elections
One Nation, Too Divided?
Political sectarianism is rampant in the U.S. Three experts discuss whether we can remain united.
Policy
The Thorny Challenge of Measuring Success in “Systems-of-Care” Networks
These networks, which help direct people to the medical and social services they need, must tread carefully in choosing which metrics to use in decision-making.
Finance & Accounting
What Happens to Innovation During an Economic Crisis?
The Great Depression hastened the end of the independent inventor—but not all was lost.
Marketing
Podcast: How Will You Tell Your Brand’s Story?
In episode 4 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” learn the importance of transmedia brand storytelling—and how to do it right.
Finance & Accounting
Unilever Should Divest Ben & Jerry’s
An economist offers his perspective on why the food giant has some big decisions to make in the wake of a court ruling against its ice cream subsidiary.
Healthcare
How Humanizing Disease Could Be a New Public Health Tool
Anthropomorphizing a disease changes how we feel about it—and the steps we take to avoid it.
Politics & Elections
Could Your Political Views Stymie Your Career?
From being hired to getting a promotion, new research shows you may be penalized for disagreeing politically with the boss.
Marketing
Podcast: What Should Your Brand Look (and Sound and Smell) Like?
In episode 3 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we discuss the associations you want customers to make with your brand, and how to use design to make it happen.
Economics
The Food Crisis Is Bigger Than Ukraine
While Russia’s war has undoubtedly caused real problems in global food markets, they are different and more complex than what most news coverage suggests.
Innovation
Take 5: How to Improve the Odds of Breakthrough Innovation
Thorny problems demand novel solutions. Here’s what it takes to move beyond incremental tweaks.