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A magazine of research and ideas from the
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Strategy

Looking Beyond Cash to Motivate Employees

While many companies donate to win over consumers, research shows this approach can also motivate employees more effectively than cash incentives alone.

Human Behavior

To Reclaim a Slur or Reject It?

Reappropriating a slur weakens its sting. But the person who does it pays a price.

Marketing

How a Store Credit Card Can Be a Bridge to the Banking System

With co-branded cards, unbanked customers spend more flexibly and build credit history, while retailers gain more-loyal customers.

Teamwork

A Key Ingredient for Making Teams Soar

A study of pilots breaks down rapport into several components—and identifies which is most important for effective teamwork.

Leadership

5 Traits That Set the Best Leaders Apart

A former CEO and current executive coach discusses the tendencies of these high performers, including sharing credit and ignoring shiny objects.

Organizations

When Building Nonprofit Boards, Look Beyond Your Network

Four ways organizations can recruit members who bring new expertise and fundraising channels.

Careers

Take 5: Career Advice from the Sports World

Kellogg faculty share lessons on how to get ahead in fiercely competitive fields.

Careers

Advice to Graduates in an AI-Disrupted Job Market

In today’s rapidly changing world, new graduates will need to become far more adaptable and forward-thinking than any previous generation.

Climate & Sustainability

Podcast: Does Climate Policy Stand a Chance?

America passed its biggest-ever climate bill … only to reverse course three years later. In the fourth episode of “Insight Unpacked: Can We Still Build a Green Economy?” experts discuss why policy solutions struggle to stick.

Leadership

What a Legendary Winemaker Can Teach Us about Leadership

A renowned viticulturist helped turn Portugal’s Douro Valley into one of the world’s great wine regions. His philosophy holds value beyond the vineyard.

Marketing

When Marketing to Teens, Using High-Tech Tools Brings Promise—and Peril

Marketers have more powerful ways than ever to reach people, but ethical questions abound when those people are vulnerable individuals. There’s a way to thread the needle.

Organizations

Want More Voices to Be Heard? Turn Up the Warmth

A study of business-school classrooms shows that even subtle behavioral cues can help people feel more comfortable sharing their opinions and ideas.

Organizations

Even with Gender Quotas, the Glass Ceiling Hasn’t Shattered

Policies have helped increase the representation of women in certain leadership roles—but without trickle-down benefits.

Economics

The Enduring Cost of Gun Violence at School

Shootings have adverse consequences not just on students’ health and education but on their long-term career prospects as well.

Artificial Intelligence

Is AI Prompting a Creative Renaissance?

When people see automation as a threat, they strategically prioritize creativity in their résumés and careers.

Leadership

When the Fog Rolls In, Do Leaders Need a Map or a Compass?

Some moments call for a business plan, while others call for adaptability. Here’s how to know when to lean on one or the other.

Artificial Intelligence

Can We Take the Doom Out of Scrolling?

Today’s social-media feeds elevate toxicity and partisanship. A new algorithm offers hope for a less-hostile, more-enjoyable experience.

Climate & Sustainability

Podcast: Why Wall Street Slowed Its Roll on Sustainability

A few years ago, the stock market was wild about green tech and ESG funds. And then it wasn’t. We look at why in the third episode of “Insight Unpacked: Can We Still Build a Green Economy?”

Marketing

Is AI Mastering the Art of Persuasion?

“If AI continues along even a similar path and speed as we’re seeing now, then this becomes less of a Black Mirror episode and more of reality.”

Policy

In a Race to Blow the Whistle, Compliance Culture Matters

An expert in business law offers tips on how companies can bolster their antitrust compliance under a new federal program that rewards whistleblowers.

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