Careers
How to Quash Your Fear of Messing Up
FOMU can lead to an overabundance of caution. Read tips from a Kellogg expert on embracing risk and owning mistakes.
Researchers: Ellen Taaffe
三月 6, 2026
Policy
4 Ways Government Subsidies Can Curdle
The return of full-fat dairy to school menus illustrates how government protection of struggling industries can backfire for companies and consumers.
Researchers: Matthew Roling
三月 3, 2026
Marketing
Cashing In on Cute
Marketers, take note: there’s a strong connection between one’s political leanings and a preference for “cute” product aesthetics.
Researchers: Carolyn W. Keller and Chethana Achar
三月 1, 2026
Finance & Accounting
How International Investing Still Pays
Globalization causes world markets to move in sync. But a data-driven strategy shows that there’s still an edge in looking beyond U.S. stocks.
Researchers: Soohun Kim, Robert Korajczyk and Andreas Neuhierl
三月 1, 2026
Marketing
What Lures Netflix Viewers?
A new model disentangles the appeal of the platform’s shows and movies from the influence of its recommendation system.
Researchers: Guy Aridor and and coauthors
三月 1, 2026
Economics
The Slow Drip of Price Increases
An economic model helps explain why starting low and slowly increasing prices often leads to the highest profits over time.
Researchers: Suraj Malladi
三月 1, 2026
Innovation
The Recipe for Innovation? An Alliance Between Art and Science.
Three tips to help organizations build bridges between creative and systematic thinkers.
Researchers: Julio M. Ottino
三月 1, 2026
Economics
The New Global Order
As the post–Cold War era recedes, new spheres of influence are emerging.
Researchers: Nancy Qian
二月 24, 2026
Economics
Podcast: The Global Trends Shaping the Way We Do Business
Uncertainty is everywhere. On this episode of The Insightful Leader, we examine the effect of geopolitics on everything from Barbies to Sharpies.
Researchers: Nancy Qian
二月 23, 2026
Organizations
Can AI Help Humans with Empathy?
Large language models are surprisingly good at recognizing empathic communication—and can teach people how to better connect with others.
Researchers: Aakriti Kumar, Matthew Groh and and coauthors
二月 11, 2026
Organizations
Take 5: We Can Work It Out
Office disputes can be stressful and disruptive. Kellogg faculty offer strategies that can help.
Researchers: Jeanne M. Brett, Cynthia S. Wang, Maryam Kouchaki, Niko Matouschek, Brian Uzzi and Noshir Contractor
二月 10, 2026
Operations
Podcast: How Do Those Valentine’s Day Roses End Up in Your Bouquet? It’s Complicated.
Millions of blooms. Two continents. One day. And a very busy airport. On this (rerun) episode, we hear how our favorite symbol of love gets from point A to point B.
Researchers: Martin Lariviere
二月 9, 2026
Careers
3 Signs It’s Time for Your Next Chapter
To keep your career on track, it’s better to make a job change early than to overstay your welcome.
Researchers: Sanjay Khosla
二月 5, 2026
Politics & Elections
Bucking the Party Line May Not Be as Perilous as People Think
Republicans and Democrats overestimate backlash from their own party for voicing dissent. It could be making polarization worse.
Researchers: Trevor Spelman, Abdo Elnakouri, Nour Kteily and Eli J. Finkel
二月 4, 2026
Operations
The Vicious Cycle of Long Wait Times
The longer customers wait, the longer they take when it’s their turn. That can gum things up further.
Researchers: Achal Bassamboo and and coauthors
二月 1, 2026
Economics
Is AI Turning Back the Clock on the Job Market?
Historically, new technologies have replaced jobs requiring more manual tasks. But AI is doing the opposite, with big implications for workers.
Researchers: Huben Liu, Dimitris Papanikolaou, Lawrence Schmidt and Bryan Seegmiller
二月 1, 2026
Marketing
In Price Negotiations, Every Second Counts
A study of millions of eBay transactions shows who benefits when buyers and sellers take longer than usual to respond.
Researchers: Jessica Fong and Caio Waisman
二月 1, 2026
Economics
4 Trends to Watch in China’s Economy
The challenges go beyond tariffs and trade wars. A Kellogg expert discusses real-estate anxieties, youth unemployment, and other factors clouding the nation’s outlook.
Researchers: Nancy Qian
二月 1, 2026
Marketing
Take 5: Rewriting the Ad Playbook
The marketing world is always evolving. Here are research-backed insights on AI, success metrics, and other advertising trends.
Researchers: Aparna Labroo, Jacob D. Teeny, Lakshman Krishnamurthi, Eric T. Anderson, Brett Gordon and Anna Tuchman
一月 27, 2026
Leadership
Podcast: The Authentic Appeal of Influencer Marketing
On this episode of The Insightful Leader, learn why companies should embrace the social-media testimonial, warts and all.
Researchers: Timothy Calkins
一月 26, 2026
