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March 6, 2019
How Tech Giant SAP Built Its Brand with Help from Employee Stories
A conversation with CMO Alicia Tillman.
Eric Leininger and Alicia Tillman
March 5, 2019
Worried Your Employees Are Slacking? Rethink How You Pay Them.
A new study reveals the optimal incentive system, and it’s surprisingly simple.
George Georgiadis and Balázs Szentes
March 4, 2019
Why First Come, First Served Isn’t Always the Best Approach to Customer Service
Is it time to give impatient people their own line?
Achal Bassamboo and Ramandeep Randhawa
March 4, 2019
How to Build Artificial Intelligence that Everyone Can Trust
Experts from IBM Watson and Kellogg discuss how to remove bias and increase transparency in machine-learning algorithms.
Florian Zettelmeyer and Inhi Cho Suh
March 4, 2019
How Much Does Innovation Drive Economic Growth?
A study of millions of patents lifts the veil on how new ideas influence productivity.
Bryan Kelly, Dimitris Papanikolaou, Amit Seru and Matt Taddy
March 1, 2019
How (Not) to Change Someone’s Mind
Psychologists have found two persuasion tactics that work. But put them together and the magic is lost.
Rhia Catapano, Zakary Tormala and Derek D. Rucker
March 1, 2019
To Land Top Jobs, Women Need Different Types of Networks than Men
Simply being well-connected is not enough.
Yang Yang, Nitesh V. Chawla and Brian Uzzi
February 13, 2019
Want to Revolutionize Your Field? You May Need to Rethink the Size of Your Research Team.
Large and small teams produce different types of breakthroughs, according to an analysis of 50 million patents, software products, and academic papers.
Lingfei Wu, Dashun Wang and James Evans
February 5, 2019
How Chinese Businesses Establish Credibility with Foreign Investors
Where contract law is lax, investment banks step in to vet companies.
Aaron Yoon
February 4, 2019
What’s the Best Way to Learn a New Skill—by Doing or by Viewing?
An analysis of eBay coders shows that studying a colleague’s work can pay off. Just be careful whose shoulder you’re looking over.
Yue Yin, Itai Gurvich, Stephanie McReynolds, Debora Seys and Jan A. Van Mieghem
February 4, 2019
Looking to Innovate? Ditch the Startup Mentality and Adopt a Venture Capitalist Mindset
Rather than cultivating one great idea, bet on as many as you can.
Sean Johnson and Joe Dwyer
February 1, 2019
Who Gets Blamed When a Group Project Goes Wrong?
Here’s why consequences stick to some team members more than others, according to a new study of retracted academic papers.
Ginger Zhe Jin, Benjamin F. Jones, Susan Feng Lu and Brian Uzzi
February 1, 2019
Should You Ignore What Your Customers Want? The Great Winemakers Do.
Rather than follow consumer taste, they push it in a new direction.
Ashlee Humphreys and Gregory Carpenter
January 7, 2019
How to Navigate a Vertical Merger after the AT&T and Time Warner Ruling
Here’s what companies can do to minimize antitrust concerns in an uncertain regulatory environment.
Mark McCareins
January 7, 2019
Not Everyone Benefited from Lower Interest Rates During the Great Recession
The Fed wanted to help struggling homeowners. But new lending rules undermined its efforts.
Anthony DeFusco and John Mondragon
January 4, 2019
How to Make Inclusivity More Than Just an Office Buzzword
Tips for turning good intentions into actions.
Ellen Taaffe
January 4, 2019
Three Steps to Help Innovation Teams Succeed at an Established Company
A former Target executive shares how to move fast within organizations that are slow to evolve.
Stephanie Farsht
January 3, 2019
There’s a Better Way to Manage Your Inventory
Using data from a drug-store chain, a new model finds opportunities to prevent shortages and boost profits.
Chaithanya Bandi, Eojin Han and Omid Nohadani
January 2, 2019
Why We Can’t All Get Away with Wearing Designer Clothes
In certain professions, luxury goods can send the wrong signal.
Christopher Cannon and Derek D. Rucker
December 6, 2018
Take 5: How to Build Customer Relationships That Last
Getting—and keeping—customer’s attention can be tough. Kellogg faculty offer tips.
Mohanbir S. Sawhney, Bobby J. Calder, Michal Maimaran and Eric Leininger
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