Here are four of the most significant trends.
Research shows that the gap between these disciplines is growing, which could make it harder to address social and ethical problems.
You—yes, you!—can use design thinking to find creative solutions to your customers’ problems.
A study of millions of patents lifts the veil on how new ideas influence productivity.
Large and small teams produce different types of breakthroughs, according to an analysis of 50 million patents, software products, and academic papers.
Suggested For You
Even in R&D-focused industries, you don’t need to rely on a heavyweight to swoop in and buy your innovation.
There are ways to split the pie that encourage innovation.
Tips for entrepreneurs on when to shift the finish line.
How conceptions of privacy change over time and how analogies pave the way.
Mining digital communications for emotions can lead to better decisions.
to your inbox.
We’ll send you one email a week with content you actually want to read, curated by the Insight team.
Rather than follow consumer taste, they push it in a new direction.
A former Target executive shares how to move fast within organizations that are slow to evolve.
New insights from a definitive study on what successful startup founders have in common.
A serial investor explains why you need more than just a cool idea.
A conversation between researchers at Kellogg and Microsoft explores how behavioral science can best be applied.
Acquiring another firm’s trade secrets—even unintentionally—could prove costly.
A new study suggests that firms are at their most innovative after a financial windfall.
Bursts of brilliance happen for almost everyone. Explore the “hot streaks” of thousands of directors, artists and scientists in our graphic.
Quantitative data is not enough to solve your trickiest problems.
Four steps to build a culture that attracts the best of the best.
Scientific research leads to marketplace innovations more frequently and quickly than expected.
Creativity is a potent engine for business. Nurture it without letting office divas run the show.
Patent attorneys offer four tips for entrepreneurs on safeguarding ideas from the get-go.
Science, technology, engineering, and math education helps job prospects, but hurts the likelihood of becoming an inventor.
Kellogg faculty explain how human–machine partnerships can improve everything from your commute to your self-esteem.
Innovations from fax machines to WhatsApp spread faster in some societies than others.
Sure Netflix and e-readers have upended distribution, but creative industries still rely on legacy media.
Want to shake up the status quo? Use psychology to your advantage.
For creative success, here’s when to hustle and when to reflect.
The relationship between humans and computers is deepening. What does the future hold?
Certain circumstances make customers wary of innovative brands.