Ann L. McGill
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Ann L. McGill

How Humanizing Disease Could Be a New Public Health Tool

Anthropomorphizing a disease changes how we feel about it—and the steps we take to avoid it.

Researchers: Lili Wang, Rima Touré-Tillery and Ann L. McGill

September 1, 2022

Healthcare

How Much Do You Trust a Talking Raisin?

For some audiences, a “spokesthing” is more persuasive than a spokesperson.

Researchers: Rima Touré-Tillery and Ann L. McGill

January 4, 2016

Marketing