Brett W. Pelham
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Introducing Insight Unpacked, Season 2 - American Healthcare and Its Web of Misaligned Incentives | Listen Now

Brett W. Pelham

Name-Letter Branding

How your name can influence your choices

Researchers: Miguel Brendl, Amitava Chattopadhyay, Brett W. Pelham and Mauricio Carvallo

November 1, 2009

Marketing