Chethana Achar
Assistant Professor of Marketing
How to Craft Public-Health Messages That Work
The key? Understanding how fear and confidence shape healthy choices.
Researchers: Chethana Achar, Nidhi Agrawal and Meng-Hua Hsieh
May 1, 2020
Researchers: Chethana Achar, Nidhi Agrawal and Meng-Hua Hsieh
May 1, 2020