Daniel A. Effron
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Daniel A. Effron

When Disaster Almost Strikes, Who Takes the Heat?

People are harder on political leaders of the opposite party for near catastrophes, from threats of war to financial bubbles.

Researchers: Matejas Mackin, Daniel A. Effron, Kai Epstude and Neal J. Roese

April 1, 2026

Marketing

Partisanship Doesn’t Just Color Our View of Facts—It Alters How We Think about Hypotheticals

New research sheds light on how polarization can shape our counterfactual thinking.

Researchers: Kai Epstude, Daniel A. Effron and Neal J. Roese

January 1, 2023

Politics & Elections

Employees Are More Likely to Cheat on Their Way out the Door

The temptation to act unethically is plentiful in the gig economy.

Researchers: Daniel A. Effron, Christopher J. Bryan and J. Keith Murnighan

February 8, 2016

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