Nabil Al-Najjar
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Podcast | Insight Unpacked Season 1: Extraordinary Brands and How to Build Them

Nabil Al-Najjar

John L. and Helen Kellogg Professor of Managerial Economics & Decision Sciences

Kellogg Faculty Page →

Expert or Charlatan?

A test to tell the difference between authentic experts and flimflam artists

Researchers: Nabil Al-Najjar, Alvaro Sandroni, Rann Smorodinsky and Jonathan Weinstein

February 2, 2011


Seeing Profit Despite Misunderstood Pricing Strategy

Implications in real-world market situations

Researchers: Nabil Al-Najjar, Sandeep Baliga and David A. Besanko

December 1, 2008