Nidhi Agrawal
In the Legalized Drug Industry, Stereotypes May Drive Sales
Conventional wisdom says that minority-owned branding limits your audience. That’s not the case for cannabis and psychedelics.
Researchers: Chethana Achar, Nidhi Agrawal and Keyaira Lock
October 1, 2025
How Social Stigma Can Dissuade Us from Taking Care of Our Health
A new study explores the decisions that go into seeking preventative care.
Researchers: Chethana Achar, Lea Dunn and Nidhi Agrawal
April 1, 2022
How to Craft Public-Health Messages That Work
The key? Understanding how fear and confidence shape healthy choices.
Researchers: Chethana Achar, Nidhi Agrawal and Meng-Hua Hsieh
May 1, 2020