Paul Hirsch
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Paul Hirsch

Professor Emeritus of Management & Organizations

Kellogg Faculty Page →

Even YouTube Stars Need the Traditional Media Spotlight

Sure Netflix and e-readers have upended distribution, but creative industries still rely on legacy media.

Researchers: Paul Hirsch and Daniel A. Gruber

March 8, 2017

Leading JC Penney Back to Growth

Three ways retailers can overcome leadership quagmires.

Researchers: Paul Hirsch

January 5, 2015


Money and Mores in the Mortgage Meltdown

When “illegal” and “immoral” failed to coincide

Researchers: Paul Hirsch and Mary-Hunter Morris

July 1, 2010


The Rhetoric of Restructuring

Researchers: Paul Hirsch and Michaela De Soucey

April 30, 2007