Robert Moakler
Skip to content
Introducing Insight Unpacked, Season 2 - American Healthcare and Its Web of Misaligned Incentives | Listen Now

Robert Moakler

Here’s a Cost-Effective Way to Tell If Your Digital Ads Are Working

Running even a small number of experiments can reveal a lot, a new study finds.

Researchers: Brett Gordon, Robert Moakler and Florian Zettelmeyer

January 1, 2024


As Data Privacy Improves, Small Advertisers Could Get Squeezed

Lauded as a win for consumers, new protections could have unintended consequences. “There’s no privacy ‘free lunch’ here.”

Researchers: Nils Wernerfelt, Anna Tuchman, Bradley Shapiro and Robert Moakler

August 1, 2023