Sara Soderstrom
Skip to content

Sara Soder­strom

The Science Behind Word-of-Mouth Recommendations

In the age of Yelp, two new stud­ies explore why we offer advice and how it spreads.

Researchers: Sara Soderstrom, Brian Uzzi, Derek D. Rucker, James H. Fowler, Daniel Diermeier, Alessandro M. Peluso, Andrea Bonezzi and Matteo De Angelis

November 2, 2017

Marketing

Sustainability Is a Team Effort

Cor­po­rate sus­tain­abil­i­ty works best when employ­ees are stakeholders

Researchers: Sara Soderstrom and Klaus Weber

September 1, 2010

Social Impact