Yuval Salant
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Yuval Salant

Associate Professor of Managerial Economics & Decision Sciences

Kellogg Faculty Page →

Take 5: How to Be a Savvy Holiday Shopper

Kellogg researchers explain the psychology of consumer decision-making.

Researchers: Achal Bassamboo, Aparna Labroo, Blakeley B. McShane, Ulf Bockenholt, Alexander Chernev, Michal Maimaran and Yuval Salant

December 6, 2019

Marketing

No, Extended Warranties Are Usually Not Worth It

So why do so many people keep buying them?

Researchers: Jose Miguel Abito and Yuval Salant

October 3, 2019

Economics

Take 5: The Psychology of Healthy Eating

Opting for a salad instead of a steak can be hard. Research from Kellogg can help.

Researchers: Alexander Chernev, Rima Touré-Tillery, Michal Maimaran, Yuval Salant, David A. Matsa and Nancy Qian

June 4, 2019

Marketing

Want Your Kids to Eat More Healthy Food? Offer Them Less.

Here’s a counterintuitive way to make carrots more “yummy.”

Researchers: Michal Maimaran and Yuval Salant

May 3, 2019

Marketing

Attention Passengers: Your Next Flight Will Likely Arrive Early. Here’s Why.

The reason has less to do with planes and airport logistics than a strategic move by airlines.

Researchers: Dennis J. Zhang, Yuval Salant and Jan A. Van Mieghem

November 6, 2018

Operations

Take 5: Election Rules and Campaign Tactics That Sway Voters

A look at whether celebrity endorsements matter, why the top spot on a ballot is coveted, and more election research from Kellogg faculty.

Researchers: Craig Garthwaite, Angela Y. Lee, Yuval Salant, Georgy Egorov and Jörg L. Spenkuch

October 30, 2018

Politics & Elections

Decisions, Decisions

Why humans can’t seem to make the “right” choices

Researchers: Yuval Salant

July 2, 2012

Economics

First Among Equals?

Prime ballot position improves a candidate’s chances of winning office.

Researchers: Marc Meredith and Yuval Salant

October 1, 2010

Politics & Elections