Business Insights
Data Analytics Entrepreneurship Finance & Accounting Innovation Marketing Operations Organizations Strategy
January 6, 2020
5 Tips for Pitching Your Startup to Investors
“Make your first 30 seconds count,” and other advice from a seasoned venture capitalist.
Carter Cast
November 4, 2019
Entrepreneurs, Don’t Let Branding Become an Afterthought
Start defining your brand strategy on day one. Your future self will thank you.
Neal J. Roese
June 3, 2019
Uber and Airbnb Outpaced Regulators by Becoming Indispensable. Parking App Haystack Met a Very Different Fate.
The startup had a popular business model and positive press. Its founder explains why it still failed.
Nicola Persico and Eric Meyer
April 1, 2019
You Just Bought a Small Business. Now It’s Time to Lead.
Four tips for tackling the unique challenges of entrepreneurship through acquisition.
Alex Schneider
February 4, 2019
Looking to Innovate? Ditch the Startup Mentality and Adopt a Venture Capitalist Mindset
Rather than cultivating one great idea, bet on as many as you can.
Sean Johnson and Joe Dwyer
December 6, 2018
Sure, Industry Outsiders Can Bring Fresh Ideas. But Are They Better Entrepreneurs?
New insights from a definitive study on what successful startup founders have in common.
Benjamin F. Jones
December 3, 2018
Why Family Businesses Sometimes Make Decisions That Seem Bad for the Family
Even non-family firms can benefit when they think beyond their immediate self-interest.
Scott Newbert and Justin B. Craig
December 3, 2018
4 Qualities Venture Capitalists Look for in an Entrepreneur
A serial investor explains why you need more than just a cool idea.
Rick Desai
September 7, 2018
Buying a Company for Its Talent? Beware of Hidden Legal Risks.
Acquiring another firm’s trade secrets—even unintentionally—could prove costly.
Mark McCareins
July 5, 2018
Three Questions All Aspiring Entrepreneurs Should Ask Themselves
Running your own business isn’t for everyone. Here is how to tell if it is right for you.
Justin B. Craig and Leon Schjoedt
May 15, 2018
How Old Are Successful Tech Entrepreneurs?
A definitive new study dispels the myth of the Silicon Valley wunderkind.
Pierre Azoulay, Benjamin F. Jones, J. Daniel Kim and Javier Miranda
January 4, 2018
Take 5: Make Your Big Idea a Success
Kellogg faculty share what it takes to find, foster, and sell innovation.
Benjamin F. Jones, Mark McCareins, Pete Slawniak, Brian Eng, Jeffrey Cohen, Bryony Reich and Loran Nordgren
November 8, 2017
Tips for Established Companies to Keep Innovating
Intrapreneurship requires you to “think like a disruptor.”
Paul Earle Jr.
August 3, 2017
Waiting to Protect Intellectual Property Could Doom Your Startup
Patent attorneys offer four tips for entrepreneurs on safeguarding ideas from the get-go.
Mark McCareins and Pete Slawniak
May 8, 2017
Take 5: How to Succeed as an Entrepreneur
Advice from Kellogg faculty experts on starting and running your own business.
Scott R. Baker, Sean Johnson, Benjamin F. Jones, David Schonthal, Nicole Staple and Gabriel Vehovsky
February 3, 2017
Finding the Right Partner Can Make or Break Your Startup
A Q&A on why you should “date before you marry” with an entrepreneur who took the plunge.
Benjamin F. Jones and Nicole Staple
January 4, 2017
Four Ways Innovators Can Use Time to Their Advantage
For creative success, here’s when to hustle and when to reflect.
David Schonthal
July 7, 2016
How to Make Your Startup Tech-Savvy
No matter the industry, it is important for entrepreneurs to be able to talk tech.
Jeffrey Cohen and Brian Eng
June 8, 2016
Three Tips for Designing a Startup’s Marketing Plan
Even in R&D-focused industries, you don’t need to rely on a heavyweight to swoop in and buy your innovation.
Katie Arnold
June 6, 2016
Can Your Invention Take the Heat?
An infant HIV test offers lessons for entrepreneurs designing for tough conditions.
Kara Palamountain
Add Insight to your inbox.
This website uses cookies and similar technologies to analyze and optimize site usage. By continuing to use our websites, you consent to this. For more information, please read our Privacy Statement.
The Insightful Leader
December 12, 2024 · 11:15 minutes
December 12, 2024 · 10:59 minutes