Kellogg on Entrepreneurship
Kellogg is committed to helping entrepreneurs achieve success through innovation and new business ventures.
Here, we present a collection of Kellogg faculty research and advice for those looking to make an impact by starting a new company, growing an existing business, or driving innovation at an established organization.
“Make your first 30 seconds count,” and other advice from a seasoned venture capitalist.
January 6, 2020
Start defining your brand strategy on day one. Your future self will thank you.
Neal J. Roese
November 4, 2019
Uber and Airbnb Outpaced Regulators by Becoming Indispensable. Parking App Haystack Met a Very Different Fate.
The startup had a popular business model and positive press. Its founder explains why it still failed.
Nicola Persico and Eric Meyer
June 3, 2019
New insights from a definitive study on what successful startup founders have in common.
Benjamin F. Jones
December 6, 2018
A serial investor explains why you need more than just a cool idea.
December 3, 2018
Plus, dispelling a pervasive myth about successful entrepreneurs.
Benjamin F. Jones and Rick Desai
November 8, 2018
A definitive new study dispels the myth of the Silicon Valley wunderkind.
Pierre Azoulay, Benjamin F. Jones, J. Daniel Kim and Javier Miranda
May 15, 2018
Running your own business isn’t for everyone. Here is how to tell if it is right for you.
Justin B. Craig and Leon Schjoedt
July 5, 2018
Kellogg faculty share what it takes to find, foster, and sell innovation.
Benjamin F. Jones, Mark McCareins, Pete Slawniak, Brian Eng, Jeffrey Cohen, Bryony Reich and Loran Nordgren
January 4, 2018
A Q&A on why you should “date before you marry” with an entrepreneur who took the plunge.
Benjamin F. Jones and Nicole Staple
February 3, 2017
Patent attorneys offer four tips for entrepreneurs on safeguarding ideas from the get-go.
Mark McCareins and Pete Slawniak
August 3, 2017
Advice from Kellogg faculty experts on starting and running your own business.
Scott R. Baker, Sean Johnson, Benjamin F. Jones, David Schonthal, Nicole Staple and Gabriel Vehovsky
May 8, 2017
For creative success, here’s when to hustle and when to reflect.
January 4, 2017
A Q&A with four entrepreneurs about the global startup landscape—and what governments can do to help.
Linda Darragh, Elmira Bayrasli, Nely Galán and Shelly Porges
March 30, 2016