Kellogg Insight October 2017 Issue
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Kellogg Insight October 2017 Issue

Please enjoy our latest issue! Or head here to explore our extensive archives.

Investors bet on a new technology.
Finance & Accounting

Investors’ Fear of Missing Out on Disruptive Technology Leads to Overvalued Stocks

“Think of it like health insurance” for your portfolio.

Business leaders assess risk in decision making.
Leadership

When Should Leaders Own a Decision and When Should They Delegate?

Here are four questions to consider to become a more efficient decision-maker.

Tax policy analysts study options.
Policy

Analyzing the Trump Tax Plan

A former acting director of the Congressional Budget Office explains the impact on the deficit, corporate taxes, and pass-through income.

Being uncomfortably hot makes us less likely to help.
Organizations

Is It Too Hot to Help Out?

Why the thermostat may be the key to better customer service.

A customer uses a prescription drug copay coupon.
Healthcare

Prescription Drug Coupons Actually Increase Healthcare Spending by Billions

Consumers may love them, but coupons steer people away from inexpensive generics.

Witnessing an immoral act changes customer purchase behavior.
Marketing

Witnessing Immoral Behavior Makes Us Want to Buy Popular Brands

How scandals impact seemingly unrelated purchasing decisions.

A consumer struggles with choice overload.
Marketing

When Are Consumers Most Likely to Feel Overwhelmed by Their Options?

Research points to four predictors of “choice overload.”

Business leaders learn how to tell a great story.
Leadership

Take 5: How to Tell a Great Story

Storytelling is a key business skill. Here’s how to make your narratives more persuasive.

Friend and business connections require outreach.
Careers

Podcast: How to Maintain Your Social and Professional Connections

Plus, sending a regular “letter to the boss” can help you when you need it most.