Kellogg Reunion 2015 Thought Leaders
Kellogg Reunion 2015 will feature many of The Kellogg School's distinguished faculty presenting on topics vital to business leaders. Here is a sampling of what is in store for attendees.
For more information, visit Kellogg Reunion 2015.
Marketing
The Customers You Do Not Want
If these “harbingers of failure” love what you do, you are in trouble
Eric T. Anderson, Song Lin, Duncan I. Simester and Catherine E Tucker
May 5, 2014
Finance & Accounting
Growth Is at the Edges
Structural changes in the world economy are forcing U.S. companies to reposition.
April 17, 2015
Write Your Own Script
High-performance negotiating tips for women.
April 15, 2015
Strategy
Bonus Chapter from Roadside MBA: Profitable Growth in the Heartland
What happens when three economists hit the road in search of strategy insights from small- and medium-sized businesses?
Michael J. Mazzeo, Paul Oyer and Scott Schaefer
June 2, 2014