Santiago Gallino
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San­ti­a­go Gallino

Want to Improve Your Sales Forecast? Check Your Company’s Facebook Feed.

Social media data can help pre­dict con­sumer demand.

Researchers: Ruomeng Cui, Santiago Gallino, Antonio Moreno-Garcia and Dennis J. Zhang

September 6, 2017

Operations

How Offering a Ship-to-Store Option Comes at a Cost

It delights cus­tomers, but man­ag­ing inven­to­ry becomes more complicated.

Researchers: Santiago Gallino, Antonio Moreno-Garcia and Ioannis Stamatopoulos

September 9, 2016

Operations

Online Brands Show Their Stuff Offline

Build­ing brick-and-mor­tar show­rooms can have big pay­offs for online retailers.

Researchers: David Bell, Santiago Gallino and Antonio Moreno-Garcia

August 4, 2014

Economics

Shop Online, Pick Up in Store?

The option helps com­pa­nies’ sales in a sur­pris­ing way

Researchers: Santiago Gallino and Antonio Moreno-Garcia

July 1, 2013

Operations