Kellogg Insight
Skip to content
Webinar: AI and the Global Economy | Register Now

Bullwhip Effect

Inventory manager stands before his stock room.
Operations

A Counterintuitive Way to Keep Shelves Stocked and Prices Down

New research suggests how to improve supply-chain efficiency and avoid “inventory runs.”

Operations

Whipping the Supply Line into Shape

New insight into the bullwhip effect

Operations

The Trick to Turn-and-Earn

Why the allocation mechanism smoothes demand fluctuations