The Insightful Leader Live: Keys to Persuasive Visual Storytelling
Steven L. Franconeri is a leading scientist, teacher, and speaker on visual thinking, visual communication, and the psychology of data visualization. He is a professor of psychology in the Weinberg College of Arts & Sciences at Northwestern, director of the Northwestern Cognitive Science Program, as well as a Kellogg professor of management & organizations by courtesy. He is the director of the Visual Thinking Laboratory, where a team of researchers explore how leveraging the visual system—the largest single system in your brain—can help people think, remember, and communicate more efficiently.
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