Video: How Bias Creeps into AI when Businesses Aren’t Looking
Skip to content
Insight Unpacked Season 3: Can We Still Build a Green Economy? | Listen
Video: How Bias Creeps into AI when Businesses Aren’t Looking
Data Analytics Nov 4, 2020

Video: How Bias Creeps into AI when Businesses Aren’t Looking

A quick explainer on what happens if you aren’t thoughtful about the data you use.

Based on insights from

Adam Pah

In this brief animated video, Adam Pah, a clinical assistant professor of management and organizations at the Kellogg School, explains why leaders need to be thoughtful about the data they use—and how they put that data to use—to avoid problems with bias when designing artificial intelligence and machine learning programs.

Featured Faculty

Clinical Assistant Professor of Management & Organizations

Most Popular This Week
  1. 5 Traits That Set the Best Leaders Apart
    A former CEO and current executive coach discusses the tendencies of these high performers, including sharing credit and ignoring shiny objects.
  2. A Key Ingredient for Making Teams Soar
    A study of pilots breaks down rapport into several components—and identifies which is most important for effective teamwork.
  3. Building Wealth for Your Kids? These 4 Habits Can Help Prevent Entitlement
    Too many advantages can become a disadvantage.
  4. Take 5: Career Advice from the Sports World
    Kellogg faculty share lessons on how to get ahead in fiercely competitive fields.
  5. What a Legendary Winemaker Can Teach Us about Leadership
    A renowned viticulturist helped turn Portugal’s Douro Valley into one of the world’s great wine regions. His philosophy holds value beyond the vineyard.
  6. When the Fog Rolls In, Do Leaders Need a Map or a Compass?
    Some moments call for a business plan, while others call for adaptability. Here’s how to know when to lean on one or the other.
  7. Does GameStop Signal the End of Short Selling as We Know It?
    A conversation with a prominent short seller about the possible consequences of a wild week on Wall Street.
  8. Want More Voices to Be Heard? Turn Up the Warmth
    A study of business-school classrooms shows that even subtle behavioral cues can help people feel more comfortable sharing their opinions and ideas.
  9. Looking Beyond Cash to Motivate Employees
    While many companies donate to win over consumers, research shows this approach can also motivate employees more effectively than cash incentives alone.
More in Data Analytics
2211 Campus Drive, Evanston, IL 60208
© Kellogg School of Management, Northwestern
University. All Rights Reserved. Privacy Policy.