Kellogg School of Management at Northwestern University

Video: How to Establish Trust in Financial Transactions

Hard statistics and an understanding of culture keep the money flowing between lenders and borrowers.

Based on the research of Bruce Carruthers and Paola Sapienza

monique28 via iStock

Trust, essential for any financial transaction, may be what truly makes the world go 'round.

Paola Sapienza, a professor of finance at the Kellogg School, describes what financial institutions can do to build trust with their clientele.

Bruce Carruthers, a professor of sociology and director of the Buffett Institute for Global Studies at Northwestern University, discusses how financial institutions can use data to determine creditworthiness.

The Trust Project is a unique body of knowledge, connecting scholars and executives from diverse backgrounds to share ideas, research, and actionable insights in a series of videos for research and management. Learn more about the project and its development in conjunction with the Kellogg Markets and Customers Initiative.

Video: How Open Lines of Communication Can Improve Healthcare Outcomes

Training physicians to be better communicators builds trust with patients and their loved ones.

Why Economic Crises Trigger Political Turnover in Some Countries but Not Others

The fallout can hinge on how much a country’s people trust each other.

How to Solve Healthcare’s Trust Deficit

Doctors, patients, and insurers are often skeptical of each other. Three experts discuss ways to counteract that.

About the Featured Faculty

Paola Sapienza

Donald C. Clark/HSBC Chair in Consumer Finance, Professor of Finance, and Zell Center Faculty Fellow

Department: Finance

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