Duncan I. Simester
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Duncan I. Simester

What Do Customers Pay When Wholesale Prices Change?

Increases and decreases are not passed through the same way.

Researchers: Blakeley B. McShane, Chaoqun Chen, Eric T. Anderson and Duncan I. Simester

October 5, 2015

Marketing

The Customers You Do Not Want

If these “harbingers of failure” love what you do, you are in trouble

Researchers: Eric T. Anderson, Song Lin, Duncan I. Simester and Catherine E Tucker

May 5, 2014

Marketing

Good Customers, Bad Reviews

Deceptive product reviews aren’t always written by the enemy—or even in anger

Researchers: Eric T. Anderson and Duncan I. Simester

August 5, 2013

Marketing

Steady As She Goes

Stable prices keep customers happy

Researchers: Eric T. Anderson and Duncan I. Simester

March 5, 2012

Marketing

Really, I Can Return It? Sold!

Optimizing your returns policy

Researchers: Eric T. Anderson, Karsten Hansen and Duncan I. Simester

January 1, 2010

Data Analytics

Strategy

A (Sales)Taxing Proposition

How Internet sales taxes affect customer behavior

Researchers: Eric T. Anderson, Nathan M Fong, Duncan I. Simester and Catherine E Tucker

February 1, 2009

Policy