Best of 2019
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Best of 2019

Kellogg School faculty produced a wide array of compelling research and insights in 2019. Here's a look at some of the year's top stories.

Leadership

Building Great Teams

What science can tell us about

Sitting outside of the patent office, three inventors hold similar-looking inventions, while one inventor holds a distinct-looking invention.
Innovation

How Much Does Innovation Drive Economic Growth?

A study of millions of patents lifts the veil on how new ideas influence productivity.

man swings sledgehammer at high striker game.
Organizations

Worried Your Employees Are Slacking? Rethink How You Pay Them.

A new study reveals the optimal incentive system, and it’s surprisingly simple.

A wine expert guides a consumer in a shopping cart through a river of wine, to a particular group of bottles.
Marketing

Should You Ignore What Your Customers Want? The Great Winemakers Do.

Rather than follow consumer taste, they push it in a new direction.

A package delivery person arrives.
Operations

A Simple Way to Make Your Customers More Satisfied with Their Deliveries

Hint: It comes down to when you send status updates.

A man and a women cast nets into the water.
Careers

To Land Top Jobs, Women Need Different Types of Networks than Men

Simply being well-connected is not enough.

Researchers examine why prescription drug prices and labor costs are lower in Canada than the U.S.
Healthcare

Would "Medicare for All" Really Reduce Healthcare Costs in the U.S.?

Single payer drives significant savings in countries like Canada. But new research suggests it might play out differently in the U.S.

Man wearing luxury-brand clothes walks with a cold wind behind him, chilling three people he passes.
Marketing

Why We Can’t All Get Away with Wearing Designer Clothes

In certain professions, luxury goods can send the wrong signal.​

CEO listens to stakeholders including customers, employees, and the community.
Finance & Accounting

Is Maximizing Shareholder Value a Thing of the Past?

Top CEOs recently “redefined” the purpose of a corporation. Kellogg faculty weigh in.

introverts network at a gathering.
Careers

How Introverts Can Learn to Love Networking

Four tips for turning this trait into a “networking superpower.”

A star employee brings her whole self to work.
Organizations

Could Bringing Your "Whole Self" to Work Curb Unethical Behavior?

Organizations would be wise to help employees avoid compartmentalizing their personal and professional identities.

An investor uses two connecting ladders to climb a tall dollar sign.
Finance & Accounting

A Comprehensive Model for Building Winning Stock Portfolios

Linking fundamental analysis and portfolio optimization may be the key to solving the “investor’s problem.”

A toddler wants carrots instead of crackers.
Marketing

Want Your Kids to Eat More Healthy Food? Offer Them Less.

Here’s a counterintuitive way to make carrots more “yummy.”