Faculty Expertise: Reunion 2019
Kellogg Reunion 2019 will feature many of the Kellogg School's distinguished faculty presenting on topics vital to business leaders. Here is a collection of their research and expertise.
Visit the reunion homepage for more information.
Stating corporate principles is great; embodying them is better.
June 4, 2018
Don’t let a lack of prep work sabotage your great ideas.
Researchers: Timothy Calkins
September 6, 2018
Rather than follow consumer taste, they push it in a new direction.
Researchers: Ashlee Humphreys and Gregory Carpenter
February 1, 2019
How to hone your learning agility and take good risks.
Researchers: Carter Cast
November 7, 2018
Their “experience with your product carries more weight than any marketing message you can come up with.”
Researchers: Esther Choy
October 30, 2018
A Q&A with four entrepreneurs about the global startup landscape—and what governments can do to help.
Researchers: Linda Darragh, Elmira Bayrasli, Nely Galán and Shelly Porges
March 30, 2016
Coworkers can make us crazy. Here’s how to handle tough situations.
Researchers: Eli J Finkel, Ellen Taaffe and Jeanne M. Brett
June 11, 2018
Data visualization techniques are integral to memorable and persuasive messaging.
Researchers: Steve Haroz, Robert Kosara and Steven Franconeri
Understanding this history sheds light on the 2008 financial crisis.
Researchers: Carola Frydman, Eric Hilt and Lily Y. Zhou
April 6, 2018
The benefit has come only in states that expanded Medicaid.
Researchers: David Dranove, Craig Garthwaite and Christopher Ody
January 5, 2017
People are more skeptical than ever about marketing—but that doesn’t mean they distrust all of it.
Researchers: Mathew S Isaac and Kent Grayson
April 13, 2017
A definitive new study dispels the myth of the Silicon Valley wunderkind.
Researchers: Pierre Azoulay, Benjamin F. Jones, J. Daniel Kim and Javier Miranda
May 15, 2018
Companies serious about social impact are taking a deliberate stand on issues in line with their core business.
Researchers: Megan Kashner and Shannon Schuyler
May 8, 2017
Banks get picky when cash dries up.
Researchers: Jose Maria Liberti and Jason Sturgess
November 6, 2018
Plus, how to avoid being duped by fake news yourself.
Researchers: David Rapp, Rachel Davis Mersey and Kent Grayson
August 14, 2017
Don’t relegate big data to sales and marketing. Let it permeate the culture.
Researchers: Thomas O'Toole
September 1, 2017
Like CEOs, faith leaders face challenges running large organizations in a rapidly changing landscape.
Researchers: Nicholas Pearce, Liz Livingston Howard and Sally Blount
January 14, 2016
There must be faster ways to get them up to speed. Yet grueling apprenticeships persist in medicine, law, and the trades.
Researchers: Drew Fudenberg and Luis Rayo
December 4, 2018
In certain professions, luxury goods can send the wrong signal.
Researchers: Christopher Cannon and Derek D. Rucker
January 2, 2019
To improve your customer engagement strategies, “Ask not how you can sell, but how you can help.”
Researchers: Mohanbir S. Sawhney
April 4, 2016
Quantitative data is not enough to solve your trickiest problems.
Researchers: David Schonthal and Joel K. Shapiro
April 3, 2018
Plus, how women are judged differently when they break the rules.
Researchers: Jason R. Pierce, Leigh Thompson, Maryam Kouchaki, Laura J. Kray, Jessica Kennedy, Mary-Hunter "Mae" McDonnell and Nicole Stephens
December 6, 2018
When will a brand scandal spill over and how should competitors respond?
Researchers: Michelle L. Roehm and Alice M. Tybout
October 1, 2008