Kellogg Insight September 2017 Issue
Please enjoy our latest issue! Or head here to explore our extensive archives.
![Promoting employee as motivation](/imager/clientcontent/36004/powell_barron_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/36004/powell_barron_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/36004/powell_barron_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Strategy
When Picking the Wrong Person for the Job Is the Right Move
Sometimes building credible relationships with your employees and suppliers is more important than finding the “perfect” fit.
Daniel Barron and Michael Powell
September 7, 2017
![Data analytics are used to design an office.](/imager/clientcontent/35961/otoole_ramberg_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35961/otoole_ramberg_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35961/otoole_ramberg_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Data Analytics
To Get the Most from Data Analytics, Reward Intellectual Curiosity Across Your Company
Don’t relegate big data to sales and marketing. Let it permeate the culture.
Thomas O'Toole
September 1, 2017
![Social media data can help sales forecasts.](/imager/clientcontent/35939/social-media-sales-forecast_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35939/social-media-sales-forecast_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35939/social-media-sales-forecast_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Operations
Want to Improve Your Sales Forecast? Check Your Company’s Facebook Feed.
Social media data can help predict consumer demand.
Ruomeng Cui, Santiago Gallino, Antonio Moreno-Garcia and Dennis J. Zhang
September 6, 2017
![Music can empower you to take initiative.](/imager/clientcontent/8093/pump_up_the_jams_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/8093/pump_up_the_jams_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/8093/pump_up_the_jams_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Organizations
Take 5: How Power Dynamics Shape Our Behavior
Power—or the lack of it—impacts everything from snack choices to economic growth.
Derek D. Rucker, Loran Nordgren, Adam Waytz, Benjamin F. Jones and Brayden King
September 7, 2017
![Do corporate political donations buy influence in campaigns.](/imager/clientcontent/35979/campaign-donations_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35979/campaign-donations_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35979/campaign-donations_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Politics & Elections
When Corporations Donate to Candidates, Are They Buying Influence?
The surprising result suggests the need to rethink the role of money in politics.
Anthony Fowler, Haritz Garro and Jörg L. Spenkuch
September 5, 2017
![Science behind collaboration including spaces](/imager/clientcontent/35993/space_final_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35993/space_final_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35993/space_final_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
The Science Behind the Growing Importance of Collaboration
Plus, ideas for designing spaces that encourage employees to team up in unique ways.
Benjamin F. Jones
September 6, 2017
![A child makes a choice from a large choice set.](/imager/clientcontent/35927/kids_choices_final_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35927/kids_choices_final_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35927/kids_choices_final_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Marketing
Are You Offering Your Children Too Many Choices?
Deciding between an abundance of options leads to less engagement with the final choice.
Michal Maimaran
September 5, 2017
![A woman fills out an SEC risk disclosure form.](/imager/clientcontent/35914/Risk_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35914/Risk_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35914/Risk_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Investors Prefer It When Corporations Are Specific about the Risk They Face
The market values detailed risk disclosures. But executives should be cautious about oversharing.
Ole-Kristian Hope, Danqi Hu and Hai Lu
September 1, 2017
![Wrecking ball destroys news.](/imager/clientcontent/35867/FakeNewsPod_24b460fa1ebea811277db04848c0c9ae.jpg 300w, /imager/clientcontent/35867/FakeNewsPod_827c6770ff3212869f8cd62919d4ad9e.jpg 150w, /imager/clientcontent/35867/FakeNewsPod_d790d93e6f5615a6551c6dd7531f3901.jpg 25w)
Podcast: Why Do So Many People Distrust the News?
Plus, how to avoid being duped by fake news yourself.
David Rapp, Rachel Davis Mersey and Kent Grayson
August 14, 2017