Kellogg on Social Impact
The current global business landscape challenges organizations to innovate in ways that not only provide economic value, but also create a positive impact on their communities.
Read on for insight from Kellogg faculty on best practices for businesses to create meaningful social impact.
Social Impact
Design Thinking Isn’t Always the Answer
The most durable solutions for social change come from within communities.
Klaus Weber
December 7, 2015
Marketing
You Can Taste the Benevolence
If your customers know you donate to charity, will they like your products more?
Alexander Chernev and Sean Blair
December 7, 2015
Social Impact
Communities Are Partners, Not Beneficiaries
Advice for getting global health projects off the ground.
Juliet Sorensen
November 2, 2015
Entrepreneurship
A Crowdfunding App that Pays the Bills
A startup in Kenya captures an underserved market.
Sarit Markovich
September 8, 2015
Marketing
Philip Kotler on Marketing’s Higher Purpose
How social marketing can be a force for good.
Philip Kotler
August 3, 2015
Social Impact
The Hidden Drivers of Corporate Sustainability Initiatives
Understanding the impact of everyday interactions can help rally support for initiatives.
Klaus Weber
March 4, 2013
Social Impact
Corporate Activism Yesterday, Today, and Tomorrow
An interview about how social movements continue to shape corporate behavior.
Brayden King and Klaus Weber
March 3, 2014
Social Impact
How Do Activists Create Change?
Small reforms can lead to profound transformation.
Mary Hunter-McDonnell, Brayden King and Sarah Soule
June 2, 2015
Transforming Mining into a Development Industry
Can the industry become a responsible, reliable partner for local communities and the environment?
Andrea Mustain
January 5, 2015
Social Impact
And the Poor Get Poorer
The economics of higher global temperatures.
Melissa Dell, Benjamin F. Jones and Benjamin A. Olken
March 1, 2010