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football flying through the air with binary code in its wake
July 25, 2024

4 Leadership Lessons from the NFL’s Chief Data Officer

Here’s how the league is going deep on AI, from addressing player safety to fine-tuning fan marketing.

man on girder of under-construction skyscraper reaching for dangling carrot
July 24, 2024

Is Your Team Playing It Too Safe?

Fear of failure can stifle innovation. A new study shows how to incentivize people to tackle those high-risk, high-reward projects.

inventors bring lightbulbs to a factory
July 6, 2024

Innovation Requires an Environment of Creative Risk

If you really want to change paradigms, you must be willing to accept that there is no such thing as true innovation without risk.

kid holding up apple while ice cream melts on table in front of them.
July 3, 2024

Want Your Kids to Choose Healthy Foods? Here Are Some Research-Backed Tips.

First, stop demanding that they choose healthy foods!

formerly incarcerated person working in front of his newly opened flower shop
July 1, 2024

After Prison, Opportunities Are Hard to Come By. Enter Entrepreneurship.

Labor-market discrimination is driving many formerly incarcerated people, particularly Black individuals, toward entrepreneurship.

man blowing up a balloon with an A on it and deflating a balloon with a B on it
July 1, 2024

There’s a Smarter Way to A/B Test

A new model can help you reduce the length or size of your experiments by as much as 50 percent, for significant cost savings.

three people order ice cream that personalized advertisements recommend
July 1, 2024

Gen AI Can Tailor Ads to Our Personalities—and They’re Pretty Persuasive

“The effects are probably only likely to get stronger as time persists.”

person reaching through a computer screen to peel the face off of a politician in a deepfake advertisement
July 1, 2024

How to Spot Political Deepfakes

AI literacy—and a healthy dose of human intuition—can take us pretty far.

brainstorming meeting with people and AI computers
June 18, 2024

3 Ways AI Can Support Your Marketing Team

From providing insight into your customers to amplifying human creativity, generative AI is here to help.

miniature scientist with pompoms stands in journal while full-sized scientists look on.
June 11, 2024

Unique. Revolutionary. Fundamental. A Little Hype Can Help Scientists Win Grants.

“Promotional language is important not just for securing funding but for actually conveying the merits of good ideas.”

June 1, 2024

It’s Painful to Spend Money—Unless It’s a Refund

New research shows why it feels different to spend the money we get back after returning a product.

maids cleaning apartments
June 1, 2024

Everyone Wants to Ditch the Middleman. Or Do They?

Not always, according to surprising new evidence from an app connecting housekeepers to clients.

Entrepreneur in a romper pitches new idea.
June 1, 2024

How to Talk About What You Do (without Being Boring)

The key is not to say too much—or too little. Here are some exercises to get you started.

people at opposing desks, one in an apartment and another in an office setting
June 1, 2024

Can Your Company Do Hybrid Better?

There is no single “best” policy, but it is critical to recognize the benefits of both in-person and remote work.

gamer gaming at a computer
May 14, 2024

Video-Game Companies Are Spending Big on Sponsored Streams. Are They Getting Their Money’s Worth?

Probably not—with a few notable exceptions.

Person in grocery store with credit overlays to various items.
May 1, 2024

The Clues to Creditworthiness Hiding in Your Grocery Cart

Grocery habits—like buying mortadella beef or scheduling regular shopping trips—can be as useful as credit scores at predicting who will reliably repay loans.

younger employee looking disappointedly at paycheck.
May 1, 2024

The Gender Pay Gap Remains Stubbornly in Place. Why?

A partial explanation comes from a seemingly separate phenomenon: the plight of younger workers.

director in chair seated between film camera and digital camera scratching head.
May 1, 2024

Who Takes a Risk on New Technology?

In Hollywood, new directors were more likely than veterans to embrace digital cameras—a finding that showcases how individuals’ career concerns shape tech adoption.

A woman maintains close connections and friendships throughout her career thus avoiding regret down the line.
May 1, 2024

Are Your Individual Contributors Feeling Isolated?

A lot of employees could benefit from a structured “lab” setting to inspire meaningful collaboration.

illustration of person at desk with voting ballot and stack of books about voting and policy.
April 22, 2024

How Much Evidence Do You Need to Make a Decision? Depends on Your Mindset.

When a choice is framed as a responsibility, we’ll go the extra mile to be accurate—even when it costs us.

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The Insightful Leader

July 15, 2024  ·  26:04 minutes