Business Insights
Data Analytics Entrepreneurship Finance & Accounting Innovation Marketing Operations Organizations Strategy
April 1, 2009
Growing Socially Responsible Markets
Grass-fed meat and dairy products
Klaus Weber, Kathryn Heinze and Michaela De Soucey
April 1, 2009
The Global “Idea” Market
Innovation and international trade in technology
Daniel Spulber
April 1, 2009
Why Boycotts Succeed—and Fail
Identifying corporate vulnerabilities that can lead to damaged reputations
Brayden King
April 1, 2009
Walking the Walk
Creating a market orientation
Gary F. Gebhardt, Gregory Carpenter and John F Sherry Jr.
March 1, 2009
Reforming Credit Reform
Federal accounting rules downplay the costs of extending credit
Deborah Lucas and Marvin Phaup
March 1, 2009
Uncertainty Principles
Uncovering flaws in old price cap notions
Robert Earle, Karl Schmedders and Tymon Tatur
March 1, 2009
Culture and Commitment
When should advertisers focus on you versus your entire family?
Nidhi Agrawal and Durairaj Maheswaran
February 1, 2009
To Sell but Not to Missell
Sales agents’ conflicts between prospecting and advising
Roman Inderst and Marco Ottaviani
February 1, 2009
Predicting Politics
Prediction markets out-predict political pollsters
Saikat Ray Majumdera, Daniel Diermeier, Thomas A Rietz and Luis A. Nunes Amaral
February 1, 2009
A (Sales)Taxing Proposition
How Internet sales taxes affect customer behavior
Eric T. Anderson, Nathan M Fong, Duncan I. Simester and Catherine E Tucker
February 1, 2009
Measuring Trust
Introducing the Financial Trust Index
Paola Sapienza and Luigi Zingales
January 1, 2009
Learning from Zillow and Zoots
Improved performance through service inventory management
Sunil Chopra and Martin Lariviere
December 2, 2008
Discounted Diapers and Stockpiles of Soup
Managing earnings through marketing
Craig J. Chapman and Thomas J. Steenburgh
December 2, 2008
Don’t Interrupt Me Now
Media “transportation” and advertising effectiveness
Jing Wang and Bobby J. Calder
December 2, 2008
Don’t Look Now
When it comes to monitoring your investments, putting off until tomorrow what you could do today can pay off
Andrew B. Abel, Janice C. Eberly and Stavros Panageas
December 1, 2008
Seeing Profit Despite Misunderstood Pricing Strategy
Implications in real-world market situations
Nabil Al-Najjar, Sandeep Baliga and David A. Besanko
November 1, 2008
Does Function Follow Organizational Form?
Lending practices of large and small banks
Allen N. Berger, Nathan H. Miller, Mitchell A. Petersen, Raghuram G. Rajan and Jeremy C. Stein
November 1, 2008
Jack of All Trades or Master of One?
Performance perceptions of multi-feature products
Alexander Chernev
Insight in your inbox
Receive our newsletters to keep up with the latest research and ideas from faculty at the Kellogg School of Management.
This website uses cookies and similar technologies to analyze and optimize site usage. By continuing to use our websites, you consent to this. For more information, please read our Privacy Statement.
The Insightful Leader
May 8, 2026 · 27:16 minutes
April 26, 2026 · 32:45 minutes
