May 18, 2023

Consider This New Measure of Profitability When Constructing Your Portfolio

Researchers construct an intangibles-adjusted profitability measure that can benefit investors.

May 12, 2023

Entrepreneurship Through Acquisition Is Still Entrepreneurship

ETA is one of the fastest-growing paths to entrepreneurship. Here’s how to think about it.

May 9, 2023

One Key to a Happy Marriage? A Joint Bank Account.

Merging finances helps newlyweds align their financial goals and avoid scorekeeping.

May 5, 2023

3 Traits of Successful Market-Creating Entrepreneurs

Creating a market isn’t for the faint of heart. But a dose of humility can go a long way.

May 1, 2023

Today’s Gig Workers Are Subject to Endless Experimentation

“It raises the question, do we want to be a society where experimentation is just the norm?”

May 1, 2023

How Activism-Inspired Roles like “Sustainability Manager” Emerge and Evolve

First, these new positions are held by activists themselves. Over time, this changes.

April 26, 2023

How to Manage a Disengaged Employee—and Get Them Excited about Work Again

Don’t give up on checked-out team members. Try these strategies instead.

April 10, 2023

Are People on Social Media Actually That Outraged?

One reason we think Twitter is such a polarized place: we’re bad at inferring how angry people are from their posts.

April 5, 2023

To Better Understand Your Customers, Think Like a “Consumer Anthropologist”

Engaging consumers in their natural habitat helps you glean insights that would never be visible in a spreadsheet.

April 1, 2023

Take 5: Research-Backed Tips for Scheduling Your Day

Kellogg faculty offer ideas for working smarter and not harder.

April 1, 2023

Why Are Products Marketed to Women Sometimes More Expensive?

A new study upends popular assumptions about the “pink tax.”

April 1, 2023

We Prefer Authentic Products. But What Conveys “Authenticity”?

Invoking a company’s history can help—and research points to a new way of doing this.

March 16, 2023

What Went Wrong at Silicon Valley Bank?

And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.

March 8, 2023

Marketers, Don’t Be Too Hasty to Act on Data

Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.

March 7, 2023

Companies Now Have Many Tools to Monitor Employee Productivity. When Should They Use Them?

March 3, 2023

For Students with Disabilities, Discrimination Starts Before They Even Enter School

Public-school principals are less welcoming to prospective families with disabled children—particularly when they’re Black.

March 1, 2023

Leaders, Don’t Be Afraid to Admit Your Flaws

We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits.

March 1, 2023

At Their Best, Self-Learning Algorithms Can Be a “Win-Win-Win”

Lyft is using ”reinforcement learning” to match customers to drivers—leading to higher profits for the company, more work for drivers, and happier customers.

February 23, 2023

Take 5: How Fear Influences Our Decisions

Our anxieties about the future can have surprising implications for our health, our family lives, and our careers.

February 23, 2023

A DEI Reading List

Kellogg faculty share insights on how to build and sustain DEI initiatives.