Professor of Psychology, Weinberg College of Arts & Sciences; Professor of Design, McCormick School of Engineering (Courtesy); Director, Northwestern Cognitive Science Program; Professor of Marketing (Courtesy)
It’s a surprisingly simple way to thwart our irrational impulses.
Researchers: Evanthia Dimara, Gilles Bailly, Anastasia Bezerianos and Steven Franconeri
September 3, 2019
Here’s how to connect with headhunters, deliver with data, and ensure you don’t plateau professionally.
Researchers: Adnan Rukieh, Steven Franconeri, Michelle L. Buck and Carter Cast
October 30, 2018
Kellogg faculty offer advice for business leaders to improve their analytics strategies.
Researchers: Florian Zettelmeyer, Eric T. Anderson, Thomas O'Toole and Steven Franconeri
April 3, 2018
Storytelling is a key business skill. Here’s how to make your narratives more persuasive.
Researchers: Craig Wortmann, Michelle L. Buck, Steven Franconeri, Mitchell A. Petersen and Liz Livingston Howard
October 3, 2017
Understanding how our minds read visualizations can help answer your organization’s most important questions.
Researchers: Steven Franconeri and Joel K. Shapiro
Stories hook your business audience and get them to take action.
Researchers: Michelle L. Buck, Esther Choy and Steven Franconeri
October 12, 2015