Sunil Chopra
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Sunil Chopra

IBM Professor of Operations Management and Information Systems; Professor of Operations

Kellogg Faculty Page →

Take 5: Yikes! When Unintended Consequences Strike

Good intentions don’t always mean good results. Here’s why humility, and a lot of monitoring, are so important when making big changes.

Researchers: Sunil Chopra, Jacopo Ponticelli, Anna Tuchman, Erika Deserranno and Jörg L. Spenkuch

May 16, 2023


The Coronavirus Has Upended Supply Chains. Here’s How Companies Can Prepare for the Next Disruption.

There are strategies that both large and small companies can implement to make their manufacturing more agile.

Researchers: Sunil Chopra

March 23, 2020


As Supply Chains Move Faster, Businesses Have an Opportunity to Cut Shipping Costs

How companies can make the most out of information gleaned during the delivery window.

Researchers: Sunil Chopra, Pol Boada-Collado and Karen Smilowitz

February 3, 2020


Take 5: How Companies Benefit from Corporate Social Responsibility

CSR is in vogue. And it can help a firm’s bottom line.

Researchers: Thomas Lys, James Naughton, Sunil Chopra, Dylan Minor, Alexander Chernev, Shannon Schuyler and Megan Kashner

March 1, 2018

Social Impact

What Volkswagen's Emissions Scandal Can Teach Us about Why Companies Cheat

Tighter standards may backfire in industries with fierce competition.

Researchers: Kejia Hu and Sunil Chopra

February 2, 2017


Podcast: Start the New Year Motivated for Success

Tips for achieving your personal and business goals.

Researchers: Blakeley B. McShane, Miguel Brendl, Eli J. Finkel and Sunil Chopra

January 4, 2017


Can Going Big on Eco-friendly Practices Really Pay Off?

The case for doing even more than swapping out lightbulbs.

Researchers: Sunil Chopra and Pei-Ju Wu

July 1, 2016


Starting Off 2015 Right

Staying motivated to achieve personal and business growth.

Researchers: Blakeley B. McShane, Eli J. Finkel, Miguel Brendl and Sunil Chopra

January 5, 2015


Learning from Zillow and Zoots

Improved performance through service inventory management

Researchers: Sunil Chopra and Martin Lariviere

January 1, 2009

Data Analytics


A New Channel Strategy for Dell

The PC industry’s increasing maturity pushed Dell to shift its longstanding direct sales model

Researchers: Sunil Chopra

October 9, 2007


Stair Steps to Heavenly Savings

How to design sales force incentive programs to unlock operational cost savings

Researchers: Milind Sohoni, Sunil Chopra, Usha Mohan and M. Nuri Sendil

May 2, 2007