
Entrepreneurship
3 Traits of Successful Market-Creating Entrepreneurs
Creating a market isn’t for the faint of heart. But a dose of humility can go a long way.
Researchers: Efosa Ojomo
May 5, 2023

Organizations
Today’s Gig Workers Are Subject to Endless Experimentation
“It raises the question, do we want to be a society where experimentation is just the norm?”
Researchers: Hatim Rahman, Tim Weiss and Arvind Karunakaran
May 1, 2023

Marketing
Podcast: How to Tell Compelling Stories with Data Visualizations
We’re back with an episode from the archives. On this episode of The Insightful Leader: a blueprint for making strong (and honest) arguments with data.
Researchers: Steven Franconeri
May 1, 2023

Organizations
How Activism-Inspired Roles like “Sustainability Manager” Emerge and Evolve
First, these new positions are held by activists themselves. Over time, this changes.
Researchers: Grace Augustine and Brayden King
May 1, 2023

Economics
2 Factors Will Determine How Much AI Transforms Our Economy
They’ll also dictate how workers stand to fare.
Researchers: Benjamin F. Jones
May 1, 2023

Leadership
What Should Leaders Make of the Latest AI?
As ChatGPT flaunts its creative capabilities, two experts discuss the promise and pitfalls of our coexistence with machines.
Researchers: Brian Uzzi and David Ferrucci
April 26, 2023

Leadership
How to Manage a Disengaged Employee—and Get Them Excited about Work Again
Don’t give up on checked-out team members. Try these strategies instead.
Researchers: Leigh Thompson
April 26, 2023

Policy
Banning China from Owning U.S. Farmland Will Achieve Nothing
A new bipartisan bill would prohibit anyone associated with “foreign adversaries” like China from purchasing U.S. farmland. While protecting the U.S. food system and making farmland more affordable to domestic producers by limiting foreign ownership may seem plausible on paper, the reality is more complicated.
Researchers: Nancy Qian
April 21, 2023

Leadership
Podcast: How to Discuss Politics When You Disagree
Talking politics in this polarized climate is a dicey proposition. On this episode of The Insightful Leader, an expert in the psychology of persuasion offers tips on how to approach the topic constructively.
Researchers: Jacob D. Teeny
April 17, 2023

Organizations
Are People on Social Media Actually That Outraged?
One reason we think Twitter is such a polarized place: we’re bad at inferring how angry people are from their posts.
Researchers: William Brady and and coauthors
April 10, 2023

Marketing
To Better Understand Your Customers, Think Like a “Consumer Anthropologist”
Engaging consumers in their natural habitat helps you glean insights that would never be visible in a spreadsheet.
Researchers: Gina Fong
April 5, 2023

Leadership
Podcast: Is There a Right Way to Monitor Worker Productivity?
On this episode of The Insightful Leader, we consider the benefits and drawbacks of keeping a very close eye on employees.
Researchers: Thomas N. Hubbard, Sarit Markovich and Hatim Rahman
April 3, 2023

Operations
Take 5: Research-Backed Tips for Scheduling Your Day
Kellogg faculty offer ideas for working smarter and not harder.
Researchers: Maryam Kouchaki, Maria Ibanez, Nicola Persico, Robert L. Bray, Jan A. Van Mieghem, Itai Gurvich and and coauthors
April 1, 2023

Economics
How Marriages Are Exacerbating Income Inequality
Marriage patterns can account for 40 percent of rising inequality, according to a new study.
Researchers: Almar Frederik, Benjamin Friedrich, Ana Reynoso, Bastian Schulz and Rune Vejlin
April 1, 2023

Marketing
Why Are Products Marketed to Women Sometimes More Expensive?
A new study upends popular assumptions about the “pink tax.”
Researchers: Sarah Moshary, Anna Tuchman and Natasha Bhatia
April 1, 2023

Marketing
We Prefer Authentic Products. But What Conveys “Authenticity”?
Invoking a company’s history can help—and research points to a new way of doing this.
Researchers: Chelsea Galoni, Brendan Strejcek and Kent Grayson
April 1, 2023

Leadership
3 Things to Keep in Mind When Delivering Negative Feedback
First, understand the purpose of the conversation, which is trickier than it sounds.
Researchers: Brooke Vuckovic
March 22, 2023

Finance & Accounting
Podcast: "It's Hard to Regulate U.S. Banks!"
Silicon Valley Bank spectacularly collapsed—and a new analysis suggests that its precarious situation is not as much of an outlier as we’d hope. On this episode of The Insightful Leader, we learn what went wrong and what should happen next.
Researchers: Gregor Matvos
March 16, 2023

Finance & Accounting
What Went Wrong at Silicon Valley Bank?
And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.
Researchers: Erica Xuewei Jiang, Gregor Matvos, Tomasz Piskorski and Amit Seru
March 16, 2023

Marketing
Marketers, Don’t Be Too Hasty to Act on Data
Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.
Researchers: Derek D. Rucker and Aparna Labroo
March 8, 2023