Kellogg Insight
Skip to content
Translations

Articles in English

Deutsch   |   Español   |   中文   |   Português
A woman gives a man feedback
Careers

Podcast: Give Better Feedback

An expert on marriage and a former executive offer advice on giving and receiving constructive criticism.

An intrapreneur shows his CEO a plan.
Innovation

Tips for Established Companies to Keep Innovating

Intrapreneurship requires you to “think like a disruptor.”

when do relative incentives work to motivate employees
Organizations

Making Employees Compete for Rewards Can Motivate Them—or It Can Backfire

When employees care about each other, rewarding group performance may be the better strategy.

Scientific research leads to patents more often that expected.
Innovation

The Surprisingly Short Journey from Ivory Tower to Patent Office

Scientific research leads to marketplace innovations more frequently and quickly than expected.

Economics

How Do People Respond to Sales Tax Increases?

New research shows we aren’t as blasé as economists thought.

word-of-mouth marketing can be a powerful tool
Marketing

The Science Behind Word-of-Mouth Recommendations

In the age of Yelp, two new studies explore why we offer advice and how it spreads.

There are several ways to motivate employees.
Leadership

Video: Two Leaders Explain How They Overcame Trust Deficits in Their Organizations

“A high trust culture is absolutely essential to deliver high performance.”

A man chooses flowers in a meadow
Finance & Accounting

“One of the Investment Greats” Explains His Portfolio Strategy

A Q&A with renowned investor Lou Simpson.

Tax policy analysts study options.
Policy

Analyzing the Trump Tax Plan

A former acting director of the Congressional Budget Office explains the impact on the deficit, corporate taxes, and pass-through income.

Friend and business connections require outreach.
Careers

Podcast: How to Maintain Your Social and Professional Connections

Plus, sending a regular “letter to the boss” can help you when you need it most.

Investors bet on a new technology.
Finance & Accounting

Investors’ Fear of Missing Out on Disruptive Technology Leads to Overvalued Stocks

“Think of it like health insurance” for your portfolio.

A consumer struggles with choice overload.
Marketing

When Are Consumers Most Likely to Feel Overwhelmed by Their Options?

Research points to four predictors of “choice overload.”

Business leaders learn how to tell a great story.
Leadership

Take 5: How to Tell a Great Story

Storytelling is a key business skill. Here’s how to make your narratives more persuasive.

A customer uses a prescription drug copay coupon.
Healthcare

Prescription Drug Coupons Actually Increase Healthcare Spending by Billions

Consumers may love them, but coupons steer people away from inexpensive generics.

Being uncomfortably hot makes us less likely to help.
Organizations

Is It Too Hot to Help Out?

Why the thermostat may be the key to better customer service.

Worker and automation with American flag.
Policy

Robots Are Taking Americans’ Jobs. What Can Be Done?

Four concrete policy proposals to get people back to work.

Business leaders assess risk in decision making.
Leadership

When Should Leaders Own a Decision and When Should They Delegate?

Here are four questions to consider to become a more efficient decision-maker.

Promoting employee as motivation
Strategy

When Picking the Wrong Person for the Job Is the Right Move

Sometimes building credible relationships with your employees and suppliers is more important than finding the “perfect” fit.

Music can empower you to take initiative.
Organizations

Take 5: How Power Dynamics Shape Our Behavior

Power—or the lack of it—impacts everything from snack choices to economic growth.

Science behind collaboration including spaces

The Science Behind the Growing Importance of Collaboration

Plus, ideas for designing spaces that encourage employees to team up in unique ways.

© Kellogg School of Management, Northwestern
University. All Rights Reserved. Privacy Policy.