
Operations
Want to Improve Your Sales Forecast? Check Your Company’s Facebook Feed.
Social media data can help predict consumer demand.
Researchers: Ruomeng Cui, Santiago Gallino, Antonio Moreno-Garcia and Dennis J. Zhang
September 6, 2017

Politics & Elections
When Corporations Donate to Candidates, Are They Buying Influence?
The surprising result suggests the need to rethink the role of money in politics.
Researchers: Anthony Fowler, Haritz Garro and Jörg L. Spenkuch
September 5, 2017

Marketing
Are You Offering Your Children Too Many Choices?
Deciding between an abundance of options leads to less engagement with the final choice.
Researchers: Michal Maimaran
September 5, 2017

Investors Prefer It When Corporations Are Specific about the Risk They Face
The market values detailed risk disclosures. But executives should be cautious about oversharing.
Researchers: Ole-Kristian Hope, Danqi Hu and Hai Lu
September 1, 2017

Data Analytics
To Get the Most from Data Analytics, Reward Intellectual Curiosity Across Your Company
Don’t relegate big data to sales and marketing. Let it permeate the culture.
Researchers: Thomas O'Toole
September 1, 2017

Podcast: Why Do So Many People Distrust the News?
Plus, how to avoid being duped by fake news yourself.
Researchers: David Rapp, Rachel Davis Mersey and Kent Grayson
August 14, 2017

Marketing
What Is a Brand Really Worth?
A global standard can help executives understand how powerful an asset they have.
Researchers: Bobby J. Calder
August 4, 2017

Careers
Video: How Trust Takes Us Out of Our Comfort Zone
The more trusting the relationship, the more you have to gain—or lose.
Researchers: Kent Grayson and Eli J. Finkel
August 4, 2017

Healthcare
What Happens to Healthcare Costs When Nonprofit Hospitals Take a Financial Hit?
The answer has implications for the debate over the Affordable Care Act.
Researchers: David Dranove, Craig Garthwaite and Christopher Ody
August 3, 2017

Finance & Accounting
Why Has CEO Pay Grown So Much Faster Than the Average Worker’s?
A key component in growing pay disparity is how well executives harness new technologies.
Researchers: Carola Frydman and Dimitris Papanikolaou
August 3, 2017

Entrepreneurship
Waiting to Protect Intellectual Property Could Doom Your Startup
Patent attorneys offer four tips for entrepreneurs on safeguarding ideas from the get-go.
Researchers: R. Mark McCareins and Pete Slawniak
August 3, 2017

Innovation
Take 5: How to Empower Employees to Be More Creative
Creativity is a potent engine for business. Nurture it without letting office divas run the show.
Researchers: Maryam Kouchaki, Leigh Thompson, William Ocasio, Edward (Ned) Smith and Loran Nordgren
August 3, 2017

Careers
How Innovators Choose Their Next Career Move
There is an overarching pattern in how innovators, like Elon Musk, shift their focus over time.
Researchers: Tao Jia, Dashun Wang and Boleslaw K. Szymanski
August 2, 2017

Strategy
What Happens to Quality When One Company Builds the Tracks and Another Runs the Trains?
Governments looking to improve their infrastructure will want to know the answer.
Researchers: David A. Besanko and Shana Cui
August 2, 2017

Operations
How Much Does It Cost to Manufacture Overseas Versus at Home?
A new tool helps companies calculate whether to offshore, manufacture locally, or dual source.
Researchers: Robert Boute and Jan A. Van Mieghem
July 10, 2017

Marketing
Podcast: Why Are Rankings and Listicles So Popular?
From “Top 10 Beaches” to “Five Ways to Negotiate a Raise,” the psychology behind effective lists.
Researchers: Kent Grayson, David Rapp and Rachel Davis Mersey
July 10, 2017

Finance & Accounting
What Makes Oil Prices So Volatile?
There’s more to the story than OPEC. Plus, how fracking stands to change the market.
Researchers: Gideon Bornstein, Per Krusell and Sergio Rebelo
July 7, 2017

Leadership
Video: How Leaders Build Trust
“Values-based leaders” know that lip service is not enough.
Researchers: Harry M. Kraemer and Cecily Cooper
July 7, 2017

Innovation
STEM Degrees Are Good for Careers. But Do They Lead to More Innovation?
Science, technology, engineering, and math education helps job prospects, but hurts the likelihood of becoming an inventor.
Researchers: Nicola Bianchi and Michela Giorcelli
July 6, 2017

Finance & Accounting
Why Do Companies Turn Down Profitable Investments?
Limited organizational bandwidth can restrict managers’ options.
Researchers: Ravi Jagannathan, David A. Matsa, Iwan Meier and Veha Tarhan
July 6, 2017