Kellogg Insight
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A magazine of research and ideas from the
faculty of the Kellogg School of Management
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Finance & Accounting

How Should Investors Price a Block Trade?

These off-market trades have their advantages, but the terms can be hard to manage.

person angrily sharing social media misinformation
Organizations

Feeling Outraged? Think Twice Before Hitting “Share.”

Misinformation fuels outrage—which in turn leads to mindless social-media shares, a new study finds.

Leadership

Podcast: The AI Risks Your Business Should Avoid

On this episode of The Insightful Leader, why your trade secrets may not be safe, and other considerations.

large bear in living room with goldilocks looking into window.
Strategy

The Goldilocks Approach to Searching for Something New

Whether it’s the right dosage to a new drug or the right style of tennis racket for a novice player, it’s important to get your strategy right.

people stand in the window and doorway of an office overlooking a forest.
Organizations

Why Firms Should Lean into Sustainability

“If companies don’t change, then they won’t exist in the future.”

1940s american family walking through field toward mirage of middle class house
Finance & Accounting

Wage Inequality Decreased Dramatically in the 1940s. But Was This “Great Compression” a Mirage?

New research offers a stress test to a seminal economic finding.

Leadership

Podcast: How Huy Fong’s Sriracha Went from Hot to Not

When missteps knocked the famous “rooster sauce” off its pedestal, a competitor seized the moment. On this episode of The Insightful Leader: why one brand sizzled and the other fizzled.

CEO at desk repairing a desk lamp
Careers

Forget Retirement. Think “Rewirement.”

A former CEO of AT&T Business offers tips for jumpstarting your next career phase.

doctor leaving courtroom waving at jury of fellow doctors.
Organizations

Why We Struggle to Hold Colleagues Accountable

Physician-led medical boards rarely took strict disciplinary action against doctors who overprescribed opioids. A new study explores why.

a baker makes a flamingo-shaped cake while Etsy orders roll in on his phone
Marketing

It Literally Pays to Love Your Work

When products or services are also a labor of love, customers perceive them as more valuable—and are willing to pay more.

workers in a factory communicating using various methods
Strategy

What’s the Best Way for Large, Disparate Teams to Communicate?

Modular production has revolutionized manufacturing. But it’s critical to ensure the right information reaches the right people—without information overload.

two factories in the heat, with the smaller one melting
Social Impact

Take 5: Doing Business in a Warming Climate

What should leaders understand about sustainability? A collection of the latest research and ideas from Kellogg faculty.

Leadership

Podcast: How to Grow as a Leader without Burning Yourself Out

In this episode of The Insightful Leader, a former president at Kraft Foods explains why “sometimes just working harder is a complete waste of time.”

couple in romantic comedy looking at each other with speech bubble between them
Organizations

What Romantic Comedies Can Teach Us about Communication

From forgiving verbal gaffes to making risky overtures, these movies offer lessons that translate to the workplace.

a house as hot air balloon with the basket as a wallet spilling coins and cash, floating above a neighborhood.
Finance & Accounting

Why Lower Real-Estate Commissions Mean Higher Home Prices

And why that’s a good thing for most buyers and sellers.

Marketing

Podcast: Third-Party Cookies Are Crumbling. What’s a Marketer to Do?

New rules are making it harder to track customers’ online behaviors. On this episode of The Insightful Leader, we look at what this means for companies large and small.

a robot holds a scientific laboratory aloft in a city
Innovation

AI Is Revolutionizing Science. Are Scientists Ready?

AI’s influence has already spread to nearly every discipline. But fully harnessing its impact will require better training for researchers.

man walking toward sunrise
Leadership

The Perfect Purpose Statement Is Inspiring … and Credible

In an excerpt from her new book, Lead Bigger, former AT&T Business CEO Anne Chow explains the power of defining your company’s “why.”

Lawyer arguing in courtroom wearing hat from same college as judge.
Finance & Accounting

Guilty as Charged—Unless the Judge Went to Your School

For firms facing securities litigation, their executives’ alma mater could mean the difference between innocence and guilt.

A person stands in a living room looking out a bay window to see a delivery person arriving with a washing machine.
Operations

For Home Deliveries, Faster Isn’t Always Better

Retail customers often prioritize convenience over speed for deliveries that require them to be at home.

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