Marketing
How to Achieve Focused Growth
An interview with Sanjay Khosla and Mohan Sawhney about their new book, Fewer, Bigger, Bolder.
Researchers: Sanjay Khosla and Mohanbir S. Sawhney
July 7, 2014
Policy
A Fine Fiscal Balance
A conversation with Jan Eberly on sustainable fiscal policy.
Researchers: Janice C. Eberly
July 7, 2014
Policy
More Insurers, Lower Premiums?
Evidence from U.S. health insurance marketplaces.
Researchers: Leemore S. Dafny, Jonathan Gruber and Christopher Ody
July 7, 2014
Marketing
Bright Lights, Big Feelings
Emotional responses intensify when you turn up the lights.
Researchers: Alison Jing Xu and Aparna Labroo
June 2, 2014
Policy
Does Immigration Increase Crime?
Nationwide statistics suggest no impact on violent crime.
Researchers: Jörg L. Spenkuch
June 2, 2014
Marketing
Parents, Listen Up! (Kids, Never Mind!)
Marketers should tout the health benefits of their food products to parents—but shouldn’t let children get wind of them.
Researchers: Michal Maimaran and Ayelet Fishbach
June 2, 2014
Strategy
Bonus Chapter from Roadside MBA: Profitable Growth in the Heartland
What happens when three economists hit the road in search of strategy insights from small- and medium-sized businesses?
Researchers: Michael J. Mazzeo, Paul Oyer and Scott Schaefer
June 2, 2014
Strategy
An Interview with Mike Mazzeo about Roadside MBA
Backyard lessons for entrepreneurs, executives, and small business owners.
Researchers: Michael J. Mazzeo, Paul Oyer and Scott Schaefer
June 2, 2014
Marketing
Excessive Expectations
How trumpeting your product as the absolute best might set you up for a fall.
Researchers: Jingjing Ma and Neal J. Roese
May 5, 2014
Politics & Elections
Happy Voters or Happy Outcomes?
In corporations, academia, and the papal conclave, transparent voting and voter privacy interact in surprisingly complex ways.
Researchers: Ronen Gradwohl
May 5, 2014
Marketing
Cookies, Cocktails, and Charitable Giving
Remind potential donors of the luxuries they could purchase instead—and watch donations rise.
Researchers: Jennifer Savary, Kelly Goldsmith and Ravi Dhar
May 5, 2014
Marketing
The Customers You Do Not Want
If these “harbingers of failure” love what you do, you are in trouble
Researchers: Eric T. Anderson, Song Lin, Duncan I. Simester and Catherine E Tucker
May 5, 2014
Leadership
The All-Star Pitcher’s Advantage
An infographic illustrating the connection between pitcher status and umpire bias.
Researchers: Jerry Kim and Brayden King
April 7, 2014
Innovation
The First Eighteen Months
An interview with Rob Wolcott about surviving as a corporate innovator
Researchers: Robert Wolcott
April 7, 2014
Economics
The Sluggish Multitasker
Cognitive demands aside, multitasking can be inefficient and demoralizing
Researchers: Decio Coviello, Andrea Ichino and Nicola Persico
April 7, 2014
Policy
Red Ink, Red-Eyed Judges, and the High Costs of Crowded Bankruptcy Courts
The timing of a bankruptcy filing shapes the verdict and has consequences for all of us
Researchers: Benjamin Iverson
April 7, 2014
Leadership
Calling a Strike a Strike
In Major League Baseball, a pitcher’s star status leads to favorable calls
Researchers: Jerry Kim and Brayden King
April 7, 2014
Careers
Want to Work in Science? Men Have the Advantage
How gender discrimination affects hiring
Researchers: Ernesto Reuben, Paola Sapienza and Luigi Zingales
March 10, 2014
Social Impact
Corporate Activism Yesterday, Today, and Tomorrow
An interview about how social movements continue to shape corporate behavior.
Researchers: Brayden King and Klaus Weber
March 3, 2014
