Faculty Expertise: Reunion 2020
For Reunion 2020, Kellogg's distinguished faculty will be showcasing their research and expertise on topics that are of critical interest to business leaders. Here is a collection of that expertise.
Visit the reunion homepage for more information.
Podcast: The Power of Persuasive Storytelling
Stories hook your business audience and get them to take action.
Michelle L. Buck, Esther Choy and Steven Franconeri
October 12, 2015
4 Key Steps to Preparing for a Business Presentation
Don’t let a lack of prep work sabotage your great ideas.
September 6, 2018
Should You Ignore What Your Customers Want? The Great Winemakers Do.
Rather than follow consumer taste, they push it in a new direction.
Ashlee Humphreys and Gregory Carpenter
February 1, 2019
Don’t Let Complacency Derail Your Career
How to hone your learning agility and take good risks.
November 7, 2018
How to Foster Entrepreneurship in Emerging Markets
A Q&A with four entrepreneurs about the global startup landscape—and what governments can do to help.
Linda Darragh, Elmira Bayrasli, Nely Galán and Shelly Porges
March 30, 2016
Podcast: Why Do So Many People Distrust the News?
Plus, how to avoid being duped by fake news yourself.
David Rapp, Rachel Davis Mersey and Kent Grayson
August 14, 2017
Podcast: Give Better Feedback
An expert on marriage and a former executive offer advice on giving and receiving constructive criticism.
Ellen Taaffe and Eli J. Finkel
November 9, 2017
Data Visualization: More Than Pretty Pictures
Data visualization techniques are integral to memorable and persuasive messaging.
Steve Haroz, Robert Kosara and Steven Franconeri
May 1, 2015
5 Ways to Know Your Customer Better Than Your Competitors Do
For starters, get out of the office and find your end users.
Julie Hennessy and Jim Lecinski
May 1, 2019
How Old Are Successful Tech Entrepreneurs?
A definitive new study dispels the myth of the Silicon Valley wunderkind.
Pierre Azoulay, Benjamin F. Jones, J. Daniel Kim and Javier Miranda
May 15, 2018
Podcast: Great Leaders Ask, "What Really Matters?"
Former Fortune 500 CEO Harry Kraemer discusses how knowing and acting on your values can guide you through a crisis.
Harry M. Kraemer
March 21, 2019
The Psychology Behind Conflict—and When It Can Be Harnessed for Good
A conversation about the role conflict plays in organizations and communities.
Brian Uzzi, Nour Kteily and Cynthia S. Wang
January 3, 2020
Five Ways Women Can Negotiate More Effectively
How to advocate for yourself at critical points in your career.
March 1, 2018
Remaking Marketing Organizations for a Data-Driven World
A Q&A with United Airlines’ CMO on how to avoid becoming “an artifact of a prior era.”
Thomas O'Toole and Eric Leininger
September 13, 2016
Stories Can Be Powerful Persuasive Tools. But It’s Important to Understand When They Can Backfire.
New research reveals why sometimes sticking to the facts is your best bet.
Rebecca J. Krause and Derek D. Rucker
October 8, 2019
Podcast: Unleash Your Inner Designer
You—yes, you!—can use design thinking to find creative solutions to your customers’ problems.
April 22, 2019
5 Tips to Become an Authentic Leader
Sincerity can go a long way when stepping into a new role.
Brenda Ellington Booth and Brooke Vuckovic
March 7, 2016