Finance
The Groucho Marx Theory of Efficient Markets
A finance professor argues that markets remain efficient only if enough people believe they are not.
Ideas
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Innovation
The Appeal of Handmade in an Era of Automation
This excerpt from the book “The Power of Human” explains why we continue to equate human effort with value.
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Podcast: What Leaders Can Do to Build Trust Quickly
Lessons from Kellogg’s interim dean on establishing credibility, encouraging criticism, and empowering your team.
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Leadership
How to Establish Yourself as an Interim Leader
Kathleen Hagerty reflects back on her year as interim dean of the Kellogg School.
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Innovation
Artificial Intelligence Is Improving How Companies Do Business
Here are four of the most significant trends.
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Family Business
How Family Businesses Can Adapt for the Next Generation
Five tips for staying relevant—and successful—as an “enterprising family.”
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Leadership
4 Steps to Becoming a More Self-Aware Leader
Here’s how to hone your emotional intelligence to benefit your team and your career.
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Policy
We’re at a Data Privacy Crossroads. Where Do We Go From Here?
What individuals, regulators, and companies need to consider as we live more of our lives online.
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Policy
Do High Local Taxes Really Hurt Economic Growth?
Corporate incentives and low tax rates are supposed to make a city more business-friendly. An economist explains why that’s often not the case.
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Marketing
Take 5: The Psychology of Healthy Eating
Opting for a salad instead of a steak can be hard. Research from Kellogg can help.
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Careers
Are You Doing the Work You Were Meant to Do?
It’s never too late to forge your own path. Here are four steps.
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Marketing
How to Create a Brand Name That Works
Tide. Peloton. I Can’t Believe It’s Not Butter. The best names share four traits, according to an excerpt from Kellogg on Branding in a Hyperconnected World.
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Entrepreneurship
Uber and Airbnb Outpaced Regulators by Becoming Indispensable. Parking App Haystack Met a Very Different Fate.
The startup had a popular business model and positive press. Its founder explains why it still failed.
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Careers
Take 5: How to Kickstart a Successful Career
Young professionals, smart decisions now will open doors for you in the future.
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Careers
Podcast: Let Your Purpose Guide Your Career
How to “align your role with your soul.”
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Marketing
The Dos and Don’ts of Repositioning Your Brand
This “strategy of last resort” should not be undertaken lightly. An excerpt from Kellogg on Branding in a Hyper-Connected World.
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Careers
In the Hunt for Top Talent, Don’t Overlook Older Workers
A veteran recruiter shares tips on hiring this valuable, and growing, segment of the labor force.
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Careers
Worried You’re Not Saving Enough for Retirement? Here’s What You Can Do.
An economist offers suggestions for individuals and policymakers to help make retirement more secure.
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Careers
How Introverts Can Learn to Love Networking
Four tips for turning this trait into a “networking superpower.”
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Marketing
5 Ways to Know Your Customer Better Than Your Competitors Do
For starters, get out of the office and find your end users.
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