Strategy
Podcast: How Should Companies Engage with Social Movements?
The stakes have never been higher. Learn more on this episode of The Insightful Leader.
Marketing
3 Mistakes Brands Make When Targeting Customers
How to avoid common pitfalls like the “popular kid target” and other advice from the authors of the forthcoming book, The Creative Brief Blueprint.
Innovation
How Has Covid-19 Shaped Scientists—and the Future of Science?
The global pandemic has changed how researchers work. The impacts will be felt for years.
Finance & Accounting
Employers Are Struggling to Hire Workers. Here Are 4 Things They Can Do about It.
Companies will need to address employees’ needs differently going forward.
Marketing
Are Customers Skeptical of Eco-friendly Products?
New research pushes back on the idea that consumers reflexively distrust the performance of these products.
Entrepreneurship
Private-Equity Firms Are Back at the Deal Table. Here’s What to Expect.
Funds are flush with cash and ready to buy. But they’ll have competition.
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Organizations
6 Evidence-Based Strategies for Improving Diversity in Your Organization
“Trainings are only the beginning.” Here’s what to consider next.
Operations
Looking to Further Digitize Your Operations? This Tool Can Help.
There’s no single solution or easy answer. But you can use this framework to audit your efforts and figure out your next move.
Finance & Accounting
How Green Are Green Bonds?
Large companies issuing green bonds may have more to do with interest rates than altruism.
Strategy
How to Design Contests That Motivate Employees
From innovation challenges to sales competitions, contests offer a powerful way to incentivize teams and individuals.
Organizations
4 Ways Leaders Can Defend Their Organizations Against Cybersecurity Threats
Former NSA Director Adm. Michael Rogers on why your company could be a target—and what you should do about it.
Operations
How the Pandemic Will (and Won’t) Change Companies’ Operations
From stocking grocery store shelves to pricing plane tickets, here’s what to expect.
Marketing
When It Comes to Investing in Product Innovation, Large CPG Companies Could Learn a Lot from Their Smaller Competitors
New research suggests that, instead of aiming for big breakthroughs, large companies should focus on incremental but meaningful improvements.
Organizations
Why Highly Esteemed Leaders Are Surprisingly Likely to Fumble Their Next Project
Organizations should be leery of putting high-status leaders beyond scrutiny.
Organizations
Companies Are Adding More Women to Their Boards. What’s Driving the Change?
“When your largest shareholders create a ruckus, you listen.”
Finance & Accounting
Bonds. Corporate Bonds.
Corporate bond markets have proven remarkably resilient during the pandemic—and companies with strong credit are poised to benefit.
Finance & Accounting
It’s Time for Central Banks to Start Issuing Their Own Digital Currencies. Yes, Even the Fed.
The case for why central banks and policymakers must jump in the race now or risk getting left behind.
Finance & Accounting
Bonds. Corporate Bonds.
Corporate bond markets have proven remarkably resilient during the pandemic—and companies with strong credit are poised to benefit.
Finance & Accounting
It’s Time for Central Banks to Start Issuing Their Own Digital Currencies. Yes, Even the Fed.
The case for why central banks and policymakers must jump in the race now or risk getting left behind.
Organizations
How Leaders Can Truly Improve Diversity, Equity, and Inclusion in Their Organizations
Two professors share research-backed tips for rethinking your recruiting efforts and getting the most out of diversity training.
Marketing
Podcast: How to Tell Compelling Stories with Data Visualizations
On this episode of The Insightful Leader: a blueprint for making strong (and honest) arguments with data.
Innovation
Keep Brainstorming—Your Best Ideas Are Still to Come
The common (and mistaken) belief that we generate our best ideas early can actually squash creativity.
Policy
How Debit Cards Are Helping Low-Income Households Save—and Benefiting Their Neighbors Too
A federal initiative in Mexico had huge spillover effects.
Operations
One Healthcare System’s Race to Distribute the COVID-19 Vaccine
A chief medical officer and a supply-chain expert discuss the nuances of the rollout.
Organizations
How Does a Polarized U.S. Move Beyond Its Current Conflicts?
A discussion about the psychology of group conflict, the risks of rampant misinformation, and the importance of resilient institutions.
Data Analytics
So Your Company Isn’t Getting the Most out of Analytics and AI. Here’s What to Do.
These tools have the possibility to transform your business. If you know how to harness them.
Finance & Accounting
How Useful Are ESG Ratings for Sustainable Investors?
These ratings are proliferating. Now there may be a better way to assess them.
Innovation
The Pandemic Could Accelerate Job Automation—and Inequality
Consequences for workers and cities could be bleak.
Innovation
Podcast: How Can We Ramp Up Innovation?
On this episode of The Insightful Leader: what the data say about successful entrepreneurs and the types of policies that best support them.
Operations
2 Ways to Improve Rideshares for Drivers and Customers
Research suggests there are ways to reduce costs and emissions, as well as help customers get picked up more quickly.
Marketing
TV Advertising Is Usually Not Worth It
Companies spend vast sums on commercials, but it’s been difficult to gauge their effectiveness. A new study offers a more reliable method—and some bad news for many brands.
Marketing
How Has Digital Film Changed the Moviegoing Experience?
In a world where movie theaters went digital … consumers got more options.
Finance & Accounting
Understanding the Rapidly Evolving World of Sustainable Finance
It’s no longer a niche investment strategy—and it has the potential to deliver strong returns.
Marketing
When Do People Take Huge Risks?
As a species, we’re cautious … except when the stakes are life-altering.
Innovation
In 2021, Consumers Are Craving Products That Deliver Novelty and Fun
After a year of buying boring staples in bulk, everything is about to change—and brands need to be ready to innovate.
Finance & Accounting
Rules to Limit Short-Term Trading Can Have Unintended Consequences
New research suggests that regulators should instead focus on broader investor access to information.
Finance & Accounting
Does GameStop Signal the End of Short Selling as We Know It?
A conversation with a prominent short seller about the possible consequences of a wild week on Wall Street.