Business Insights
Data Analytics Entrepreneurship Finance & Accounting Innovation Marketing Operations Organizations Strategy
January 1, 2010
We Will Be Right with You
Managing customers with vague promises
Gad Allon, Achal Bassamboo and Itai Gurvich
December 1, 2009
Fetal Influence on Familiar Ailments
The effect of in-utero conditions on long term health
Craig Garthwaite
December 1, 2009
Explaining Stock Price Drift
Trading costs lead the way
Jeffrey Ng, Tjomme O. Rusticus and Rodrigo Verdi
December 1, 2009
Balance in Advertising
Tailored marketing messages can counter consumers’ negative emotions
Aparna Labroo and Derek D. Rucker
December 1, 2009
Rational Rationing
Allocating scarce resources in uncertain conditions
Sarang Deo and Charles Corbett
November 1, 2009
Name-Letter Branding
How your name can influence your choices
Miguel Brendl, Amitava Chattopadhyay, Brett W. Pelham and Mauricio Carvallo
November 1, 2009
Beneficial or Detrimental Legislation?
The pros and cons of Sarbanes-Oxley
Daniel Cohen, Aiyesha Dey and Thomas Lys
November 1, 2009
In with the “In” Crowd
In venture capital, high school rules prevail
Yael V Hochberg, Alexander Ljungqvist and Yang Lu
October 1, 2009
Is Accounting that’s Good for General Motors Good for Detroit?
Business and government accounting practices diverge
Allan Drebin
October 1, 2009
The Art of Persuasion
Aligning consumer goals with level of abstraction
Angela Y. Lee, Punam Anand Keller and Brian Sternthal
October 1, 2009
Tort Reform No Miracle Cure
Limiting liability has limited impact on healthcare costs
Ronen Avraham, Leemore S. Dafny and Max M. Schanzenbach
October 1, 2009
Colored by the Company You Keep
The effects of context on brand evaluations
Myungwoo Nam and Brian Sternthal
October 1, 2009
Reading the Org Chart
What a firm’s structure can tell us
David A. Besanko, Pierre Régibeau and Katharine E Rockett
September 1, 2009
Suspiciously Short
CEOs with stock options may purposely miss earnings targets
Mary Lea McAnally, Anup Srivastava and Connie D Weaver
September 1, 2009
There’s No Place Like Home
Investment bias toward domestic funds
Wioletta Dziuda and Jordi Mondria
September 1, 2009
Agreeing to Disagree
Differing beliefs lead to price drift
Snehal Banerjee, Ron Kaniel and Ilan Kremer
August 3, 2009
Beware the Siren’s Song
Maintain self-control by avoiding temptation
Loran Nordgren, Joop van der Pligt and Frenk van Harreveld
August 1, 2009
Rational Retail Pricing
Demand-based pricing versus past-price dependence
Shuba Srinivasan, Koen Pauwels and Vincent Nijs
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