Strategy
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A master baker and her unhappy apprentice.
Strategy

Why Do Trainees Get Stuck with So Much Grunt Work?

There must be faster ways to get them up to speed. Yet grueling apprenticeships persist in medicine, law, and the trades.

A cryptocurrency tanker is flanked by small boats.
Strategy

The Blockchain Revolution Has Reached a Crossroads. What’s Next?

Bitcoin and its ilk need to become more efficient without losing their trademark decentralization.

Data Analytics Strategy

What Might Be Missing from Your Analytics Strategy

Quantitative data is not enough to solve your trickiest problems.

Strategy

New Cryptocurrencies, Same Old Problems

Why we won’t see a Bitcoin takeover any time soon.

Strategy

What’s Behind the Current Wave of Vertical Integration?

From Amazon–Whole Foods to CVS–Aetna, companies are reconfiguring for an uncertain future. Four strategy professors discuss.

Marketing

Podcast: How Amazon’s Alexa Learns

Plus, an algorithm that can identify new social-media hashtags as they emerge.

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Strategy

When Picking the Wrong Person for the Job Is the Right Move

Sometimes building credible relationships with your employees and suppliers is more important than finding the “perfect” fit.

Science behind collaboration including spaces

The Science Behind the Growing Importance of Collaboration

Plus, ideas for designing spaces that encourage employees to team up in unique ways.

Strategy

What Happens to Quality When One Company Builds the Tracks and Another Runs the Trains?

Governments looking to improve their infrastructure will want to know the answer.

Innovation

STEM Degrees Are Good for Careers. But Do They Lead to More Innovation?

Science, technology, engineering, and math education helps job prospects, but hurts the likelihood of becoming an inventor.

Policy

Is an Unpredictable Leader Good for National Security?

Think the goal is to keep your enemies guessing? Game theory suggests otherwise.

Data Analytics Strategy

Using Cell Phone Data to Predict the Next Epidemic

Whom you call is linked to where you travel, which dictates how viruses spread.

Strategy

How Bell’s Became So Many People’s Local Beer

A Q&A with CEO Laura Bell on preserving company culture while growing aggressively.

Entrepreneurship

Finding the Right Partner Can Make or Break Your Startup

A Q&A on why you should “date before you marry” with an entrepreneur who took the plunge.

Strategy

Finding the Right Performance Incentives to Motivate Employees

Some incentive schemes encourage hard work—others reward those who game the system.

Data Analytics Strategy

How to Use Data Visualization to Improve Your Business

Understanding how our minds read visualizations can help answer your organization’s most important questions.

Using the right reward system can incentivize car dealership employees and lead to stronger work performance.
Strategy

Finding the Right Performance Incentives to Motivate Employees

Some incentive schemes encourage hard work—others reward those who game the system.

Data AnalyticsStrategy

How to Use Data Visualization to Improve Your Business

Understanding how our minds read visualizations can help answer your organization’s most important questions.

Organizations

Video: When Expectations Clash, Is the Problem Cultural?

You’ll do well to understand where others are coming from.

Airline passengers have individualized flying experiences.
Marketing

Remaking Marketing Organizations for a Data-Driven World

A Q&A with United Airlines’ CMO on how to avoid becoming “an artifact of a prior era.”

Strategy

Video: Let Virtue Build Your Bottom Line

Trustworthiness pays off, especially in the midst of uncertainty.

Careers

4 Tips to Gain Influence in Your Organization

You have more power than you think—here’s how to harness it.

Strategy

A Clever Strategy to Combat Free Riding

In any collaboration, the temptation to slack off is strong.

Strategy

Why Income Inequality among White Collar Workers Is Growing

Top earners benefit most from “knowledge hierarchies” in organizations.

Leadership

Podcast: Tips for Managing Conflict at Work

From cross-cultural conflict to annoying coworkers, there are ways to deftly diffuse tension on teams.

Data AnalyticsStrategy

How Open Data Is Changing Chicago

A Q&A with Chicago’s chief data officer about the power of big data.

Marketing

Does Opening an Outlet Store Hurt Existing Sales?

New research challenges the notion that lower quality product lines dilute your brand.

Ownership of a professor's intellectual property shifts to the university.
Innovation

What Happens to Innovation When the Financial Incentives Change?

There are ways to split the pie that encourage innovation.

Strategy

Video: Are You Making the Wrong First Impression?

When building trust, it is not enough to demonstrate competence.

Use your competitive advantage to grow your business.
Strategy

Four Steps to Strategically Grow Your Business

Look beyond the usual suspects to identify your company’s next market.

Strategy

Video: To Build Trust with Customers, Show That You Are in It for the Long Haul

A researcher and a trusted CEO share tips to boost loyalty.

Data AnalyticsStrategy

Is Your Digital Advertising Campaign Working?

If you are not running a randomized controlled experiment, you probably don’t know.

Strategy

You Sent Us Business Haiku, Here Are Our Favorites

Kellogg Insight readers joined faculty in turning business wisdom into poetry.

Scientist losing patents to compulsory licensing innovates.
Strategy

What Happens When a Company Loses a Patent?

A look at whether compulsory licensing can increase innovation.

Strategy

Let Business Be Your Muse: Turn Your Workplace Wisdom into Haiku

Join Kellogg’s strategy faculty in putting your favorite lessons into verse.

Policy

Can the Private Sector Solve the U.S. Infrastructure Crisis?

Why it may take public-private partnerships to keep our bridges from crumbling.