Strategy
The Goldilocks Approach to Searching for Something New
Whether it’s the right dosage to a new drug or the right style of tennis racket for a novice player, it’s important to get your strategy right.
Organizations
Why Firms Should Lean into Sustainability
“If companies don’t change, then they won’t exist in the future.”
Finance & Accounting
Wage Inequality Decreased Dramatically in the 1940s. But Was This “Great Compression” a Mirage?
New research offers a stress test to a seminal economic finding.
Leadership
Podcast: How Huy Fong’s Sriracha Went from Hot to Not
When missteps knocked the famous “rooster sauce” off its pedestal, a competitor seized the moment. On this episode of The Insightful Leader: why one brand sizzled and the other fizzled.
Careers
Forget Retirement. Think “Rewirement.”
A former CEO of AT&T Business offers tips for jumpstarting your next career phase.
Organizations
Why We Struggle to Hold Colleagues Accountable
Physician-led medical boards rarely took strict disciplinary action against doctors who overprescribed opioids. A new study explores why.
Marketing
It Literally Pays to Love Your Work
When products or services are also a labor of love, customers perceive them as more valuable—and are willing to pay more.
Strategy
What’s the Best Way for Large, Disparate Teams to Communicate?
Modular production has revolutionized manufacturing. But it’s critical to ensure the right information reaches the right people—without information overload.
Social Impact
Take 5: Doing Business in a Warming Climate
What should leaders understand about sustainability? A collection of the latest research and ideas from Kellogg faculty.
Leadership
Podcast: How to Grow as a Leader without Burning Yourself Out
In this episode of The Insightful Leader, a former president at Kraft Foods explains why “sometimes just working harder is a complete waste of time.”
Organizations
What Romantic Comedies Can Teach Us about Communication
From forgiving verbal gaffes to making risky overtures, these movies offer lessons that translate to the workplace.
Finance & Accounting
Why Lower Real-Estate Commissions Mean Higher Home Prices
And why that’s a good thing for most buyers and sellers.
Marketing
Podcast: Third-Party Cookies Are Crumbling. What’s a Marketer to Do?
New rules are making it harder to track customers’ online behaviors. On this episode of The Insightful Leader, we look at what this means for companies large and small.
Innovation
AI Is Revolutionizing Science. Are Scientists Ready?
AI’s influence has already spread to nearly every discipline. But fully harnessing its impact will require better training for researchers.
Leadership
The Perfect Purpose Statement Is Inspiring … and Credible
In an excerpt from her new book, Lead Bigger, former AT&T Business CEO Anne Chow explains the power of defining your company’s “why.”
Finance & Accounting
Guilty as Charged—Unless the Judge Went to Your School
For firms facing securities litigation, their executives’ alma mater could mean the difference between innocence and guilt.
Operations
For Home Deliveries, Faster Isn’t Always Better
Retail customers often prioritize convenience over speed for deliveries that require them to be at home.
Strategy
Schools, Jobs, Relationships … It’s Hard to Find a Good “Fit”
A study of medical-school applicants shows how transparency can improve decision-making.
Politics & Elections
Take 5: How to Talk Politics (Constructively)
Research-backed advice for your next conversation.
Policy
When the Minimum Wage Rises, Do Men and Women Benefit Equally?
The policy is gender-neutral. The impact, less so.
