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Marketing

Starbucks's Odyssey into NFTs Desperately Needs Guidance

Starbucks is entering the metaverse. Is this the best way to do it?

Policy

What the New Climate Bill Means for the U.S.—and the World

The Inflation Reduction Act won’t reverse inflation or halt climate change, but it’s still a big deal.

employees encounter obstacles in front of their office
Organizations

To Get Employees Back to the Office, Address These 4 Frictions

An innovation expert explains how to meet resistance head-on.

Organizations

How Comments Like “Man Up” Can Lead to Misbehavior at Work

While the problem extends beyond the workplace, organizations would be wise to consider the consequences of using emasculating language.

Politics & Elections

How We Justify Our Unpopular Opinions

The tactic makes controversial views more palatable to others—and has implications for the rampant spread of fake news.

Politics & Elections

When Do People Protest and When Do They Just Grumble? History Offers Clues.

A tradition of anti-government uprisings can impact communities centuries later.

Policy

Why Did So Many Ukrainians Die in the Soviet Great Famine?

They perished at a much higher rate than ethnic Russians during what’s known as Holodomor. A new study suggests this was a deliberate policy decision.

Policy

Who Should Win the Tug-of-War over User Data?

It’s not always clear whether businesses or consumers should have more control. Research offers a new way of thinking through the problem.

a family business builds a new wing on its building
Organizations

Why More Family Enterprises Are “Venturing Out”

A look at the pivot toward venture investing—and what it takes to pull it off.

Politics & Elections

China’s Future Will Reflect Russia’s

China learned from Russia’s post-1991 experience and pursued its economic liberalization with more care. But it ultimately could not avoid the political implications of pro-market policies and is now following Russia down the road to autocracy—continuing a century-long pattern of mirroring its neighbor’s historical trajectory.

Organizations

Gender-Balanced Teams Do Better Work

When it comes to teams of scientists, “men and women are both part of the recipe for success,” according to new research.

Marketing

Podcast: Is Your Brand Working?

In the fifth and final episode of our series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we look at how to measure your brand’s health–and what you should do if you don’t like what you learn.

Politics & Elections

One Nation, Too Divided?

Political sectarianism is rampant in the U.S. Three experts discuss whether we can remain united.

Policy

The Thorny Challenge of Measuring Success in “Systems-of-Care” Networks

These networks, which help direct people to the medical and social services they need, must tread carefully in choosing which metrics to use in decision-making.

inventors bring lightbulbs to a factory
Finance & Accounting

What Happens to Innovation During an Economic Crisis?

The Great Depression hastened the end of the independent inventor—but not all was lost.

Marketing

Podcast: How Will You Tell Your Brand’s Story?

In episode 4 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” learn the importance of transmedia brand storytelling—and how to do it right.

Finance & Accounting

Unilever Should Divest Ben & Jerry’s

An economist offers his perspective on why the food giant has some big decisions to make in the wake of a court ruling against its ice cream subsidiary.

person in health clinic looking at poster of anthropomorphic virus
Healthcare

How Humanizing Disease Could Be a New Public Health Tool

Anthropomorphizing a disease changes how we feel about it—and the steps we take to avoid it.

Office with manager and well-appointed subordinate cubicle sharing political affiliation
Politics & Elections

Could Your Political Views Stymie Your Career?

From being hired to getting a promotion, new research shows you may be penalized for disagreeing politically with the boss.

Marketing

Podcast: What Should Your Brand Look (and Sound and Smell) Like?

In episode 3 of our 5-episode series, “Insight Unpacked: Extraordinary Brands and How to Build Them,” we discuss the associations you want customers to make with your brand, and how to use design to make it happen.

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