Organizations
In an Era of Easy Outrage, When Should Brands Take a Stand?
A Kellogg professor explains how companies can navigate boycotts while staying connected with customers.
Economics
How Dodd-Frank Made Commercial Mortgage Loans Safer
The financial reform bill increased the cost of certain loans, but lowered the risk of default.
Economics
India’s Economy Is Slowing Down. What Happens Next?
The country’s chief economic advisor discusses how labor, trade, and energy factor into the country’s economic outlook.
Economics
How Raising the Sales Tax Could Help Fight a Recession
New research points to a counterintuitive new tool to spur spending.
Marketing
Stories Can Be Powerful Persuasive Tools. But It’s Important to Understand When They Can Backfire.
New research reveals why sometimes sticking to the facts is your best bet.
Healthcare
Would "Medicare for All" Really Reduce Healthcare Costs in the U.S.?
Single payer drives significant savings in countries like Canada. But new research suggests it might play out differently in the U.S.
Economics
Companies Are Shifting Investment Away from Physical Capital, with Far-Reaching Consequences
Buildings and machinery are out. Software, IP, and research are in. Here’s why it matters.
Marketing
It’s Time to Radically Rethink the Customer Experience. Here’s How to Get Started.
To provide millions of personalized interactions, organizations will need to lean heavily on automation and AI.
Organizations
How to Create a Human-Friendly Workplace in an Age of Automation
Three ways humans and machines can work together—to the benefit of organizations and their employees.
Careers
Take 5: The Case for Being More Authentic at Work
When done thoughtfully, authenticity can make for more confident, ethical leaders. Here’s how to ensure you’re being your true self.
Careers
Early Career Failures Can Make You Stronger in the Long Run
A study of young scientists who were denied grants provides a striking example of why you should never give up.
Finance & Accounting
Is Maximizing Shareholder Value a Thing of the Past?
Top CEOs recently “redefined” the purpose of a corporation. Kellogg faculty weigh in.
Marketing
First Impressions Matter for Groups, Too
Labeling something or someone as “first” can have a dramatic effect on our perceptions of those who follow.
Careers
Take 5: What Business Leaders Can Learn from the Military
Army colonels share advice on recruiting millennials, managing up, and keeping the broader mission in mind.
Marketing
Is Your Digital-Advertising Strategy Paying Off?
Brands are demanding evidence that campaigns are working. Here’s what they should be asking.
Economics
Daughters’ Math Scores Suffer When They Grow Up in a Family That’s Biased Towards Sons
Parents, your children are taking their cues about gender roles from you.
Careers
Nobel Prize Winners—They’re Just Like Us!
The career paths of these elite scientists are surprisingly similar to those of their less accomplished peers.
Marketing
Too Many Options? Here’s a Data Visualization Technique That Can Lead to Better Decisions.
It’s a surprisingly simple way to thwart our irrational impulses.
Economics
Some High-Frequency Trading Strategies Can Damage the Stock Market’s Health
But a small tweak to how trading orders are processed could help.